Clever

Clever CLEVER is THE influencer marketing agency. This is not advertising. This is Real. At Scale. Every time. Everywhere. This is “Real.
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The future of advertising isn’t advertising; it’s real people telling brand stories. Tech-driven and human where it counts, we offer flawlessly managed services supported by CLEVER’s advanced platform, Gen4 DASH. We match brands with hand-selected influencers and fully manage authentic and brand-safe influencer marketing programs. Drawing from nearly a decade of successful program data, we guarant

ee that brands reach millions of the right consumers and exceed their goals. At Scale.”

Founded in 2009, we’ve delivered more influencer programs for the world’s best companies than any other agency. We authored the go-to guide, "Influencer Marketing for Dummies." We’re most well-known for our work on the extraordinary story. CLEVER received the esteemed Shorty Award for Best Small Agency, WOMMA’s Gold Award for Marketing, PR News’ award for Best Viral Campaign, and Digiday’s Content Marketing award for Best Agency/Client Collaboration. We pride ourselves on our strong female leadership and rapid growth, reflected in our recognition by the San Francisco Times’ Top 100 Women-Owned Business. For two consecutive years, Inc. 5000 has recognized CLEVER as one of America’s Fastest Growing Companies, 2016 & 2017. In 2017, CLEVER was named a Great Place to Work—the global authority on high-trust, high-performance workplace cultures—an achievement earned based on extensive ratings provided by CLEVER employees. Twitter:
Instagram:

06/02/2024

I've got big big big news!

Here's my re-post from LinkedIn:
I have some very excellent, very exciting news.

With the help of an amazingly hard-working and brilliant team, we have started a new company.

Today I can finally announce that I am the CEO of CLKS Digital, Inc.

What? Why? How? All great questions! I will be as brief as I can…

Have you ever been in a situation where you sit back, take stock, and wish you could just take all the best parts of your work, your team, your products, your learnings – all the things that work SO WELL – and start fresh?

We were. So, we did.

After 15 years of CLEVER, it’s time for new.

The influencer marketing industry is an entirely different beast than it was when we began. AI and automation and data tools are driving our space forward faster than ever. We don’t want to play catch-up, we want to be the drivers.

CLKS Digital is a new model of influencer agency: Complete and highly automated solutions, with literally unparalleled service and expertise. We’re still the only game in town that provides complete transparency and guarantees our results upfront. (Some things don’t change.)

As for me personally, it will take some adjusting to being the sole CEO. I’ve had the pleasure and honor of having partners throughout the entire history of CLEVER. And while so many incredible leaders have contributed to our longevity, it’s crazy to not be in the trenches with Cat Lincoln* every day. She will, however, forever be our namesake (as the “CL” of CLKS).

I am as passionate about the creator space as I’ve ever been, and crazy excited about our next-level agency, mission, and vision. My entire professional career has led to this opportunity, and – with your help! — it’s gonna be [fire emoji].

LFG!!!

*My forever sister-wife

12/01/2023

Influencer Marketing 2023: The Yes and No

We’ve seen a LOT a lot of “2023 Predictions” published about the future of influencer marketing - here is the yes and the no.

3 Tips From Nielsen To Secure Your Influencer Spend
14/12/2022

3 Tips From Nielsen To Secure Your Influencer Spend

This piece outlines How to build a resilient marketing strategy and make the case to keep your budget during economic downtimes.

Why Your Marketing Budget Should Include influencer Marketing Spend
12/10/2022

Why Your Marketing Budget Should Include influencer Marketing Spend

How to use Influencer Marketing at EVERY level of the user journey.

Are you CLEVER? We're hiring a Project Manager and an Associate Project Manager on our Client and Membership Services te...
03/06/2022

Are you CLEVER? We're hiring a Project Manager and an Associate Project Manager on our Client and Membership Services team!
Working for CLEVER is awesome, exciting, and meaningful. We strive for a culture that is open and transparent. Our team is exceptionally talented, achievement-oriented, hands-on, smart, and thoughtful. And at the end of the day? We care about each other, our influencers, our clients, and the work that we do… and we have fun doing it.
Click the link below to find out more info and apply!
https://www.realclever.com/careers

It’s Certification Nation Day! Today and every day we do our best to allow our staff to show up as their authentic selve...
17/05/2022

It’s Certification Nation Day! Today and every day we do our best to allow our staff to show up as their authentic selves. They are the reason CLEVER is truly a great place to work… and a company!

100% of employees at CLEVER say it is a great place to work

As a women-owned, women-led organization, we stand with women and people of all genders seeking reproductive rights. Abo...
03/05/2022

As a women-owned, women-led organization, we stand with women and people of all genders seeking reproductive rights. Abortion is a human right, abortion is healthcare, and for now, abortion is still legal.
(image: Sarah Epperson)

Want to gather and take action?
Head to Planned Parenthood Action to find a community rally near you. https://www.plannedparenthoodaction.org/rightfully-ours/bans-off-our-bodies..
Want to let your government officials know how you feel?
The would protect abortion at the federal level. Contact your Senators to protect
202-224-3121
Senate.gov..
Want to donate but not sure where to contribute?
National Network of Abortion Funds
https://secure.actblue.com/donate/fundabortionnow to split your donation w/over 80 local funds across the country

CLEVER has always tried to offer our employees the best benefits possible, especially given our small size and virtual w...
24/03/2022

CLEVER has always tried to offer our employees the best benefits possible, especially given our small size and virtual workplace.

Justin Robinson, our VP of People, is constantly reviewing our policies to ensure we’re doing right by our team. Recently, Justin realized our Paid Family Leave options – while good – could be better.

Effective this March, we are happy to announce we are increasing our pay for Family Leave and baby-bonding to a total of 14 weeks of full pay.

We appreciate that our VP of People is genuinely invested in supporting every member of our team, and we also appreciate our new parents who deserve to spend time with their families.

We here at CLEVER unequivocally stand with Trans and LGBTQ+ communities, especially the youth in Florida and Texas, deal...
24/02/2022

We here at CLEVER unequivocally stand with Trans and LGBTQ+ communities, especially the youth in Florida and Texas, dealing with recent legislation and attacks. We see you, we hear you, and we support you.
🏳️‍⚧️
Please consider donating to the LGBTQ+ organizations tagged in the comments below to support LGBTQ+ youth.

Are you CLEVER? We're hiring for a Project Manager on our Client and Membership Services team!Working for CLEVER is awes...
16/02/2022

Are you CLEVER? We're hiring for a Project Manager on our Client and Membership Services team!
Working for CLEVER is awesome, exciting, and meaningful. We strive for a culture that is open and transparent. Our team is exceptionally talented, achievement-oriented, hands-on, smart, and thoughtful. And at the end of the day? We care about each other, our influencers, our clients, and the work that we do… and we have fun doing it.
Click the link below to find out more info and apply!

https://www.realclever.com/project-manager

Are you CLEVER? We're hiring for a Project Manager on our Client and Membership Services team!Working for CLEVER is awes...
20/01/2022

Are you CLEVER? We're hiring for a Project Manager on our Client and Membership Services team!

Working for CLEVER is awesome, exciting, and meaningful. We strive for a culture that is open and transparent. Our team is exceptionally talented, achievement-oriented, hands-on, smart, and thoughtful. And at the end of the day? We care about each other, our influencers, our clients, and the work that we do… and we have fun doing it.

Click the link below to find out more info and apply!

https://www.realclever.com/project-manager

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