Tell Your Story

10/07/2026

In minutes, a few prompts can now produce a blog post, a social campaign, or dozens of headlines.

But more content isn't better marketing.

Good marketing takes good taste, and good taste can't be automated.

It comes from years of experience: knowing your audience, your brand, the culture around you, and learning over time what works and what doesn't.

Our latest article looks at why good taste remains one of a marketer's most valuable skills, and how to use AI's extra capacity for better work, not just more of it.

AI has made content faster and easier to produce. Here's why good taste, brand POV and human judgment matter more than ever.

10/05/2026

When a customer asks ChatGPT for a recommendation, does your business come up?

George Rafeedie, is joining the Wilmette/Kenilworth Chamber of Commerce next Wednesday to share practical ways local businesses can get found on AI platforms and market more efficiently.

Grab a coffee and a pastry, meet fellow local business owners, and bring a friend or colleague. The more, the merrier.

Grab your tickets: https://bit.ly/4y3NvGQ

09/28/2026

AI is changing how people find, evaluate and choose businesses. What does that mean for small businesses trying to get noticed?

George Rafeedie will tackle that question at the Wilmette Kenilworth Chamber of Commerce’s Morning Mix on October 14.

He’ll share practical ways local businesses can approach marketing as AI becomes part of the customer journey, from discovery to decision-making.

📍 EvaDean’s Bakery and Cafe
🗓️ October 14 | 8–9:30 a.m.

Register here: https://www.wilmettekenilworth.com/event-detail/QUjiO2L5trOZ6itqbAs20g2/wkcc-morning-mix-with-george-rafeedie

09/24/2026

This is where the magic happens. ✨

A room full of big questions, sticky notes, and zero bad ideas. All in service of uncovering a brand’s story and the purpose behind it.

09/23/2026

This is one of our favorite questions to ask a brand. 🌍☄️

Because the honest answer is never your product. It's your purpose.

If your brand vanished tomorrow, what would the world miss?

09/22/2026

49% of marketers say short-form video is their highest-ROI format.

How can marketers create more short-form content without constantly starting from scratch?

Clipping gives existing webinars, podcasts, interviews and events a second life.

Our latest article covers the rise of clipping — including how long a clip should be and where to distribute it: https://bit.ly/4xGmqJE

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09/18/2026

Every brand can list its features. Few can name the difference they make in the world.

That gap — between a product and a purpose — is where every story worth telling begins.

Which one is your brand leading with?

09/17/2026

It's the most wonderful time of the year: Football Season! 🏈

From Friday Night Lights to college Saturdays and NFL Sundays, there’s no shortage of football to keep us busy.

The TYS team's fan favorites include the Steelers, Northwestern, Colorado, Ohio State, the Bears, and the reigning Super Bowl champs Seattle Seahawks.

Drop a comment with YOUR favorite team, and let the rivalries begin.

09/08/2026

When B2B buyers ask ChatGPT, Claude, or Gemini questions, where does the AI actually get its answers?

One social platform dominates those AI search citations: LinkedIn.

If you want your brand to be recommended when prospects ask questions, your LinkedIn strategy needs to directly feed that machine.

Read our breakdown of LinkedIn’s recommendations for improving AI visibility, from creating articles and feed posts that are easy to cite to activating employees: https://bit.ly/4zWQW4l

08/26/2026

94% of B2B buyers are turning to AI to research brands. And LinkedIn is becoming an important source for the answers they find.

LinkedIn's new guidance offers a playbook for improving your brand's AI visibility, from building a strong Company Page to activating employee voices.

Read our 6 key takeaways for B2B marketers: https://www.tellyourstoryinc.com/blog/how-linkedin-can-help-your-b2b-brand-show-up-in-ai-search/