Marketing Maven

13/03/2026

See our CEO and President, Lindsey Carnett, in the Performance-Driven Marketing Institute's recent webinar about the use of AI in marketing.

AI was 2025’s — and is 2026’s — ultimate buzzword. But performance marketers — by their nature — need real data, not buzz. What’s the reality when it comes t...

26/02/2026

Our Vice President of Media Relations, Frank Tortorici, was quoted in Fox Business's recent article about fast food chains' use of psychology tricks to increase customer spending. Check out the full article: https://fxn.ws/4sVDY3b

Why do the medium fries cost $4.70, but the large is only $5? Fast-food restaurants use pricing psychology to boost profits and steer customers.

24/02/2026

Artificial intelligence has fundamentally reshaped how brands segment audiences, optimize performance, and scale personalization. Yet as adoption accelerates, many marketers are still navigating a critical question. What should be automated, and what must remain in the hands of workers? We broke down AI-powered email practices in our new blog:

AI-Powered Email Marketing: What to Automate and What to Keep Human by Marketing Maven | Feb 17, 2026 | EMAIL MARKETING | 0 comments Email marketing in 2026 is smarter, faster, and more data-driven than ever before. Artificial intelligence has fundamentally reshaped how brands segment audiences, opt...

20/02/2026

Elevate your brand with influencer marketing with Marketing Maven. Our proven three-step process integrates effective influencer marketing with your greater strategic marketing plan. Let your brand break through through the inundation of content and drive awareness and sales for your products with our customized campaigns. Check out our influencer marketing services and other offerings here: https://bit.ly/3O0QK05

16/02/2026

"America was not built on fear. America was built on courage, on imagination, and an unbeatable determination to do the job at hand." – Harry S. Truman

Happy Presidents' Day from Marketing Maven🇺🇸

10/02/2026

For startups, a website is rarely just a marketing asset. It is a credibility signal, a sales enablement tool, and often the first meaningful interaction with customers, investors, and partners. A poorly executed website can stall momentum early. A well-executed one can accelerate it. We had developed a list of "must haves" for new businesses to prioritize on their new sites. Check it out here:

Web Development for Startups: What Your Website Must Have From Day One by Marketing Maven | Feb 6, 2026 | DIGITAL MARKETING, WEB DEVELOPMENT | 0 comments For startups, a website is rarely just a marketing asset. It is a credibility signal, a sales enablement tool, and often the first meaningful inte...

05/02/2026

Lindsey Carnett was featured in Performance-Driven Marketing Institute - PDMI's Results Magazine for her article on Generative Engine Optimization. While SEO focused on being visible, GEO is about being trusted enough to be chosen. She dives into the need for GEO with the growing use of AI in search engines and how individuals and businesses can use artificial intelligence for their benefit.

02/02/2026

Marketing agencies are reaping the benefits of AI advancement, but there is a lack of integration. There are tools for copy, tools for analytics, tools for communication; Marketing Maven and Cogzia are bridging the gap between all of these individual assets and developing an integrated AI ecosystem that aligns perfectly with our workflows. This partnership will form the blueprint for other marketing organizations facing similar fragmentation. Read our press release here: https://bit.ly/4sY5Vao

27/01/2026

The stage is set - it's an election year. Now what? Our new blog lays out why it's critical for government agencies to establish and maintain clear and consistent communication. Consumers deserve absolute neutrality and uncompromised clarity to allow them to make the best decisions for themselves, their families, and the country.

Why Clear, Consistent Communication Is Critical for Agencies in Election Years by Marketing Maven | Jan 23, 2026 | CREATIVE SERVICES, GOVERNMENT, PUBLIC RELATIONS | 0 comments What is the core communication challenge government agencies face in 2026? The central challenge is maintaining accuracy and...

22/01/2026

Intern season is here! If marketing, creativity, and collaboration speak to you, you've come to the right place☺️

Marketing Maven is opening applications for our summer 2026 internships, designed for hands-on learning and growth.

19/01/2026

"SEO was about helping people find you; GEO is about helping people choose you."

Lindsey Carnett was published in Performance-Driven Marketing Institute - PDMI's Results Magazine December 2025 issue for her article on generative engine optimization and how it is shaping the next era of search. With AI integrated into search engines, it's not just about being visible. It's about being trustworthy. Check out her article and the rest of the December issue here: https://bit.ly/4jssi3q

13/01/2026

Great information about Generative Engine Optimization (GEO) from Lindsey Maven.

GEO is the natural evolution of SEO. Where SEO focused on being visible, GEO is about being trusted enough to be chosen.