ICE Factor (2026)

ICE Factor reaches consumers in every industry through innovative and eye-catching marketing solutions. Each experiential marketing campaign is designed to provide the optimal experience for your consumers, thereby yielding the maximum return for our clients. Whether you are looking to connect brands with consumers, inspire action, create a buzz, interact with your target market, create a product launch or product awareness, or an interactive national tour, ICE Factor is your solution. ICE Factor was founded on the basic principle of providing exceptional customer service - and then taking it up a notch! As consumers ourselves, we wanted to elevate the standard by creating a company that focuses on the consumer in a new, enhanced and inspired way. We knew that by truly personalizing each experience, we could succeed in raising customer satisfaction to new levels.

15/05/2026

POV: You pulled up to Walmart for groceries… and walked into a Pepsi + Mountain Dew PARTY 😎🥤🔥

360° views of the crew bringing the energy all day long 💥Samples flowing ✔️Music bumping ✔️Smiles everywhere ✔️Team vibes on 💯 ✔️

This is what experiential marketing looks like in real life 🎪⚡

More stops. More cities. More chaos. More fun.Let’s gooooo 🚀

01/05/2026

🎉 SHALLOTTE - WE SHOWED UP BIG 🎉

What a day at Walmart Supercenter in Shallotte, NC 🔥🙌

From the opening ceremony 🇺🇸 to a full crowd gathering out front, this one felt like a true community moment 💙

We brought the full Pepsi & Mountain Dew experience:
🥤 Ice-cold pours flowing all morning
⚡ First sips of Dirty Dew hitting different
✨ Pepsi Prebiotic in the mix
🎤 Live stage energy and shoutouts
🎪 Branded tents, inflatables, and a setup you couldn’t miss

And y’all showed up 👀👏, seriously, the energy was 🔥🔥🔥

This is what these re-grand openings are all about… bringing people together, creating moments, and making sure everyone leaves with a smile (and a drink in hand 😏🥤)

We’re just getting warmed up… more stops, more cities, more experiences coming your way 🛻💨

Shallotte, you understood the assignment 💯

24/04/2026

🚨 WE’RE LIVE, ZEBULON 🚨

Today marks the kickoff of something BIG… and we’re starting right here at Walmart in Zebulon, NC 💥

We’ve rolled in with the full experience, bold, loud, and impossible to miss 👀
🔥 Pepsi + Mountain Dew takeover
🔥 Fresh pours of Pepsi Prebiotic Cola
🔥 First tastes of the new Dirty Dew
🔥 A fully built-out footprint designed to stop you in your tracks

This isn’t just sampling… this is a re-grand opening celebration done the right way 🙌

If you’re in the area, come through, grab a drink, meet the team, and be part of the first stop on our tour 🛻💨

This is just the beginning… we’re hitting locations all across the market all year long.

Zebulon, you’re up first. Let’s go. 🔥

ExperientialMarketing BrandExperience SamplingTour ZebulonNC GrandOpening

09/09/2025

🎤 Concerts ✅
🏫 Schools ✅
🙏🏽 Church youth groups ✅
🏈 Baylor Bears✅
🥤 And TONS of Dr Pepper® Floats… ✅

We’ve just wrapped up our first stops and we’re only getting started 💛💚

🌟 Catch us across Texas at concerts, high school events, and campus takeovers — bringing Baylor vibes + float experiences to every stop!

🎯 Wanna find us next? Tap in at 👉 drpepperhourtour.com

📍Follow the Float. Experience the Hour.

23/08/2025

🎉 The Baylor Dr Pepper Hour Tour is BACK and ready to roll!
We’re bringing the iconic Dr Pepper® and Blue Bell® float experience to high schools, football games, church youth nights, and concerts across Waco and Dallas! 🏈🎶

This isn’t just a float stop — it’s a celebration of Baylor’s spirit, community, and tradition! Come hang with us, meet the team, and taste the Baylor experience for yourself.

📍 See where we’re heading next
🚚 Follow the truck
💚 Float with us all season long

👉www.dr pepperhourtour.com

30/06/2025

🏆 We’re honored! ICE Factor has been awarded the 2025 Communicator Award of Excellence for our work on the Baylor University Dr Pepper Hour Tour—and we couldn’t be more proud!
This award represents the highest honor in the marketing and communications industry, and it’s a huge recognition of the creativity, strategy, and hustle our team pours into every activation we produce.
From campus traditions to coast-to-coast engagement, this tour was a testament to what’s possible when storytelling meets experiential innovation. To be celebrated among some of the top agencies and campaigns in the world? That’s the kind of milestone that fuels our passion to keep pushing boundaries.
Thank you to our incredible team, our partners at Baylor, and everyone who helped bring this experience to life!
Want to learn more about what made this tour award-winning? Let’s connect. 🚐💥

Address

IL

Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

Telephone

+18478440814

Website

http://www.icefactor.com/, https://linktr.ee/icefactor

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