Alpha Charlie Marketing

09/03/2026

A strong marketing strategy doesn't start with a list of deliverables. It starts with a business goal.

Before adding another tactic, get specific about what you're actually trying to shift: awareness, consideration, confidence, conversion or retention. Each one calls for different messaging, timing and measures of success. Skip that step and marketing turns into activity without direction.

08/31/2026

It's a good day when a client leads with a bold, event-based idea to extend their brand. Clay Lacy Aviation did exactly that for the World Cup, and we're pulling back the curtain on our playbook. This campaign was a huge win, from a first-page SEO ranking to a custom challenge coin.

Take a look.

Alpha Charlie partnered with Clay Lacy Aviation to get World Cup travelers to the tournament and follow their teams across the continent easily and efficiently.

08/25/2026

It's HAMR time.

We got a sneak peek of the Hub for Advanced Manufacturing and Research last week. Given the confidential nature of the work done at HAMR, our cameras had to sit this one out.

Take our word for it: the facility earns the hype.

Thanks to National Institute for Aviation Research, Wichita State University and Wichita Aero Club for the tour.

08/24/2026

Aviation doesn't get bigger than this. A record 734,000 people and more than 10,000 aircraft filled the field this year. Take a look at what kept the Alpha Charlie team busy while we supported clients on the ground.

EAA AirVenture Oshkosh wrapped its 73rd year as the World’s Greatest Aviation Celebration, and this one earned that title outright.

08/20/2026

From Disney to the World Cup and everywhere in between, here's what the Alpha Charlie team was up to this summer.

08/19/2026

Celebrating the legacy of flight on National Aviation Day, right here in the Air Capital of the World.

Aviation landed in Wichita in the early 1900s, and since then our city has manufactured nearly 300,000 aircraft, built by one of the most skilled workforces on earth.

From the skies of Wichita to the future of aviation, we're proud to be part of a city that soars.

📸: Our team designed this exhibit celebrating Wichita's aviation legacy at Wichita Dwight D. Eisenhower National Airport

08/13/2026

Final review is underway for FAA Part 108, the rule that will make beyond-visual-line-of-sight drone flight a standard part of doing business instead of a special favor granted case by case.

Brands that stay quiet and technical while this rule moves through review will lose ground to competitors willing to say something clear and confident first. The ones shaping that story now are the ones customers will trust once Part 108 becomes real.

We break down why UAS brands need a Part 108 marketing plan today, not after the headline drops.

Brands that build a clear Part 108 marketing strategy today will own the story instead of scrambling to react once the rule publishes.

08/11/2026

Behind every great shot is a plan nobody sees on screen. Long before the camera rolls, there's a strategy, a story and a vision mapped out by our creative team.

From first meeting to final frame, Alpha Charlie helps brands fly high.

08/07/2026

AUVSI XPONENTIAL isn't just the biggest trade show in unmanned systems, it's a barometer for where the whole industry is headed. Marketing to this audience takes more than a good pitch. It takes technical credibility, regulatory fluency and messaging built on trust, not hype.

Every industry has its one event that matters more than the rest. For unmanned systems, that event is AUVSI XPONENTIAL.

08/04/2026

Aviation isn't a click-and-buy industry. Nobody scrolls, taps and adds a jet to their cart while sitting on the couch.

The brands that win here aren't the loudest ones. They're the ones who show up long before the sale, paving a runway so the first call feels less like a leap of faith and more like a landing.

If your marketing is struggling to stay top of mind through a long sales cycle, Alpha Charlie can help you shape the content and earn the trust that closes the gap.