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From Vision to Action: How To Leverage The Business Model Canvas – Part IStarting a venture is a difficult step as it re...
07/03/2022

From Vision to Action: How To Leverage The Business Model Canvas – Part I

Starting a venture is a difficult step as it requires passion, know-how, and commitment to be able to translate an idea into a viable business able to deliver value to both your customers and your entity.

There are many models and frameworks to help you conceptualize all your business venture aspects, but none as helpful as the Business Model Canvas, developed by Osterwalder and Pigneur. The value of a canvas is the ability to visualize how different business aspects connect and have a direct impact. In this blog, we will go over the main building blocks of a business model and explain what you need to accomplish to be able to create a successful business.

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07/03/2022

The Business Model Canvas

Deviate from the mainstream tools and utilize Spaces by Twitter Over the past couple years, apps like Clubhouse have ris...
28/01/2022

Deviate from the mainstream tools and utilize Spaces by Twitter

Over the past couple years, apps like Clubhouse have risen to fame through the utilization of audio features to start discussion and tap into a creative space. People joined the platform as a way to listen to topics that interest them or to be speakers regarding topics, they are knowledgeable about. However, its success was short lived, and it has seen its market share shrunk by other tools, mainly Twitter Spaces.

'Spaces' is an impressive feature available to any Twitter user in which the user creates a 'space' and invites both followers and non-followers to join. These spaces typically have a host, speakers, and listeners. The Spaces also allows the users, even when joining a Space, to remain active on Twitter without being confined to the Space alone. This means that joining a space does not hinder one's ability to remain

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https://mplusagency.com

Over the past couple of years, apps like Clubhouse have risen to fame through the utilization of audio features to start...
28/01/2022

Over the past couple of years, apps like Clubhouse have risen to fame through the utilization of audio features to start discussion and tap into a creative space. People joined the platform as a way to listen to topics that interest them or to be speakers regarding topics, they are knowledgeable about. However, its success was short-lived, and it has seen its market share shrunk by other tools, mainly Twitter Spaces....

Deviate from the Mainstream Tools and Utilize Spaces by Twitter

Why do you need to set up Instagram Shops ASAP In a previous blog, we discussed the importance of omni channel distribut...
24/01/2022

Why do you need to set up Instagram Shops ASAP

In a previous blog, we discussed the importance of omni channel distribution strategies which have helped many brands mitigate the risks of Covid-19 brick-and-mortar shutdowns and capitalize on customers looking for convenience in their shopping experience. E-commerce marketplaces typically hinge on the brands’ websites serving as online stores and providing access to customers regarding the product inventory. Instagram shops, however, have become essential for brands looking to utilize online distribution.

As social media’s prominence has risen over the past years, the amount of data stored by these platforms, particularly Meta (previously Facebook) is immense making Facebook and Instagram appealing platforms to market your product and service offerings due to the ability of those platforms to provide targeted ads and promotions. Scrolling through your feed on Instagram or through stories, more likely than not you will encounter ads leading to landing pages which are either Instagram accounts, signing up, or the brand’s website. Recently, those landing pages are Instagram shops.

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https://mplusagency.com/2022/01/24/why-do-you-need-to-set-up-instagram-shops-asap/

In a previous blog, we discussed the importance of omni channel distribution strategies which have helped many brands mi...
24/01/2022

In a previous blog, we discussed the importance of omni channel distribution strategies which have helped many brands mitigate the risks of Covid-19 brick-and-mortar shutdowns and capitalize on customers looking for convenience in their shopping experience. E-commerce marketplaces typically hinge on the brands' websites serving as online stores and providing access to customers regarding the product inventory. Instagram shops, however, have become essential for brands looking to utilize online distribution....

Why do you need to set up Instagram Shops ASAP

Gaining a competitive advantage in the market you operate within is inherently critical as it allows for paths of profit...
22/10/2021

Gaining a competitive advantage in the market you operate within is inherently critical as it allows for paths of profitability and performance sustainability. Core competencies then are underlined as important facets that facilitate the formulation of a competitive advantage relative to the industry competitors. Positioning remains an underlying factor that underpins the core strategies formulated by the business as it determines how these core competencies are to be deployed....

Positioning to Gain a Competitive Advantage

Businesses that study their macro and micro-environments and gain key insights into their market perform better than oth...
14/10/2021

Businesses that study their macro and micro-environments and gain key insights into their market perform better than others that do not. The size of the business is irrelevant in this context as even small businesses have key competitors and are impacted by the same trends that larger firms may be impacted by. Therefore, market research is not underpinned by the business size, but rather by the need to understand the market or industry in which they operate within better....

How To Gain Insights

The journey begins with our client’s ambition and idea.And grows into to an exclusively precise apparatus with the tools...
07/10/2021

The journey begins with our client’s ambition and idea.

And grows into to an exclusively precise apparatus with the tools to grow and expand your business.

Meet our International Team consisting of experts at what they do. Our Locations: RUSSIA
05/10/2021

Meet our International Team consisting of experts at what they do.

Our Locations: RUSSIA

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