25/01/2023
Not to openly crap on anyone, but I saw a dental practice running this on Facebook, and I felt morally obligated to make an example of it.
It may have just been a silly or fun post which in that case, fine.
But, if you use a post like this as an ad, you might as well start a bonfire with your ad spend.
First of all...
Who gives a damn about the fact that giraffes have the same number of teeth as people. I know I don't.
And I surely wouldn't think "oh wow, this dentist knows his stuff; I really need to make a dentist appointment with him now."
Anyways, if you're going to run an ad or post on social media, at least try to provide some sort of actual value to your potential customers or make it relevant to your business.
Most people don't actually care about giraffes, and if they do they're going to watch the discovery channel, not book an appointment with your practice.
