Brooklyn Pencil

22/04/2026

It took almost two decades, but I got the view I dreamed about. Goals don’t expire. They just a bit longer thatn we anticiapte.

22/04/2026

If it sounds too good to be true, it usually is.
No legit client:
• asks you to pay to work
• avoids real contact
• promises wild pay for little work
• refuses to sign an agreement/contract
Do your due diligence.

21/04/2026

Building a VA biz? Every week, I send one email that helps you:
✅ Get clients without begging
✅ Sell your skills without feeling weird
✅ Make money without wasting time

No BS. No spam. Just value from 15 years in this crazy game.

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21/04/2026

I have never started a proposal from scratch.
I have a template with my core things and replace the number or any special add-ons. Faster follow-up = more closed clients.

20/04/2026

Manifestation is cute, but so is putting your head down and working your way to the thing you dreamed about 18 years ago.

20/04/2026

Part of your templates should be a list of:
• questions clients will ask
• how you’ll answer them
Confidence comes from preparation, not personality.

19/04/2026

I didn’t chase luxury. I chased peace. And 18 years later, I found it with a laptop and a lake view.

19/04/2026

Very few types of clients expect perfection. The ones I enjoy working with want professionalism & need reliability.
Have these ready before client calls:
• discovery questions
• proposal template
• contract
• onboarding checklist
Prep kills procrastination.

18/04/2026

I once said I wanted to write by a lake. I said it as a dream. I live it as a life. Stay with it.

18/04/2026

Your walk-away rate isn’t about what clients will pay.
It’s about what makes it worth showing up for you.
If it’s a “maybe,” the answer is no.

17/04/2026

The dream isn’t wrong.
The timeline is.
Two-hour workdays come *after* the 12-hour hustle, not before it.
Keep going. It gets better but not without work.

17/04/2026

I have a long term client that I charge an addt'l $1,000 a mo to attend 2 evening board meetings per month.
I listen. Take notes. Transcribe and send recaps.
Sometimes the meetings are cancelled.
Sometimes the meetings last 30 min. Sometimes 3 hrs.
But regardless I have to block those days which means I cannot do anything else. Thats a cost.
Retainers aren’t about control.
They’re about consistency.
Clients pay more for:
• priority
• reliability
• access
That’s value.