BrandBright Communications

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BrandBright Communications Your challenge is providing a great product. Our challenge is providing the service to make it abundantly understood that your product is relevant.

BrandBright Communications is a boutique marketing agency that provides strategic advice and expert execution to some of the most innovative creatives and emerging companies in the country. Brand Bright Communications is a creative ideas agency that specializes in crafting engagement-based solutions to big business challenges, with core areas of expertise in branding, advertising + marketing, and digital.

26/05/2021

Marketing has become one of the most challenging and rapidly evolving of all business-functions. Positioning, lead generation, target market assessment, social media advocacy, email mastery, brand builders, and market modelers—these are just a few of the critical functions controlled by our consultants that contribute to revenue growth and profitability.

26/05/2021

Quantity or quality? Somewhere in the middle? If the last few years have been marked by volume with rampant production, it seems time time to slow down to focus more on quality. Content that delivers value and shows the identity and purpose of your brand. Again, may not be a popular opinion, but no more fulfilling the table and running after the clock. Content needs to be qualified for the audience, and it takes time.

26/05/2021

Real. Life. Questions. What hour is the appropriate beginning of happy hour? Asking for a friend.

26/05/2021

It's well-known that Google wants to deliver more ready-made responses to the search results page. They understand that if the user does not need to browse the sites to find the answers he or she wants, its search experience is more fluid and valuable. Even after the pandemic started, searches are eliminating the need for a click and require brands to focus on features such as featured snippets, rich snippets and Google My Business. Local SEO is crucial and staying current is an absolute mandate.

26/05/2021

We talk in length about micro-moments and how these compound the customer journey; particularly with user generated content. Brands now can see the power of influence of ordinary users whose experiences with the brand act as social proof for other consumers. These moments, micro or macro, provide high power of influence because they are authentic, close, and reliable.

26/05/2021

AI has been here and is not going anywhere. It seems some of us have taken this kind of automation for granted. But, we shouldn't. : Bidding strategies and responsive ads all use forms of AI and machine learning to adapt to the signals that are coming in to improve results in real-time. Adapt your paid strategy to optimize campaigns and streamline your return.

26/05/2021

Ahhh, QR codes. We've missed them. Even more so, we are fundamentally getting much lazier in how we do day-to-day activities, and users now are choosing to search for information through pictures. Monetize these. It’s not uncommon for you to take a photo of clothing, furniture or kitchenware at home and then use available systems to find similar products that are available to purchase. Or you can use your camera to take a picture of a barcode and then use a system to find that product online and where you can buy it from. It's a winning combination!

26/05/2021

Does your content marketing include user-generated content? They're customers, inclined towards your brand, and show a different perspective. Go beyond your product or service to create a deeper connection with your audience.

26/05/2021

Consumers CRAVE shorter content. As attention spans decrease and more choices abound, less is more. Many content and SEO experts may disagree, and they're not wrong, but brands can follow the success in TikTok or Instagram reels to educate consumers in bite size content.

26/05/2021

Chatbots will continue to be an important part of digital marketing in 2021. This AI-based technology uses instant messaging to chat in real-time, day or night, with your customers or site visitors. If you're ready to instill this technology on your site, we know a few people who can help!

26/05/2021

Have you met JADE?!? She's cool. JADE is a custom-built social listening platform that keeps the pulse on what your customers are saying, helping us harness that advocacy to drive engagement that drives results. Come meet JADE. You won't be disappointed.

26/05/2021

Instill hyper-local strategies such as geolocation and mapping-based tools like Google My Business (GMB) listings and Google Maps to optimize title tags and meta descriptions with localized keywords and complete your full GMB profile including local photos with relevant keywords.

Address

NY

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+13157273167

Website

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