Sarah Vogelsberger Digital Marketing

06/07/2022

Trying to create consistent content can be time consuming.

I recommend spending time at the beginning of each month to plan your content for the month and then schedule the whole month depending on the times you have the most engagement.

The best way to do this is by creating a posting calendar.

Download this FREE social media posting calendar from

Grab our Social Media Publishing Schedule Template to start organizing your social media marketing strategy.

04/07/2022

How to Write a Blog Checklist

🔸 Do your own research to make it better and cite sources
🔸 Speak in the language your audience would
🔸 Word count – 1,500 – 2,000 words
🔸 Include quotes, lists and statistics
🔸 Add images, podcasts or videos
🔸 Provide examples of what you are talking about
🔸 Use keywords

If you are starting a blog strategy or you're an experienced blogger, you know your biggest challenge is finding new and original content to feed your blog page regularly. In this article, we go through a step-by-step guide that will help you create blog posts that will stand out. 

30/06/2022

If the content you post does not create value to your audience then you won’t succeed in increasing your audience

What to think about when creating content

🔸Understand your AUDIENCE
🔸Must create content that is of VALUE to your audience
🔸Search engines favour ORIGINAL, consistent content.
🔸Must create content with the goal of ENGAGEMENT
🔸Creating content that is ACTIONABLE. Like giving them tips to do something

The increased prominence of content has been driven by the development of the internet and, in particular, the dominance of search engines. Search engine companies' indexing and page ranking system has resulted in a strong focus on content quality and its value to search engine users.

29/06/2022

What is personal branding?
It is creating a branding identity that shows your audience who you are, your values and personality.

🔸Helps you Stand out in a crowd
🔸Leads to Opportunity
🔸Your Audience will trust you more
🔸People will always screen you online

Want to be seen as a trustworthy expert in your field? Here's why your personal branding is so essential – and how to get it right.

27/06/2022

What is inbound marketing?

It is the way of attracting customers by creating content and experiences that are interesting to them.

Three Inbound Marketing Methodology:

Attract - Drawing in the target audience
Engage - Creating valuable content to the target audience that keeps them interested
Delight - Proving help and support to empower your customers

Read this article that compares how two leading hard seltzer companies in Australia do their inbound marketing.

White Claw Australia Hard Fizz This report will compare the inbound marketing approaches adopted by two well-known hard seltzer companies in Australia, White Claw and Hard Fizz. We will identify th…

23/06/2022

Isn’t it crazy how much we use technology now?

Who would have ever imagined that we could access information on anything, just from the phone in your pocket?

The internet has given us more access to information than ever before which has affected the journey in how we make purchases.

Watch the video on this blog to see how consumers purchasing behavior has changed.

INTRODUCTION We can see everday how digital technology has affected our livesAccess to informationJust myself alone, smart phone, smart TV, laptopResearching, social media, watch tv onlineChanged c…

21/06/2022

What is a marketing mix?

It’s about promoting your product or services by making sure that you are putting the right products, in the right place at the right time.

There are 7 P’s to consider when influencing consumers to purchase your products.

Product, Price, Promotion, Place, People, Physical Evidence, Process

Read this article to see what Cocoa Cola does as part of its promotion marketing mix.

In this episode, Sarah and Olivia talk with female hormone specialist Diana Roth about the impact that gadgets and technology have on hormone and fertility health.

16/06/2022

Digital marketing is constantly changing we can barely keep up!

To be successful you need to continually do research on what the up and coming trends are to make sure you continue to engage your audience.

Watch this video to find out Digital Marketing Trends 2022

Download our FREE Marketing Plan Template and stay updated on Digital Marketing Trends now: https://clickhubspot.com/048In this video, we’re sharing 6 digita...

14/06/2022

You’ve started your small business, and now all you need are customers or clients.

What you need is digital marketing to show off your brand through digital marketing.

So, what is digital marketing?

It is the way you promote your brand online through video, images, blogs, display ads, search engine marketing, paid social ads and social media posts.

This video explains why it is so important!

What Is Digital Marketing? And Why It's Important For EVERY Business In 2020. Digital marketing is now important for all types and sizes of business in 2020....

12/06/2022

"Hi! I’m Sarah. 👋

It’s nice to meet you!

🏝Island (aelan) girl through and through. Currently living in Vanuatu.

👩‍🎓🖥 I am currently completing my studies in Digital Marketing through the Australian Academy of Digital Marketing.
Looking at redirecting my career and focusing more on marketing for small businesses.

I’m excited to start this new chapter.

🧙‍♂️🧙‍♂️ I will share content I have learnt from my course and what I have found useful through my journey to become a marketing wizard!

Reach out! I’d love to meet you 😊😊