KiMedia Strategies

08/26/2026

Social media tip: Maybe don't use a celebrity dying as an opportunity to promote your business.

It's disgusting to see what some businesses are doing right now.

08/25/2026

Brady, I am so incredibly proud of you. I hope you have an amazing senior year and always know that I will be right here cheering you on, making as many lame jokes as I can along the way.

LETTTTSSSS GO!

Did you miss the big news? Brady will also be joining the KiMedia Strategies team for the 2026/27 school year as a marketing intern. Somehow, I get to be part of this next chapter too.

How lucky am I?

You can read more here:
https://kimediastrategies.com/a-full-circle-addition-to-the-team/

08/07/2026

Whether you're just starting your small business or wanting to innovate an existing one, branding matters. 🙌

Join the conversation with experienced entrepreneurs and marketing professionals as they share practical tips for building a recognizable brand and turning visibility into growth at this month's Local Stories Live.

Swing by the Entrepreneur Collaborative Center Friday, August 14 at 9 a.m. or tune in live on Facebook!

Learn more and register, here: bit.ly/4wI0gGW

06/08/2026

It’s free to attend. First session is tomorrow!

There's still time to reserve your seat for this 2-part virtual Canva workshop.

Tuesday & Thursday at 11am (eastern)

🔗 https://www.eventbrite.com/e/the-basics-of-canva-part-1-tickets-1989683652365?aff=ebdsoporgprofile

05/25/2026

This Memorial Day, we remember the fallen heroes whose sacrifices allow us to build, gather, work, dream, and live with freedom. May we honor them not only with words, but with gratitude, respect, and care for the communities around us.

03/02/2026

Marketing without strategy is just expensive guessing.

I know that sounds blunt. It’s supposed to. I’ve watched too many businesses work hard, post constantly, run ads, redesign things, and still feel stuck. Not because they lack effort. Because they lack direction.

Most marketing problems aren’t marketing problems. They’re clarity problems.

I wrote about the difference between motion and momentum, and why activity alone won’t build a brand that lasts.

If your marketing feels busy but not productive, this might hit.

Read the full article here: https://open.substack.com/pub/kimrandall/p/marketing-without-strategy-is-just?r=jqgg&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true

02/25/2026

Not every audience is your audience. Trying to appeal to everyone is exhausting.

You end up second-guessing your tone, your visuals, even your offers. You widen the message and somehow feel less confident in it.

When you get clear about who you are actually building for, everything steadies. Your content aligns. Your design supports your message. Your marketing feels intentional instead of reactive.

You do not need everyone.
You need alignment.
That is how brands grow without burning out.

I wrote a little more about this here: https://open.substack.com/pub/kimrandall/p/not-every-audience-is-your-audience?utm_campaign=post-expanded-share&utm_medium=web