Dentsu Redder

Dentsu Redder Dentsu Redder - The Agency of Greater Impact.

Dentsu Redder is also well known as the best strategy-excellence creative agency in the market, famously known as the agency for local arising and transforming brands. Dentsu Redder has been the biggest creative agency in Vietnam since 2020, also the most award-winning creative power in Vietnam at MMA Smarties Global/ APAC, The One Show Global & Asia, Spikes Asia, Adstar, Effies APAC, The Work by Campaign Brief, Asia Pacific Excellence Awards, The Caples Creative Awards, PR Asia Awards, and many more, winning more than 180 awards over our recent 10 years (2012-2022). Dentsu Redder is also well known as the best strategy-excellence creative agency in the market, famously known as the agency for local arising and transforming brands, known for movement, bringing local culture and inspirations into the work. In 5 successive years till now, Dentsu Redder is proudly the no.1 creative agency in Vietnam for works delivering real impact and growth, according to the survey and rankings annually by Warc in partnership with MMA. Dentsu Redder now with its size covers 3 working brands: Dentsu One Redder, Dentsu Marketing Services and Dentsu Redder itself.

We’re proud to share that two of our works have made the list.dentsu Redder - The Agency of Greater Impact
28/09/2026

We’re proud to share that two of our works have made the list.

dentsu Redder - The Agency of Greater Impact

17/09/2026

Our recent work for Kiri

dentsu Redder - The Agency of Greater Impact

08/09/2026

Everyone rewards the result. We award the process.
HURA for any of us who was dead inside, "HUHU" silently, and then still kept trying.

dentsu Redder - The Agency of Greater Impact

07/09/2026

"Daebakkk!"

That's what they'll say trying KFC's Garlic Soy Sauce Chicken and seeing how we turned a Back-to-School product-focused ad into a fancy K-show for youngsters.

dentsu Redder - The Agency of Greater Impact

03/09/2026

TikTok Shop Mega Sale 9.9 is here. And guess what? This time, you’re not just the shopper - you’re the one running the show!

Your demands made the deals.
Your standards made the vouchers.
Your subcultures made us create TikTok Choice Award - picking niche gems, just your way.

Get ready. This 9.9 is yours to rule!

dentsu Redder - The Agency of Greater Impact

28/08/2026

For Panasonic Refrigerators, we shifted the spotlight to everyday shopkeepers, a significant buyer group rarely seen in category advertising. The result is a social series built around their real experiences, told simply, honestly, and without unnecessary gloss.

A work of dentsu One Redder

28/08/2026

Even your favorite show characters crave the KFC bucket: How we broke the 4th wall in our latest KFC social video.

dentsu Redder - The Agency of Greater Impact.

20/08/2026

A new door opens. A new story begins.

Step inside a home inspired by Japanese values - where music brings people together, and every encounter has a story waiting to unfold.
A new reality show by Panasonic Vietnam and dentsu One Redder.

Stay tuned - the first guests are about to step in.

14/08/2026

Our new work for local stationery brand Hồng Hà. This Back to School season, we turned the familiar school-supply shopping moment into a playful journey to Bắt Vía Học Hay where every 150K Hồng Hà purchase unlocks a surprise and brings a little more “vía học hay” to the new school year.

dentsu Redder - The Agency of Greater Impact.

16/07/2026

14 NĂM DENTSU REDDER: MÂM SON MỪNG MỐC SON
2012 - 2026

14 năm đỏ lửa
14 năm lên món
Nơi tinh hoa được bày biện
Nơi dấu ấn được lên mâm

Một mốc son đáng nhớ. Khép lại hành trình rực rỡ, điểm lên chương mới "son hơn".

SOẠN MÂM SON ĐẦY ẮP CHÉN CƠM NGON
Có chén cơm vui, có tô canh mặn
Đầy đủ ngọt bùi, chẳng thiếu chua cay
Mỗi brief một vị, đậm đà khác nhau
Nhưng đều được
Nêm bằng tâm sức, nấu với lửa nghề
Để khi lên mâm, là khen ngon tấm tắc

CHUNG MÂM SON CẠNH NHỮNG TẤM LÒNG SON
Cùng đam mê, chí hướng
Cùng quây quần, san sẻ
Cùng haha huhu
Không chung lòng, sao có thể chung mâm?
Thời thế có đổi, tiệc tùng có tan
Mâm nhà vẫn đó, chờ người nhà về ăn

TRỌN MÂM SON CỦA HỒN SON VĂN HOÁ
Không bày tiệc Tây cho sang.
Ta bày cỗ Việt cho đằm
Đậm bản sắc. Đậm khí chất
Khẩu vị Việt. Kỹ nghệ Việt
Từ chất liệu địa phương, dọn ra thế giới
Tự hào mâm son Việt Nam, vang danh nức tiếng

14 YEARS OF DENTSU REDDER: A MEMORABLE MILESTONE
Over the past 14 years, dentsu Redder has proudly served a "Mâm Son" deeply rooted in Vietnamese flavor and craftsmanship. Every campaign is a dish seasoned with dedication and cooked with the fire of our craft. We don't borrow a Western feast for a shiny facade; we harness local essence to build national brands of global stature.
But 14 years is not a milestone for nostalgia. It is our moment to reinvent and evolve.
We are not patching up an old house; we are building dentsu Redder 2.0. The market is shifting, and so are the rules. We enter this new era with a "Lean & Elite" organization, where Original Human Empathy is amplified by the ex*****on power of AI. We are evolving from a traditional Marketing Partner into a Core Business Architect - focusing on Business Transformation and Product R&D for Local Giants.

Times may change and feasts may fade, but the Redder "home table" remains - gathering new talents and fresh mindsets to tackle the most formidable business challenges.

A memorable milestone. Closing a brilliant journey to unfold a new, even more vibrant chapter.

dentsu Redder - 14 years for greater impact

Address

LIM TOWER 3, 29A Nguyen Dinh Chieu, Dakao Ward, D1
Ho Chi Minh City
70000

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 17:00
Saturday 09:00 - 17:00

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