Rivers Agency

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Rivers Agency Rivers Agency is a full-service advertising, design, PR and web development company in Chapel Hill an

11/12/2025

More awards news for the team! This year’s Marcom Awards recognized four campaigns created with our partners Revel Ostomy, FentonNC, Bearing Insurance and Autobell Car Wash. Clear strategy and close collaboration helped these projects rise to the top.

Platinum honors went to the Revel Ostomy Holiday Campaign and the Fenton Social Campaign. Bearing Insurance’s refreshed identity and the Autobell Car Wash campaign both took gold.

We’re grateful for the trust our clients place in us. If you’re planning ahead for next year, come win with us. Read the full recap at https://riversagency.com/rivers-earns-four-marcom-awards?utm_source=facebook&utm_medium=organic

CenterFest brings the artists. We bring the brand identity that ties it all together.Every year, Downtown Durham becomes...
04/12/2025

CenterFest brings the artists. We bring the brand identity that ties it all together.

Every year, Downtown Durham becomes a hub for the best artists on the East Coast. CenterFest is the Triangle’s premier juried arts festival, consistently drawing over 40,000 attendees who come for the art, the music and the energy. Rivers Agency is not only a proud sponsor — we shape the festival’s visual identity. We keep the core visual elements consistent to honor the festival’s longstanding history in Durham, while adding fresh touches each year. The brand stays recognizable and bold, standing out across billboards, TV, magazines, schedules and T-shirts. Visit our website to see how it’s evolved: https://riversagency.com/work/centerfest-2025?utm_source=facebook&utm_medium=organic

Strong brand identity doesn't guarantee universal love, but it builds the kind of trust that weathers storms. When your ...
19/11/2025

Strong brand identity doesn't guarantee universal love, but it builds the kind of trust that weathers storms. When your identity aligns with your image, customers know what you stand for, even when things get messy. Our latest blog breaks down how brand identity and brand image work together (and how you can learn from Cracker Barrel’s mistakes). Read it here: https://riversagency.com/brand-identity-vs-brand-image?utm_source=facebook&utm_medium=organic

A better digital experience, from the first click to the final rinse. Autobell Car Wash set out to modernize its online ...
24/09/2025

A better digital experience, from the first click to the final rinse. Autobell Car Wash set out to modernize its online experience, but they needed more than just a new look. We partnered with them to create a seamless, app-connected website that puts the customer first. The new site features a streamlined navigation structure, real-time synchronization with the mobile app and user accounts, an intelligent checkout that adjusts pricing based on location, and a unified rewards system across both web and app. Now, Autobell customers can buy washes, manage their plans, and earn rewards from anywhere, whether they’re on the website, in the app, or visiting a location in person.

Read the full case study to see how we brought it all together with a fresh new look: https://riversagency.com/work/autobell-website?utm_source=facebook&utm_medium=organic

28/08/2025

What do isolated, broken, masked, and disguised objects have in common? They sound like things you’d find in your junk drawer, but they could also be cluttering your website.

Bottom line: when objects on your site aren’t clear or connected, users get confused and click away. Our latest blog breaks down the four most common UX mistakes and shows how Object Oriented UX (OOUX) can help you avoid them. Start building a site that’s intuitive, engaging, and trusted. 🔗 https://riversagency.com/four-most-common-ux-fails-on-the-web?utm_source=facebook&utm_medium=organic

After acquiring Canada’s Gap Wireless, telecommunications giant Network Wireless Solutions turned to Rivers for a brand ...
26/08/2025

After acquiring Canada’s Gap Wireless, telecommunications giant Network Wireless Solutions turned to Rivers for a brand refresh that combined the power of the two companies and expressed their new trajectory. The refreshed identity is grounded in integrity and connectivity, featuring a dynamic new logo, a versatile system of patterns, and a color palette that blends the brand's legacy and future. See the new brand in action at the link in our bio. See the new brand in action on our website. 🔗 https://riversagency.com/work/nws-campaign?utm_source=facebook&utm_medium=organic

19/08/2025

Rivers Agency is honored to be part of today’s celebration of North Carolina’s first mobile Opioid Treatment Program, unveiled in Raleigh by Anna Stein, First Lady of North Carolina, NC Department of Health and Human Services, Healing Transitions and Morse Clinics.

Our team handled event PR and publicity for the launch of the mobile unit, which represents a significant step forward in reducing barriers to treatment and supporting recovery for individuals and families across the state. We are grateful to Dr. Eric Morse and the Morse Clinics team for their leadership, and to the press and partners who helped spread the word. Spectrum News 1 North Carolina, WNCT-TV, NC Health News, WRAL TV, NC Newsline, NC General Assembly, and State Affairs.

Together, we are committed to reducing stigma, expanding access to care, and supporting healthier communities across North Carolina.

07/08/2025

We didn’t just mark Lash Spell’s 3rd anniversary, we turned it into a month‑long Spellabration. With a playful new visual identity, deliciously surreal AI‑generated desserts, a daily “3 is the Magic Number” giveaway, and content from nine hand‑picked influencers, every detail celebrated the brand’s core value of self‑love. The result? An anniversary that wasn’t just about three years in business, but about the community that makes Lash Spell magical. 🔗 https://riversagency.com/work/lash-spell-spellabration?utm_source=facebook&utm_medium=organic

Wondering how to get the most bang for your marketing buck? Our latest blog helps you sift through campaign options – in...
05/08/2025

Wondering how to get the most bang for your marketing buck? Our latest blog helps you sift through campaign options – including digital, social, paid, SEM and brand awareness – so you can devise a strategy that works best for your brand’s goals 🎯. https://bit.ly/4oosTFy

We didn’t just explain SmartCast. We orchestrated it. At LightFair, Cree Lighting's booth became a fully immersive exper...
30/07/2025

We didn’t just explain SmartCast. We orchestrated it. At LightFair, Cree Lighting's booth became a fully immersive experience, where lights reacted in real time and visitors felt the future of intelligent lighting. We built a bold messaging platform that positioned Cree as fluent in the language of light, anchored by the belief that better light changes everything.

From cinematic storytelling to a powerful immersive experience, we helped Cree prove that SmartCast isn’t just innovative, it proves better lighting is essential. See how we turned a trade show booth into a multi-sensory spectacle. 🔗 https://riversagency.com/work/cree-lighting-event-booth?utm_source=facebook&utm_medium=organic

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