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Park & Battery is a brand, marketing and content agency that harnesses perspectives to create clarity, empower action and deliver outcomes for brands and businesses globally.

The Drum B2B Award nominations are in! We’re thrilled to announce we’ve been shortlisted in five categories including: B...
02/11/2022

The Drum B2B Award nominations are in! We’re thrilled to announce we’ve been shortlisted in five categories including: Best Brand Purpose Initiative, Most Effective Digital Transformation Initiative, Best Demand Generation Campaign, Best Use of Social Media, and Print/ Illustration or Imagery. We’re proud of the work we’re doing with our amazing clients and for the honor of being recognized among all of the great work being done in B2B.

The team at Park & Battery is growing! In the last few weeks alone, we’ve made key hires across the agency – from Head o...
02/11/2022

The team at Park & Battery is growing! In the last few weeks alone, we’ve made key hires across the agency – from Head of Media to VP of Creative Services. Meet our talented new team members and find out how they’ll support our clients’ success. Welcome x4! https://lnkd.in/gyE79U2u

Want to deliver more value with your content to your customers and your business? In our latest article, we share 5 tip...
15/10/2022

Want to deliver more value with your content to your customers and your business? In our latest article, we share 5 tips you need to know to get started.

https://lnkd.in/e8Uft5tN

There’s no “I” in “team” – but now there’s an “AI.” We’ve formalized a strategic partnership with harkness.ai to leverag...
23/09/2022

There’s no “I” in “team” – but now there’s an “AI.” We’ve formalized a strategic partnership with harkness.ai to leverage their innovative conversational analytics technology to support both our internal communications and learning & development initiatives, as well as to powerfully enhance our qualitative research capabilities. https://lnkd.in/e4TkgmAi

As CMOs plan their FY ’23 budgets, they’re up against many unknowns. Karyn Scott, Park & Battery’s CMO-In-Residence, sha...
16/09/2022

As CMOs plan their FY ’23 budgets, they’re up against many unknowns. Karyn Scott, Park & Battery’s CMO-In-Residence, shares her key takeaways and insights from the 2022 Gartner CMO Spend Survey to help navigate these "interesting" times. Read the article on our website. #

https://www.parkandbattery.com/2022-gartner-cmo-spend-survey/

Are you as excited for as we are? One surefire highlight will be presentations from our trailblazing client Kyall Mai ...
09/09/2022

Are you as excited for as we are? One surefire highlight will be presentations from our trailblazing client Kyall Mai from Esquire Bank. Kyall will share Esquire Bank's technology journey in the CRM/ digital marketing space and deliver 3 must-see presentations, including on hyper-personalization in the banking industry. If you’re attending, be sure to check out his sessions. See you there!

https://lnkd.in/euywnhBs

Want to create value-based content for your audiences? It all starts with a triangle. In our latest eBook, To Gate, or N...
24/08/2022

Want to create value-based content for your audiences? It all starts with a triangle. In our latest eBook, To Gate, or Not to Gate? That’s Not the Question, we share why the elements in this framework make a strong foundation for building content that is meaningful for your audiences, your brand and your business. Download it now for free on our website (and yes, it’s ungated).

https://www.parkandbattery.com/new-ebook-to-gate-or-not-to-gate-thats-not-the-question/

Synthetic media can be used to recreate our favorite movie characters just as easily as it can be used to deepfake polit...
19/08/2022

Synthetic media can be used to recreate our favorite movie characters just as easily as it can be used to deepfake politicians. But like all technologies, it isn’t inherently good or evil – it’s what we make of it. In our latest article, we share how marketers are on track to make a LOT of it. Let’s explore the possibilities.

https://www.parkandbattery.com/ai-and-creative-these-are-the-droids-youre-looking-for/

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