Sozo Firm, Inc.

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Sozo Firm, Inc. Sozo Firm is a business consulting & marketing firm serving small to mid-sized businesses & nonprofits.

Offering business efficiency & marketing consultant services.

What should employers really look for when hiring a young interior designer?Over the past several years, I've had the op...
26/06/2026

What should employers really look for when hiring a young interior designer?

Over the past several years, I've had the opportunity to watch my son, Micah Jensen, develop his skills as an interior designer - from classroom projects and internships to creating increasingly sophisticated residential, commercial, and healthcare design concepts.

Watching that process has reminded me of something that applies well beyond the design profession:

A résumé tells you where someone has been.

A portfolio shows you what they're capable of becoming.

In my newest article, I share a few lessons I've learned about:

▪ Why portfolios matter more than ever
▪ The value of internships and real-world experience
▪ Why visualization skills are becoming essential
▪ The importance of mentoring young professionals
▪ What I believe employers should really be looking for

Whether you're hiring, mentoring, teaching, or launching your own career, I hope these observations encourage you.

Read the full article: https://www.andrewjensen.net/what-ive-learned-watching-a-young-interior-designer-launch-his-career/

I'd also love to hear your thoughts:

If you've ever hired someone early in their career, what qualities impressed you the most?

Enjoyed working on Micah Jensen’s website - transitioning it from a student portfolio site to a “I’m available for work”...
26/06/2026

Enjoyed working on Micah Jensen’s website - transitioning it from a student portfolio site to a “I’m available for work” professional website.

He recently moved from Greenville, SC where he had been employed part time at Daniel Builders as a draftsman. Micah now lives in Greenville, NC and is available for part time or full time work as a draftsman.

Check out his site at https://www.MicahDrew.com

With a bachelors degree in Interior Architecture & Design, Micah Jensen creates detailed architectural renderings, design visualizations, and drafting work for residential and commercial spaces.

Is AI making the internet boring? As AI generated copy takes over Facebook, Instagram and LinkedIn posts, making the cop...
22/06/2026

Is AI making the internet boring?

As AI generated copy takes over Facebook, Instagram and LinkedIn posts, making the copy all sound the same, and as AI generated imagery pervades the net, making the graphics look repetitive, what about human creativity?

Is there any hope left for what is genuinely & uniquely human?

Leave your thoughts in the comments below.

New blog post: https://www.andrewjensen.net/ai-is-making-the-internet-boring/

Are We Living in Two Different Americas?Our newest blog article explores a question that many Americans have been quietl...
20/06/2026

Are We Living in Two Different Americas?

Our newest blog article explores a question that many Americans have been quietly asking:

How can trillion-dollar companies, billionaires, record stock market valuations, and luxury spending exist alongside families struggling with housing costs, inflation, retirement concerns, and everyday expenses?

The article examines economic disparity in the United States, including:

• The growing gap between asset owners and wage earners
• Housing affordability challenges
• Inflation and purchasing power
• Regional differences in the cost of living
• Why many people feel like they are experiencing a very different economy than their neighbors

Two people can look at the same economic headlines and arrive at completely different conclusions about how the country is doing - and both may be reflecting real experiences.

New Article: "Are We Living in Two Different Americas?"

Link: https://www.andrewjensen.net/are-we-living-in-two-different-americas/

What are your thoughts? Does it feel like Americans are increasingly experiencing different economic realities?

Read the full article at AndrewJensen.net.

Why do so many people ignore phone calls and emails today?It's not simply because they're busy.It's because trust in our...
18/06/2026

Why do so many people ignore phone calls and emails today?

It's not simply because they're busy.

It's because trust in our communication systems is eroding.

Robocalls. Spam emails. Phishing attempts. AI-generated sales outreach. Endless marketing messages.

Many people have reached the point where they automatically assume an unfamiliar phone call is junk. Legitimate emails often get buried beneath hundreds of promotional and spam messages. And increasingly sophisticated AI-generated scams are making it harder than ever to distinguish legitimate communication from fraudulent communication.

In a new blog article, business consultant Andrew Jensen explores what he calls a growing "trust crisis" in modern communication - and why trust may be becoming one of the most valuable business assets an organization can possess.

Topics include:
• Why people no longer answer their phones
• How inbox overload is affecting businesses
• The role AI is playing in communication distrust
• Why credibility and reputation are becoming competitive advantages
• What organizations can do to communicate more effectively

📖 New Article:
"The Trust Crisis in Modern Communication"
Link: https://www.andrewjensen.net/the-trust-crisis-in-modern-communication/

Have you noticed yourself becoming more skeptical of phone calls, emails, or online communication in recent years?

Many organizations offer internships.Far fewer offer internship programs that truly prepare students for their future ca...
05/06/2026

Many organizations offer internships.

Far fewer offer internship programs that truly prepare students for their future careers.

In a new article, business consultant Andrew Jensen explores internships from multiple perspectives - as a former college intern, as a business owner who has managed internship programs, and as a parent watching his own children navigate internship experiences in different fields.

Some internships leave a lasting impact for decades.

Others leave students wondering what they actually learned.

In this article, Andrew discusses:
• what separates great internships from poor ones
• why colleges continue to require internships
• why some organizations struggle to manage internship programs effectively
• how employers can create experiences that genuinely benefit students
• why investing in interns today helps build tomorrow's workforce

Whether you're an employer, educator, student, parent, or organizational leader, this article offers practical insights for developing stronger internship programs and better preparing the next generation of professionals.

Article: "Why Most Internship Programs Fail Students - and How Organizations Can Do Better"
Link: https://www.andrewjensen.net/why-most-internship-programs-fail-students-and-how-organizations-can-do-better/

What was the best internship experience you've ever seen? What made it memorable?

Customer retention is rarely built through grand gestures.More often, it’s the result of small details:• better communic...
26/05/2026

Customer retention is rarely built through grand gestures.

More often, it’s the result of small details:
• better communication
• faster response times
• stronger customer service
• consistency
• making life easier for customers

In today’s competitive environment, businesses that simply "meet expectations" often blend into the background.

The organizations that stand out - and retain customers long-term - are usually the ones willing to go beyond what customers expect.

Andrew Jensen recently wrote a new article exploring:
• why customer retention matters more than ever
• why competing on price alone is dangerous
• how convenience has become a competitive advantage
• how small operational details shape customer loyalty

New article:
https://www.andrewjensen.net/go-above-beyond-your-competitors-to-increase-customer-retention/

I’ve spent over 20 years advising entrepreneurs, startups, and organizations on how to launch, grow, and adapt businesse...
20/05/2026

I’ve spent over 20 years advising entrepreneurs, startups, and organizations on how to launch, grow, and adapt businesses.

But in today’s rapidly changing world - especially with AI reshaping search, marketing, and customer behavior - I believe it’s important to remain directly engaged in the real-world challenges businesses now face.

That’s one reason I recently launched a new startup venture of my own.

The experience has been eye-opening:
• Building brand recognition in the AI era
• Watching how Google and AI systems interpret new businesses
• Experimenting with low-budget marketing strategies
• Seeing firsthand how difficult organic growth has become
• Learning how discoverability itself is changing

The startup environment today is very different than it was even a few years ago.

I wrote a new article sharing some of the lessons, frustrations, experiments, and insights I’ve been experiencing throughout this process.

📘 New Article:
“Lessons Learned Building a Startup in the Age of AI”
https://www.andrewjensen.net/lessons-learned-building-a-startup-in-the-age-of-ai/

I’d also genuinely love to hear from other entrepreneurs, business owners, marketers, and professionals:

What strategies are working for you today?
How are you adapting to AI-driven search and changing consumer behavior?

Most new entrepreneurs believe their biggest challenge will be finding customers. Or building a great product. Or compet...
01/04/2026

Most new entrepreneurs believe their biggest challenge will be finding customers. Or building a great product. Or competing in a crowded market.

In reality, many businesses don’t fail because of a lack of demand – they fail because they run out of cash.

Cash flow is one of the least understood, least anticipated, and most underestimated risks in business. And for new business owners especially, it often comes as a complete surprise.

(Link to article in the comments below.)

The moment a customer walks through your door, a silent evaluation begins. Before they see your products, compare prices...
18/03/2026

The moment a customer walks through your door, a silent evaluation begins. Before they see your products, compare prices, or speak to a salesperson, they are already forming opinions about your business. Do I feel welcome here? Will someone help me if I need it? Is my time respected?

In an era where customers can buy almost anything online or choose from countless competitors nearby, first impressions are no longer a courtesy – they are a competitive advantage. A poor greeting, or no greeting at all, can quickly send a customer elsewhere. Even if you carry the exact product they need, poor customer service may cost you the sale before the interaction truly begins.

Greeting the customer is often the first – and sometimes most important – step toward closing a sale and building long-term loyalty. Let me give you five proven ways to properly greet customers, along with some practical guidance to help your organization elevate its customer experience.

Link to article is in the comments below.

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Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+17178852312

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