28/07/2026
You're ready to run Meta Ads. Or at least, you think you are...
But here's what I see happen all the time: business owners launch without doing the prep work first.
And then they wonder why their ads aren't working. Or why they're burning through budget with nothing to show for it.
The thing is, there are specific things you NEED in place before Meta Ads will actually work for you.
Not suggestions. Not nice-to-haves.
Actual requirements.
Meta Pixel installation. Conversion tracking. Landing page setup. Understanding your targeting. Getting your messaging right.
Miss one of these? Your ads are going to struggle.
And honestly? The pattern I see over and over is people launching before they're actually ready.
They think they can figure it out as they go. Or they think ads will fix a broken foundation.
But that's not how it works.
In this week's episode of In the EllaMents, I'm walking you through the full checklist—the 10 things you need before you even think about launching.
So you can either save yourself thousands in wasted ad spend, or confirm you're actually set up the right way.
Either way, listen before you launch.
Link in bio. 🎧