Girl on the Roof

Girl on the Roof Full-service strategic marketing firm in Winston-Salem, NC serving nonprofits + principled businesses (The view really is lovely up here.)

Girl on the Roof provides positioning and marketing strategies for nonprofit organizations and socially responsible businesses. From strategic planning, identity and print to web sites, video production and social media campaigns, GotR is a full-service strategic marketing firm. Located in Winston-Salem, NC with additional operations in Knoxville, TN (and clients across the globe), we aim to help

organizations that help others. If you want to make your message shoutworthy, climb up onto the roof.

Nonprofit ANCHOR Housing — Affordable North Carolina Housing Organization — has announced it submitted an LOI to redevel...
04/14/2026

Nonprofit ANCHOR Housing — Affordable North Carolina Housing Organization — has announced it submitted an LOI to redevelop Crystal Towers and ensure it remains affordable housing.

ANCHOR has submitted a Letter of Interest (LOI) to ASPIRE (formerly the Housing Authority of Winston-Salem) to explore the potential redevelopment of Crystal Towers in downtown Winston-Salem. ANCHOR recognizes the long-standing challenges residents face at Crystal Towers, and we believe now is the time to address those challenges with lasting solutions.

With nearly 60 years of success in developing and managing housing for seniors and individuals with disabilities, ANCHOR is committed to bringing positive change to the Crystal Towers community while ensuring the property continues to serve our low-income neighbors.

ANCHOR is committed to transparency throughout this process. Learn more and sign up for updates at https://www.anchornc.org/ct

04/07/2026

This was a fun project to work on for such a worthy client. Thank you, ANCHOR Housing, for all you do for our community and beyond!

A great way to support our beloved Winston-Salem community!
11/06/2025

A great way to support our beloved Winston-Salem community!

Let's make every Tuesday impactful in our community this November. There are several ways you can make a difference. This week, give of your Time. You can find several volunteer opportunities through an online Volunteer Portal, a collaboration between Love Out Loud and HandsOn Northwest North Carolina

https://volunteer.loveoutloudws.com/

Please find time in your schedule this week or this month to learn about our local nonprofits and help others in need.

Sharing this post would be appreciated and a simple way to spread the message.

Girl on the Roof is celebrating 16 years of service to nonprofit organizations, principled businesses, and government ag...
11/03/2025

Girl on the Roof is celebrating 16 years of service to nonprofit organizations, principled businesses, and government agencies. Every day our clients inspire us to give of ourselves — our time, talent, and treasure — to make our community, our nation, and the world a better place for EVERYONE. Thank you for supporting Girl on the Roof over these past 16 years! We look forward to shouting more messages from rooftops in the year to come.

We're honored to have helped North Carolina Housing Foundation and North Carolina Housing Services & Management Corporat...
01/16/2025

We're honored to have helped North Carolina Housing Foundation and North Carolina Housing Services & Management Corporation rebrand as ANCHOR — Affordable North Carolina Housing Organization. We also facilitated their strategic planning process, built their new website, developed their positioning statement... all the things. This organization does vital work across the state, and amid the current housing crisis, their services have never been needed more. Onward!

In the last 15 years, the Girl on the Roof team has served nearly 300 organizations representing causes we genuinely car...
01/16/2025

In the last 15 years, the Girl on the Roof team has served nearly 300 organizations representing causes we genuinely care about — like affordable housing, early literacy intervention, equitable education, employment for individuals with disabilities, reproductive freedom, equal pay for women, equal opportunity for people of color, beauty in public spaces, music education, support services for low-income single mothers and their children, support services for seniors and their care providers, resources for individuals experiencing homelessness, representation for at-risk youth, mediation services, emergency response services, mental health research, brain science, trauma recovery, gun violence prevention, su***de prevention, human trafficking prevention, civic engagement, waste reduction and recycling innovations, purpose-driven entrepreneurship, principled economic development, and so much more.

As long as there is a need, we'll keep shouting from rooftops!
Learn more at www.girlontheroof.com.

Girl on the Roof is proud to have assisted in the rebranding of a legacied nonprofit organization in North Carolina. Con...
01/14/2025

Girl on the Roof is proud to have assisted in the rebranding of a legacied nonprofit organization in North Carolina. Congratulations, Anchor Housing!

ANCHOR — Affordable North Carolina Housing Organization is a nonprofit leader in the development and management of affordable housinga. We believe safe and affordable housing is the cornerstone of thriving communities, and we strive to make it a reality for everyone, including seniors, families, h...

Girl on the Roof was honored to play a big role in 2023 REACH Women's Conference hosted by REACH Women's Network last we...
04/26/2023

Girl on the Roof was honored to play a big role in 2023 REACH Women's Conference hosted by REACH Women's Network last week. We created the conference program, and GotR President Carol Reeve co-led the presentation of data from the Community Survey of Women in the Workplace. This important research is still ongoing. Learn more about the findings at www.reachwomensnetwork.org

In case you missed it, the Pantone Color of 2023 is Viva Magenta. We've always been a bit ahead of the curve design-wise...
01/30/2023

In case you missed it, the Pantone Color of 2023 is Viva Magenta. We've always been a bit ahead of the curve design-wise at Girl on the Roof. Our design work for REACH Women's Network goes back several years and continues to expand to include program logos. But the original palette holds true, with magenta (strong and bold but still feminine) and orange (energetic and works well with other colors). Learn more about the Pantone Color of the Year here... https://www.pantone.com/color-of-the-year/2023

Happy Thanksgiving from Girl on the Roof! We wish all our friends a safe and fulfilling day of thanks overflowing with l...
11/24/2022

Happy Thanksgiving from Girl on the Roof! We wish all our friends a safe and fulfilling day of thanks overflowing with love and gratitude.

Address

Winston-Salem, NC

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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