Scarlet Strategies

Scarlet Strategies Scarlet Strategies is a campaign consulting and marketing firm that helps candidates run effective campaigns.

We specialize in campaign strategy, digital marketing, social media management, campaign messaging, and voter outreach + more.

Thinking about running for school board or local office? Scarlet Strategies has advice for candidates: don’t start with ...
06/23/2026

Thinking about running for school board or local office? Scarlet Strategies has advice for candidates: don’t start with signs and collaterals. Start with a plan!

Don't spend precious campaign dollars on visibility before you have a message, voter outreach strategy, timeline, budget, or clear reason voters should support you.

This article breaks down why school board candidates and local candidates need a campaign plan before they announce, file, or spend money.

Link in the comments.

Strong school board candidates do their homework before they run.Before a candidate announces, posts on social media, or...
06/12/2026

Strong school board candidates do their homework before they run.

Before a candidate announces, posts on social media, orders signs, or starts asking for support, they need to understand the office they’re seeking.

School board candidates should research:

• what board members can and cannot do
• filing requirements and election rules
• recent board meetings and district issues
• school budgets, taxes, and funding
• past election results and voter turnout
• concerns from parents, taxpayers, teachers, and community members

Candidates who understand the role of the board are less likely to overpromise, more prepared to answer questions, and better equipped to earn voters’ trust.

Scarlet Strategies’ latest article breaks down what school board candidates should research before they run.

Read the full article through the link in the comments!

Thinking about running for school board?Before you announce, post, fundraise, or order signs, start with the basics.Scar...
06/11/2026

Thinking about running for school board?

Before you announce, post, fundraise, or order signs, start with the basics.

Scarlet Strategies created a free School Board Campaign Quick Start Checklist to help candidates organize their first steps, including:

• campaign setup
• messaging
• voter outreach
• social media
• organization
• campaign discipline

A stronger campaign starts with a clearer plan.

Download the free checklist. Link in comments!

A school board campaign does not need to be expensive to be taken seriously. But it does need structure.Candidates need ...
06/03/2026

A school board campaign does not need to be expensive to be taken seriously. But it does need structure.

Candidates need to understand their message, stay organized, communicate consistently, reach voters, and avoid the common mistakes that create stress late in the campaign.

That is why Scarlet Strategies is offering a free webinar for school board candidates, parent advocates, and grassroots campaigns:

How to Run a Smarter School Board Campaign

Multiple June sessions are available. Registration link is in the comments!

Tonight’s free webinar is for school board candidates, parents considering a run, and grassroots campaigns that want a m...
06/01/2026

Tonight’s free webinar is for school board candidates, parents considering a run, and grassroots campaigns that want a more organized campaign plan.

How to Run a Smarter School Board Campaign

Running for school board involves more than filing paperwork and putting up signs. Candidates need clear messaging, consistent communication, voter outreach, social media strategy, and a simple system for staying organized.

We’ll cover:
• what candidates often underestimate
• common mistakes to avoid
• how to organize your campaign early
• messaging and voter communication
• visibility and voter outreach
• simple systems that help campaigns stay on track

Tonight’s session is open, and additional June sessions are also available.

Link to register is in the comments below!

Tonight’s free webinar is for school board candidates, parents considering a run, and grassroots campaigns that want a m...
06/01/2026

Tonight’s free webinar is for school board candidates, parents considering a run, and grassroots campaigns that want a more organized campaign plan.

How to Run a Smarter School Board Campaign

Running for school board involves more than filing paperwork and putting up signs. Candidates need clear messaging, consistent communication, voter outreach, social media strategy, and a simple system for staying organized.

We’ll cover:
• what candidates often underestimate
• common mistakes to avoid
• how to organize your campaign early
• messaging and voter communication
• visibility and voter outreach
• simple systems that help campaigns stay on track

Tonight’s session is open, and additional June sessions are also available.

Registration link is in the comments.

Parents and community members often step forward to run for school board because they care deeply about students, famili...
05/28/2026

Parents and community members often step forward to run for school board because they care deeply about students, families, and the future of their local schools.

But caring is only the starting point.

A strong school board campaign also needs organization, clear messaging, consistent communication, voter outreach, and a plan for staying visible from launch through Election Day.

That is why Scarlet Strategies is hosting a free webinar for school board candidates, parent advocates, and grassroots campaigns:

How to Run a Smarter School Board Campaign

Multiple June sessions are available.

Register by clicking the link in comments.

Tonight’s reminder for anyone thinking about running for local office or school board:You do not need to have everything...
05/25/2026

Tonight’s reminder for anyone thinking about running for local office or school board:

You do not need to have everything figured out before you begin, but you do need structure.

Many first-time candidates quickly realize there are a lot of moving parts: messaging, social media, voter outreach, deadlines, volunteers, events, and campaign organization.

That’s why Scarlet Strategies has been building practical tools for local candidates, including our free School Board Campaign Quick Start Checklist and our upcoming free webinar:

How to Run a Smarter School Board Campaign

If you are thinking about running, or know someone who should, this is a good place to start.

Download the free checklist or register for a June webinar here:

Checkist: https://www.scarletstrategies.com/school-board-checklist

Webinars: https://www.scarletstrategies.com/school-webinar

One thing we’ve learned from working with local candidates: Most people do not struggle because they care too little. Th...
05/18/2026

One thing we’ve learned from working with local candidates: Most people do not struggle because they care too little. They struggle because they are trying to run a campaign without a system.

School board candidates often have to manage messaging, voter outreach, social media, events, volunteers, deadlines, and public questions without a large team behind them.

That is exactly why Scarlet Strategies created free and practical resources for first-time school board candidates, including our School Board Campaign Quick Start Checklist and our upcoming free webinar.

Link for more information is in the comments!

Thinking about running for school board?Scarlet Strategies is hosting a free webinar for first-time & veteran school boa...
05/16/2026

Thinking about running for school board?

Scarlet Strategies is hosting a free webinar for first-time & veteran school board candidates, parent advocates, and grassroots campaigns:

How to Run a Smarter School Board Campaign

Running for school board involves more than filing paperwork and putting up signs. Candidates quickly realize they need clear messaging, consistent communication, voter outreach, social media strategy, and a simple system for staying organized.

In this free webinar, we’ll cover:

• what first-time candidates often underestimate
• common campaign mistakes to avoid
• how to organize your campaign early
• how to build clearer campaign messaging
• how to stay visible and consistent
• how simple systems can reduce campaign stress

Multiple June sessions are available.

🟥 Register here: https://www.scarletstrategies.com/event-list

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Somerset, NJ
08873

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