Springs Content Studio

Springs Content Studio Content strategy and copywriting for small businesses, nonprofits and healthcare organizations. We help you find your voice, tell your story and grow.

Great to see so many fellow business owners and meet quite a few new ones, too!
08/26/2026

Great to see so many fellow business owners and meet quite a few new ones, too!

We love this reminder from Susan David: Leadership isn’t a title; it’s a way of showing up. The person coordinating the ...
08/25/2026

We love this reminder from Susan David: Leadership isn’t a title; it’s a way of showing up. The person coordinating the potluck, the teammate who checks in when things get tough, the volunteer who steps up without being asked — all of that is leadership too.

Who’s a “quiet leader” in your world? Tag someone who leads without the title. 👇

08/19/2026

I think personifying this technology is risky, mainly because it creates real confusion. People start imagining doomsday, sci-fi style scenarios, becoming alarmed or even hostile about it. We’ve also seen legal complications emerge from this personification — when AI sounds like it’s “thinking” or “hallucinating,” people get fuzzy on where personal and professional responsibility actually sits, when that line should be clear.

I’d rather describe it plainly: the technology produced false or fabricated information. No mental health language, no anthropomorphizing. Just what happened and what caused it.

What do you think?

— Alissa

New byline in the Yellow Springs News: a feature profiling The 365 Project, covering this season’s Black History Tours, ...
08/15/2026

New byline in the Yellow Springs News: a feature profiling The 365 Project, covering this season’s Black History Tours, the Reparation Fund’s five-year mark and the deeper question of who gets to stay in Yellow Springs. Some stories resist tidy conclusions — this was one of them, and that’s part of what made it worth telling.

The Yellow Springs nonprofit, founded in 2008 to preserve and celebrate the village’s African American history “365 days a year,” hands its tours almost entirely to young people, some recruited as early as sixth grade.

We have bad news for Buc-ee's — reporting live from Canada 🇨🇦🦫Found this one operating in broad daylight in Ontario. No ...
08/08/2026

We have bad news for Buc-ee's — reporting live from Canada 🇨🇦🦫

Found this one operating in broad daylight in Ontario. No cease-and-desist in sight.

Standing with Beaver's Mini Mart and other small businesses. In a town named Beavercreek, of all places. Go show them some love.

Buc-ee's, you might want to steer clear of the border — it's a big country up here. 🦫

Just be nice. 💙

08/07/2026

Weekend tip: Batch your weekend content in 30 minutes

Pick one hour this weekend, write three captions and schedule them for the week ahead. Future you will be grateful on the busy Tuesday you would have otherwise skipped posting altogether.

It's Feel-Good Friday!"Springs Content Studio came into my life just when my business needed it. Alissa was kind, patien...
08/07/2026

It's Feel-Good Friday!

"Springs Content Studio came into my life just when my business needed it. Alissa was kind, patient, flexible, and most of all, great at building my website and visual brand. I'm a sole entrepreneur/artist with a full-time day job, so I bring a level of chaos to every project that Alissa handled without breaking a sweat. I can't wait to continue to build my brand with Springs Content Studio!"
— Molly Walz, , Google review

This is the kind of review that makes the work worth it — five stars, straight from Google.

If your brand voice or website needs a second set of eyes, we would love to help.

The new clevelandwnba brand dropped this week, and we can’t stop looking at it. A siren pulled from Lake Erie, “CLE” tuc...
08/06/2026

The new clevelandwnba brand dropped this week, and we can’t stop looking at it. A siren pulled from Lake Erie, “CLE” tucked into the “S,” the whole “Hear the Call” thing — someone clearly cared about every piece of this.

Love seeing branding this good come out of Ohio. 💙
https://www.facebook.com/share/1Jv6yWup3T/

Who vs. whom: the last survivor of a grammar system English mostly abandoned“Who” is a subject pronoun; it performs the ...
08/05/2026

Who vs. whom: the last survivor of a grammar system English mostly abandoned

“Who” is a subject pronoun; it performs the action. “Whom” is an object pronoun; it receives the action.

The quick test: if you can answer the question with “he” or “she,” use who. If the answer would be “him” or “her,” use whom.

Example: “Who called?” (He called.) vs. “Whom did you call?” (I called her.)

Here's the history that makes this pair make sense: Old English had a full case system, similar to German or Latin, where nouns and pronouns changed form based on their role in a sentence. Most of that system disappeared from English over the centuries, but “who” and “whom” are one of the few pairs where it survives. That is also exactly why “whom” feels increasingly formal and is disappearing from everyday speech, even though it remains correct in careful writing.

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