Two17 Marketing

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Two17 Marketing Two17 Marketing offers branding, traditional and digital marketing services.

Two17.co is a fine assortment of marketing planners, designers, strategists, digital enthusiasts and all around brandsmiths.

You wrote a great post. It looks good, it says something real, and then it just... ends. No next step. No invitation. No...
10/07/2026

You wrote a great post. It looks good, it says something real, and then it just... ends. No next step. No invitation. Nothing for the reader to actually do.

That missing piece is a call to action, and it is one of the most overlooked parts of marketing. People rarely take the next step on their own. They need to be told what it is. Book a call. Send a message. Visit the link. Leave a comment.

It feels small, but it changes everything. A post without a call to action is a conversation that stops right when it gets interesting. Tell people what to do next, and far more of them will actually do it.

Never make your audience guess what happens next.

Want your posts to actually convert? Book a chat at two17.co/book-online

If you are a small business owner, this is your reminder that the slow seasons and quiet weeks are not proof you are fai...
10/05/2026

If you are a small business owner, this is your reminder that the slow seasons and quiet weeks are not proof you are failing. They are just part of the ride.

Every business you admire has had months where the numbers were flat, the doubt crept in, and the whole thing felt harder than it should. The difference is they kept going. They adjusted, they stayed visible, and they trusted that consistency would carry them through the dip.

You are building something real, and real things take time. The work you are putting in right now, the work no one is clapping for yet, is exactly what future you will look back on and be grateful for.

Keep going. You are closer than you think.

Need a partner for the long haul? Book a chat at two17.co/book-online

People often think social media management is just "posting a few times a week." Behind a single post that actually work...
10/02/2026

People often think social media management is just "posting a few times a week." Behind a single post that actually works, there is a whole process most people never see:

+ Deciding what your audience actually needs to hear that week
+ Writing copy, then rewriting it so it sounds like you and not a robot
+ Choosing an image that fits the message and the brand
+ Adding metadata and keywords so the content works for search, not just the feed
+ Tailoring it for each platform, because what works on Instagram flops on LinkedIn
+ Tracking what performed, so the next post is smarter than the last

Good marketing looks effortless on purpose. That is the whole point. When it is done right, you never see the work behind it.

Want the work handled so it just looks easy? Book a chat at two17.co/book-online

A lot of businesses post whenever inspiration strikes, or worse, whenever the guilt of not posting finally wins. The res...
09/30/2026

A lot of businesses post whenever inspiration strikes, or worse, whenever the guilt of not posting finally wins. The result is a feed that feels random, because it is. No throughline, no strategy, no real reason behind any of it.

A content strategy changes that. It means every post has a purpose, a place, and a point. It means you always know what is going out and why, instead of scrambling for something to say. That is the difference between being busy and being effective.

Marketing that works is rarely an accident. It is a plan, showing up on schedule.

Ready to trade random for a real plan? Book a chat at two17.co/book-online

Your loyalty program might be treating your best customers like everyone else.Nike, Adidas, and other major retailers ar...
09/29/2026

Your loyalty program might be treating your best customers like everyone else.

Nike, Adidas, and other major retailers are moving away from generic rewards and building dedicated spaces for their most engaged fans instead. The same idea works for restaurants, hospitality, coaching, and property management too.

We broke down what this shift means for your business on the blog.

Read it here 👉 two17.co/post/customer-loyalty-marketing

Maybe it is the cooler mornings or the back-to-routine feeling in the air, but September has a way of sparking a fresh s...
09/28/2026

Maybe it is the cooler mornings or the back-to-routine feeling in the air, but September has a way of sparking a fresh start. New energy, new focus, and the urge to finally tackle the things that got pushed aside all summer.

Your marketing might be one of those things. The website you meant to update. The social presence that went quiet in July. The plan you keep saying you will get to. This is the season to act on it, while that fresh-start motivation is actually here.

Use the momentum. Fall is a great time to build something you will be glad you started.

Ready to act on that fresh-start energy? Book a chat at two17.co/book-online

Hashtags used to be the whole strategy. In 2026, Instagram and Pinterest read captions, titles, and descriptions as real...
09/25/2026

Hashtags used to be the whole strategy. In 2026, Instagram and Pinterest read captions, titles, and descriptions as real search signals, and keyword-rich copy is what actually gets you found. We broke down what changed on each platform and how to write for it.

Read the full blog post here 👉 https://two17.co/instagram-pinterest-seo-2026

Here is the part of marketing nobody warns you about. You will post consistently for weeks, hear almost nothing back, an...
09/23/2026

Here is the part of marketing nobody warns you about. You will post consistently for weeks, hear almost nothing back, and start to wonder if anyone is even seeing it.

They are.

Most of your audience will never like, comment, or share. They are watching quietly, forming an impression of your business one post at a time. The follower who reaches out months from now has probably been paying attention the whole time. You just never saw it happen.

So keep showing up, especially when it feels like shouting into the void. Consistency is not wasted just because it is quiet. It is building something you cannot see yet.

Want to make your consistency count? Book a chat at two17.co/book-online

Wait, zoom in on that."The team members listened to our wishes and sought a platform that would fit within our budget."T...
09/21/2026

Wait, zoom in on that.

"The team members listened to our wishes and sought a platform that would fit within our budget."

That is a real review from Talentprojekt LIVE, and it says everything about how we like to work. Not a cookie-cutter platform, not a package that ignores the budget you actually have. Just a team that listens first and builds around what you actually need.

This is the kind of feedback that reminds us why we do this.

We're thrilled to officially welcome Rebekah Schnaubelt as our newest Account Manager at Two17 Marketing!With 8 years of...
09/08/2026

We're thrilled to officially welcome Rebekah Schnaubelt as our newest Account Manager at Two17 Marketing!

With 8 years of external and internal comms, campaign strategy, and storytelling, Rebekah still gets fired up about a good creative brief. They've steered high-impact strategies in the world of Tech and AI, and have a real soft spot for mission-driven orgs. Give them a cause worth telling a story about and watch them go!

With a passion for people, Rebekah loves weaving a brand story into both the internal and external narratives and helping others understand what the data is saying. We're looking forward to the marketing strategies, approach, and creativity they'll bring to the team.

Welcome, Rebekah!

Address

Virginia Beach, VA

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 12pm

Telephone

+17577168315

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