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Focal Point Agency Elevate your brand with Focal Point Agency! Specializing in AI-enhanced Facebook, Google, Instagram ads, and UGC campaigns. Book a free consultation now!

Let's craft creative, data-driven strategies together.

20/06/2026

Comment “DISCOUNTS” and I’ll send you a full list of pop-ups dominating in 2026

20/06/2026

Never design an email from a blank canvas.

Before I touch anything, I pull references. The tool I use is Milled. Search any brand and you can see basically every email they’ve ever sent.

Find a brand already crushing it in your space, then study how they build the hero, where they place CTAs, and how they break up the body. Keep it open side by side while you design.

Full walkthrough is in the masterclass.

Comment "PATRICK" and I’ll send it to you.

19/06/2026

Most email designers do this completely backwards.

They open the design tool before a single line of copy is written. Then they burn hours resizing headlines and rewriting CTAs trying to make it all fit.

Write your copy first. Then design. The whole thing gets 10x faster because every decision is already made before you start.

This is a clip from a full masterclass where I walk through my exact process for designing high-converting Klaviyo emails, start to finish.

Comment "PATRICK" and I’ll send you the full breakdown.

18/06/2026

Quick design tip that makes your emails look 10x more polished.

Harsh lines between sections make an email feel choppy. Drop a gradient over the seam instead. Solid color on one side, transparent on the other, rotate it, done. Everything blends.

Small detail. Big difference.

This is one tip from a full email design masterclass.

Comment "PATRICK" and I’ll send you the whole thing.

17/06/2026

Ranking Website Popups Pt 2

16/06/2026

Increase revenue by 50% using this exact email flow

15/06/2026

Ranking E-com Niches

14/06/2026

Comment “EMAIL” Bad Email Marketing Vs Good Email Marketing

14/06/2026

this setting is quietly killing your email revenue.

its called Smart Sending in Klaviyo. it blocks anyone who got an email in the last 16 hours from receiving your next one. it might sound helpful, but its actually costing many of the brands that I work with, tens of thousands.

Trust me and turn it off. You’ll almost always make more.

I cover the full list of revenue leaks like this in the masterclass.

Comment “PATRICK” and I’ll send you the breakdown.

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