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The Hello Company A whole-person approach to small business support, success, and sustainability. Empowering creatives

2003: Express Yourself is purchased by the Forsey family, with Erin and Amy at the helm

2010: theHELLOtote line is launched

2017: the company becomes the HELLO co., with Amy and Erin still at the helm after all these years!

01/09/2021

Let’s get a virtual hand raise for those of you out there that are thinking you shouldn’t pursue your professional passion because someone, somewhere, is already doing what you dream of doing. Are you one of those people? Put your hand down and consider this – there are 1.4 million real estate...

We have clients coming to us asking if they can market their brand without social media. The answer is yes. And the insi...
01/09/2021

We have clients coming to us asking if they can market their brand without social media. The answer is yes. And the insight in this TED talk gives a great example as to why more and more small business owners are turning away from social media.

"...it turns out, if you treat your attention with respect, - so you don't fragment it; you allow it to stay whole, you preserve your concentration - when it comes time to work you can do one thing after another, and do it with intensity, and intensity can be traded for time. It's surprising how much you can get done in a eight-hour day if you're able to give each thing intense concentration after another."

Does quitting social media make you an unemployable Luddite? Computer scientist Dr. Cal Newport doesn't think so. In this eye-opening talk, he debunks three objections commonly offered up as rationale for keeping that all-important Facebook account.

27/08/2021

While it might sound like we’re suggesting eating frogs for breakfast, the principle of this pivot is all about tackling the most unpleasant task first. The expression eat the toad first originates from the 1800’s and a French author by the name of Nicolas Chamfort. The idea was that if you swal...

Oops. We did it a couple of times. We said we had something new coming in May. Then June. Thanks for sticking with us, b...
09/07/2021

Oops. We did it a couple of times. We said we had something new coming in May. Then June. Thanks for sticking with us, because this month is the launch of something bigger and better for all our small business friends.

Another amazing ad. Love how they lean into their brand name at the beginning 😉
31/03/2021

Another amazing ad. Love how they lean into their brand name at the beginning 😉

INSIDE MOVES gives you a behind-the-scenes look at eight of the female leaders at DICK’S Sporting Goods and how they’re driving change in the industry toward...

Now this is a great campaign...
26/03/2021

Now this is a great campaign...

The company covered the talent fee for the actors and models chosen to appear in other brands' ads

Insightful and oddly soothing. If you have even one creative bone in your body, take this Creative Types test from Adobe...
06/11/2020

Insightful and oddly soothing. If you have even one creative bone in your body, take this Creative Types test from Adobe.

Everyone has a creative “type”—knowing yours helps you maximize your potential. Take our quiz to discover your type!

This week more than ever we wish we were off the grid enjoying the last of the fall season. Sort of like this picture, j...
06/11/2020

This week more than ever we wish we were off the grid enjoying the last of the fall season. Sort of like this picture, just ambling through some open space looking more west than wild with no desk (and definitely no pumpkin spice latte) in sight.

The good news is you can get off the grid (if you so desire, we happen to know a great field) and we're here to help you. Read on for details: http://bit.ly/2GBCx7MNOV

Unlike these matching knee-length madras shorts circa 1989, we do not recommend matching your competitors when it comes ...
04/11/2020

Unlike these matching knee-length madras shorts circa 1989, we do not recommend matching your competitors when it comes to your brand. We might have opted for the one look fits all approach a couple of decades ago, but it's safe to say we've grown out of that phase. And these shorts, thank goodness.

All of these are excellent skills to hone and develop now. We're doubling down on our analytics education, starting now....
03/11/2020

All of these are excellent skills to hone and develop now. We're doubling down on our analytics education, starting now. One of us is a total number nerd (and Google Analytics ju**ie).

As organizations find their way through the pandemic, the workplace is changing. Here are the skills that will help employees thrive in the future.

Perfect timing.  ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀If you're a believer in Mercury Retrograde, then you're probably with us on the techn...
03/11/2020

Perfect timing. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're a believer in Mercury Retrograde, then you're probably with us on the technical difficulties, confusion, and chaos that has been in your life the past few weeks. Let's hope we have more clarity moving forward. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Until it visits again at the end of January in 2021 (sigh).

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Our Story

2003 // Express Yourself is purchased by the Forsey family, with Erin and Amy at the helm. A fine stationery boutique, they offer paper goods and pretty gifts for clients from Aspen to Glenwood, and beyond. 2010 // theHELLOtote line is launched and custom design services expand. 2017 // the company becomes The Hello Co., with Amy and Erin still at the helm after all these years.

2018 // theHELLOtote line retires and new services are launched, including website design, social media strategy, workshops, and one-on-one consulting.

2019 // the business ushers in a new year with new products launching soon (did someone mention online workshops?!).

We love to bring your story, your passion, and your project to life. Together, we help you build a solid foundation and set you up with tools for success by bringing your physical presence online in an intentional manner. Same great service with a fresh new name - bringing your story to life.