Day One

Day One We help you consistently secure more ideal patients for your practice.

See you tomorrow at Super Dentist BOOST Camp! Throwing it back to this moment from 2023 — couldn’t resist a selfie with ...
22/04/2026

See you tomorrow at Super Dentist BOOST Camp!

Throwing it back to this moment from 2023 — couldn’t resist a selfie with the (cardboard) legend himself. we're excited to be back in Philadelphia this week for a few days of learning, connecting, and being part of the incredible Dental Nachos community.

If you're attending April 23–26, come say hi — we'd love to see you there! Check out and for last-minute details.

How much should a dental practice spend on Google Ads?The honest answer: it depends on your goals, your competition, and...
20/04/2026

How much should a dental practice spend on Google Ads?

The honest answer: it depends on your goals, your competition, and the type of patients you want to attract.

For example:
• Emergency patients vs. cosmetic cases like Invisalign or implants
• Your local competition and keyword costs
• How many new patients your schedule can actually support
• Whether you have a compelling offer to attract new patients

These factors all impact what an effective Google Ads budget looks like.

We cover this and many other common marketing questions in Part 2 of our Common Dental Marketing Questions series.

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In part 2 of Common Dental Marketing Questions Answered, we cover:• How much should I spend on Google Ads?• Why don't I ...
16/04/2026

In part 2 of Common Dental Marketing Questions Answered, we cover:

• How much should I spend on Google Ads?
• Why don't I see my own ads online?
• What should I post on Facebook or Instagram?
• How important are patient reviews?
• How do I track if my marketing is actually working?

If you want clearer insight into what drives real growth for dental practices, this blog breaks it down.

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During Oral Cancer Awareness Month, the focus is on the power of early detection. Regular dental visits are about much m...
14/04/2026

During Oral Cancer Awareness Month, the focus is on the power of early detection. Regular dental visits are about much more than checking for cavities; they are a vital part of a comprehensive health routine.

We are proud to highlight the work of , who is an incredible voice in this space, speaking out to ensure prevention remains a top priority for long-term wellness

This week, we are celebrating Dental Hygienists and the oral care they deliver. From gentle cleanings to expert educatio...
13/04/2026

This week, we are celebrating Dental Hygienists and the oral care they deliver. From gentle cleanings to expert education, their dedication is invaluable.

Happy Dental Hygienist Week.

We're gearing up for the Super Dentist BOOST Camp in Philadelphia this month! Here's Jamie with a couple of this year's ...
10/04/2026

We're gearing up for the Super Dentist BOOST Camp in Philadelphia this month! Here's Jamie with a couple of this year's camp counselors Dr. Alan Stern and Dr. Bob Dee . We're ready for a few days of learning, connection, and everything that makes the Dental Nachos community so special.

If you're planning to attend April 23–26, we'll see you there! In the meantime, head over to and for all the details.

On World Health Day, we're celebrating the role dentists play in something bigger than teeth.Oral health is directly con...
07/04/2026

On World Health Day, we're celebrating the role dentists play in something bigger than teeth.

Oral health is directly connected to:
• Heart health
• Diabetes management
• Inflammation
• Overall systemic wellness

Dentists aren't just fixing smiles, they’re protecting long-term health. And the practices that educate patients about this connection? They build deeper trust, stronger case acceptance, and long-term loyalty.

Your marketing should reflect the true impact of what you do. Let’s make sure your message is as strong as your clinical care.

✨ Throwback ✨We had such an amazing time at the Dental Nachos Super Dentist BOOST Camp in 2023 with incredible dental co...
06/04/2026

✨ Throwback ✨

We had such an amazing time at the Dental Nachos Super Dentist BOOST Camp in 2023 with incredible dental colleagues — including and .maggieaugustyn! It’s always inspiring to learn, connect, and share strategies for building successful practices with incredible dentists.

The 2026 Boost Camp is coming back to Philadelphia this month! From April 23–26, join Dental Nachos and for an unforgettable in-person event focused on the Three Cs of dental practice success: Clinical ability, Communication skills, and Culture fit.

Head over to and for all the info — don't miss out!

Wishing you a happy and peaceful Passover.
02/04/2026

Wishing you a happy and peaceful Passover.

01/04/2026

If only dental marketing myths were as harmless as whoopee cushions. 😏

Here are a few we still hear:
• “If I build it, they will come.”
• “My website just needs to look nice.”
• “SEO is a one-time thing.”
• “I don't need marketing because I get referrals.”

The real joke? Believing growth happens by accident.

Successful practices don't rely on luck. They rely on strategy, data, consistency, and systems that attract the right patients, not just more patients.

No gimmicks. No tricks. Just smart marketing from Day One. Ready to stop falling for outdated marketing advice?

30/03/2026

When a client says, “This truly represents how we care for our patients and their families,” we know We've done our job.

Dr. Michael Vaughan came to Day One with a clear vision: build a digital presence that reflects the compassion, expertise, and whole-family approach at the heart of his special needs practice.

After consolidating his online footprint and creating a website aligned with that mission, he shared:
“I shared my vision with Jamie and the team at Day One, and they were able to put it together into a website that truly represents how we care for our patients and their families.”

That’s always the goal, not just launching a website, but translating a doctor’s values, philosophy, and standard of care into a digital presence that feels authentic and aligned.
Because when your marketing reflects who you really are, everything works better.



23/03/2026

Case Study: Building a Digital Presence for a Niche Patient Population

Not every practice differentiates by procedures, some differentiate by who they serve.

Dr. Michael Vaughan’s vision was to build a destination practice for patients with special needs and become a trusted referral partner for dentists who need support. But his digital presence was fragmented and didn’t reflect the level of care he provides.

Day One consolidated his online identity and built a website that speaks to both families and clinicians, complete with a referring doctor portal, travel resources for out-of-town patients, and an SEO-ready structure designed for long-term growth.

The result: a cohesive digital presence that matches his mission, serving underserved patients, their families, and the broader dental community.

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