Westchester Marketing Cafe

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Westchester Marketing Cafe

Westchester Marketing Cafe, LLC works with nonprofit and SMBE clients helping them establish a focus

We aim to provide fun, relevant content to help our audience understand the many aspects of online marketing.

10/04/2026

Looking forward to the spring festival!

07/04/2026

🌟 Congratulations to the Annual Stars Along the Hudson Gala Awardees! 🌟
Join me on May 17th, 2026, from 12:00pm to 3:00pm at the beautiful Briarcliff Manor for an afternoon of celebration, community, and recognition!

🏆 Business of the Year
Fino's of Westchester | Croton-On-Hudson
🌟 Quality of Life Award
Black Diamonds Academy Success | Peekskill
🤝 Volunteer of the Year
John Iorio, Funtime Amusement | Yorktown
💼 Young Professional of the Year
Isabella Cotto, Tu Sei Bella Salon | Croton-On-Hudson
🏅 Chairperson's Award
Street Beats Dance Studio | Cortlandt Manor
We will also be presenting the Lawrence J. DeNoia Professional Development Grant from The Rotary Club of Peekskill.

📋 Registration is now open! https://bit.ly/HVGCC-stars

25/03/2026

I talk a lot about proactive website support versus reactive emergency fixes.
But what does "proactive" actually look like on a Wednesday morning?
Here's the 15-minute monthly check I recommend to every client.
Fifteen minutes, once a month.
Most of the website emergencies I get called in to fix could have been caught in step two or three.
Save this. Put it in your calendar for the first Monday of every month. Your future self will thank you.

14/03/2026

The best marketing insight I got recently had nothing to do with marketing.

At the recent Women in Business Council Women in Business panel, the conversation kept coming back to how we lead — not just what we sell or build or manage.

"Influence isn't about authority — it's about stewardship."
"Lead from every seat you're in."

At Westchester Marketing Cafe, that's the kind of thinking we bring to every client relationship. Influence earned, not assumed.

Shout out to panelists Stacey Tompkins (Tompkins Excavating), Valerie Mason Cunningham (Mason & Rice, LLC), Tiffany Hamilton (YWCA of White Plains & Central Westchester), Robin Murphy (Maid Brigade). Inspiring, all!

13/03/2026

💡 A nonprofit I work with needed to refresh its homepage copy.

They knew it wasn't working — but every time we sat down to rewrite it, we'd get stuck going back and forth about which version was better.

I used Claude AI to generate five opening lines tailored to their mission and audience. We went around the table, and everyone immediately agreed on one.

That one AI-generated option became the basis for a full homepage rewrite. We finished in one session instead of four.

The AI didn't write the page. But it broke the logjam. Sometimes that's the whole job.

How have you used AI to get things moving again?

11/03/2026

Every week there's a new AI tool promising to change everything. Here's what's actually worth your time as a small business owner — and the honest truth about where each one falls short. Swipe through. →

Full article: https://lnkd.in/eMKwC_hq

09/03/2026

Let's talk about AI tools — because I've been using them daily in my client work, and the results are genuinely surprising.

Not in a hype-y, replace-all-humans way. In a "I just saved three hours on this project" way.

Here's what's actually useful for small business owners right now:
→ Drafting email responses and newsletter content faster → Summarizing long documents (contracts, reports, intake forms) → Generating social caption options when your brain is empty → Creating first drafts of website copy to react to
The tools I use most: ChatGPT, Claude, and Canva AI. Each one has a different strength.

I wrote a full breakdown on the blog this week — no fluff, no hype, just what's actually useful and where each tool falls short.

https://westchestermarketingcafe.com/ai-tools-guide-for-small-businesses/

23/02/2026

🤔 HOW DO YOU KNOW WHO TO CALL WHEN YOUR WEBSITE BREAKS?

I recently wrote an article about choosing technical support, and I kept coming back to this:

Most small businesses don't have a "website person" until they desperately need one.

Then they're Googling in a panic, trying to figure out:
• Is this person legitimate?
• Can they actually fix this?
• Am I going to get gouged on emergency pricing?
• Will they disappear after they "fix" it?

Hot take: You shouldn't meet your technical support person during an emergency.

The best time to find a reliable tech partner is when everything is working. Because:
✅ You can evaluate them without panic
✅ They can set up preventive systems
✅ You'll have someone to call BEFORE things break
✅ No emergency pricing surprises

Read the full article here: https://westchestermarketingcafe.com/how-to-choose-technical-support-that-actually-works-for-your-business/

What's your biggest fear about hiring technical help? Let me know.

hashtag hashtag hashtag

20/02/2026

I hope you will join me at the ADO Philanthropy Award breakfast. It is truly one of my favorite events of the year. Inspiring people doing great work in our community.
https://adoonline.org/Philanthropy-Awards-Breakfast

29/01/2026

Congratulations to the Hudson Valley Gateway Chamber of Commerce on its grand re-opening! Members from and braved the frigid temps to see the renewed space.

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Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

Telephone

+19148067720

Website

https://westchestermarketingcafe.com/contact/

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