Kerri Hassan Social

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Kerri Hassan Social Helping realtors & small businesses grow through proven social media strategies.

Big NEWS for instagram, we are all getting the link sticker on our stories! 🔗This means that you will now be able to lin...
28/10/2021

Big NEWS for instagram, we are all getting the link sticker on our stories! 🔗

This means that you will now be able to link to articles, perfect for recipes, news and absolutely perfect for !

If you don’t see the feature yet, be patient because new feature rollouts can take time + also be sure your app is updated.

Have you checked? 👇🏼Tell me if you have the link feature in your stories yet!

✨ 3 things you need to know about social media....Do you ever wonder where to start, or what to focus on? Social media i...
27/09/2021

✨ 3 things you need to know about social media....

Do you ever wonder where to start, or what to focus on? Social media is everchanging and it's hard to keep up. So here are just a few of my top 3 tips when it comes to social media...

1. Follower count does not matter. Would you rather have 10k followers, with 1% engaged, actually caring about your business & what you do or 1k followers with 90% engaging? It's so much more important to have a true follower count that truly cares about your business, what you offer & wants to learn more from you then 10k followers with 3 likes per post, because that just goes to show that the follower count is not truly engaged and interested in a business. Don't buy followers. Be you, be real & your follower count will grow organically.

2. Writing engaging captions will help you convert your following. Start with something that captivates your audience, like "3 thing you need to know about social media...." It's important to give your audience a reason to read your post, give them background info on your post and provide them with a call to action (CTA), like click my link in bio to purchase today or bookmark this post for later, etc!

3. Write your hashtags in the caption, not the comments. In the past, I would tell my clients that either caption or comments is fine for hasthags but this is NEW! Instagram expanded their search capabilites became more SEO friendly and they recently announced that "For a post to be found in search, put keywords and hashtags in the caption, not the comments." 👉 So it's a good idea to use relevant keywords along with hashtags in the caption of your instagram post. Don't stress if you haven't been putting your hashtags in the caption, as they still will have increased your reach and do work but going forward, it's recommended to put them in the caption.

‼️ Was this really helpful? If so, which tip was your favorite, 1, 2 or 3? Don't forget to bookmark this post too!

Happy First Day of Fall! 🍂Where are your favorite places to go in Fall? A couple of my all time favorites are McKenzie's...
22/09/2021

Happy First Day of Fall! 🍂

Where are your favorite places to go in Fall? A couple of my all time favorites are McKenzie's Farm in Milton, NH & my oldie but goodie, Barton Orchards in Poughquag, NY!

I used to go to Barton Orchards every year when I was growing up. It used to be so small & quaint and to see all it has morphed into today blows my mind whenever I visit there. It's literally what I think of anytime I think about Fall when I was a kid. Do you have any places like that?

But now that I live in New Hampshire, we visit Mckenzies Farm every Fall with my husbands family and we love their Fall Fest with apple cider donuts, live music, hay rides & all kinds of fun things for our kids! 🎃

Pumpkin season is here and It's my favorite time of year! 🎃🍎🍂One of my favorite fall traditions is apple picking with my...
01/09/2021

Pumpkin season is here and It's my favorite time of year! 🎃🍎🍂

One of my favorite fall traditions is apple picking with my fam at McKenzie's Farm. What are your all time favorite things to do or places to go in Fall? Let's here them all! ✨

These are the days 💕It’s not easy juggling working from home with two kids but I wouldn’t trade it for the world to be a...
01/07/2021

These are the days 💕

It’s not easy juggling working from home with two kids but I wouldn’t trade it for the world to be able to be home with them everyday.

There’s certainly days that can be challenging but I’m so grateful to make my own schedule, be there for my kids like taking them to Water Country on a random weekday and be able to help my clients grow their business, from the comfort of my home, around my schedule.

The key I have found is consistency. Find what helps you stay on schedule and organized. For me, Slack, Creator Studio, Canva and Hello Bonsai have been some of my favorite tools to help me manage my clients social media and auto send my monthly invoices.

⚙️What are you favorite tools or software you use to keep your business running smoothly?

Happy Father’s Day to all the amazing dads out there, especially this guy👇🏼who adores our two beautiful daughters and wh...
20/06/2021

Happy Father’s Day to all the amazing dads out there, especially this guy👇🏼who adores our two beautiful daughters and who is the. best. dad!

How to simplify your social media this summer....Tis the season for slowing down +simplifying because we all want to enj...
02/06/2021

How to simplify your social media this summer....

Tis the season for slowing down +simplifying because we all want to enjoy summer, am I right? 🍹⛱☀️

But have no fear, I am here to help you with your social media content tips!

Here are some tips to keep your content on social media simple:

🗣 Showcase your client testimonials!
Your potential clients want to know why they should hire you so show them. sprinkle in client testimonials. Create a simple, sleek graphic & swap out the client testimonials for social media every so often.

🗒 Tips
Add value for your following. The more you provide your following with genuine, sales free tips, the more your following will grow. Of course, sprinkle in a salesy post here & there but dont make every single post all about selling you/your business. Provide tips, add value for your following.

🙋‍♀️ Tell your story!
People want to to get to know you, the face behind your business so tell them. Show people you, your genuine self & what your life is like behind the scenes, whether via instagram stories or a post about you, yourself, how you got into the business.

P.S. Be sure to SAVE this for later! And if you need more help, my social media management packages or a la carte services may be the perfect fit for you! DM me for more info.

Now, tell me, which tip is your favorite?

We celebrated a very special 1st birthday this weekend!Check out some super cute bday pics and social media vs reality, ...
23/05/2021

We celebrated a very special 1st birthday this weekend!

Check out some super cute bday pics and social media vs reality, aka my daughter sheer terror of all men aside from her dada and pops 😂

Who can relate to baby’s fear of men!? Covid certainly didn’t help our baby girl get used to her uncles! 🤦‍♀️🤣

You know that prime real estate right below your bio & above all your pretty photos? That's right where all of your inst...
13/05/2021

You know that prime real estate right below your bio & above all your pretty photos? That's right where all of your instagram story highlights should be if they aren't already! ✨

Adding instagram story highlights are truly simple to do and make a world of a difference in how your profile appears professionally. Take it a step further to add custom designed instagram story highlight covers & your profile will have an entirely new look, for the better.

1. Decide what categories best suit your brand that you want to showcase. For example, if you're an equestrian trainer in NH, you may decide on Facility, Lesson Horses, Horse Shows, Sold Horses, NH, etc. 🐎

2. Add stories pertaining to these categories & be sure to add them to each coordinating instagram story highlight. Instagram story highlights are your platform to showcase your stories that define your business. Show people your behind the scenes & let them see what it's like working with you.

3. Create custom instagram story highlight covers that reflect your business. These can easibly be created in canva & your entire profile will be transformed with your new look. 💕

If you aren't sure where to begin, I offer an a la carte option to design them for you! Contact me for a complimentary 15 minute discovery call.

Who loves their instagram story highlight covers!? 🖐

Client Testimonials ✨🌷It may be hard to ask sometimes, but the more you do, the more second nature it will become. And c...
28/04/2021

Client Testimonials ✨🌷

It may be hard to ask sometimes, but the more you do, the more second nature it will become. And customers who enjoy working with you, or enjoy the products or services you offer, will WANT to write a review for you!

The best thing you can do that is free marketing is build up your client testimonials by simply asking your customers to do so.

The key is to make it easy for them. Ask but direct them where to go, where to leave a review or you're preferred form of review, whether a facebook or google review or perhaps a short video testimonial.

Make it easy + the reviews will start flowing in, building your brand and your future customers trust in you. 🙌💕

Hope everyone enjoys a Happy Easter home with their family! ✨🐰🌷We're enjoying some amazing cinnamon rolls from Ceres Bak...
04/04/2021

Hope everyone enjoys a Happy Easter home with their family! ✨🐰🌷

We're enjoying some amazing cinnamon rolls from Ceres Bakery, Portsmouth, morning mimosas, Easter egg hunt & an afternoon Easter Dinner with some of our family 💕

Do you want to spend more of your days enjoying blue skies & sunshine with your family? ☀️ As a small business owner, th...
11/02/2021

Do you want to spend more of your days enjoying blue skies & sunshine with your family? ☀️

As a small business owner, there are certain things you may feel you prefer to do. But there are other things to outsource. When you’re a small business owner or a one wo(man) show, you should make a list of all of your responsibilities. Then break it down even further by which tasks you enjoy and which ones you don’t love so much.

Circle the tasks you enjoy least and outsource at least one of them because you cannot do it all. 📝

It’s important to stay fresh and give yourself time to do what you love most when it comes to your business plus plenty of you time + family time.

So if social media has become one of those tasks that you know is important but you just don’t have time to do or it’s on your least favorite task list, 😱DM me to take social media management off your plate! 💕

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