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Ed2Market is a leading agency providing marketing strategy and implementation for education entities such as curriculum companies, professional development providers, edtech organizations, authors, nonprofits, and more.

18/08/2026

It’s time to start investing in testing! 😜

Here at Ed2Market, we believe you should never stop learning. Through thoughtful experimentation, you can start grounding your marketing decisions in the data.

This week, consider testing different subject lines, CTAs, or send times. Be sure to track your open and click-through rates and remember to change only one variable at a time. 📩

15/08/2026

Meet Jessica, our Senior Digital Marketing Manager! 👋

For more than two years, she has helped bring our clients' stories to life through creative strategy, content creation, social media, and so much more.

Her favorite part of the job? Seeing a campaign make a real impact.

If you're wondering what's fueling her creativity...it could be anything from cold brew to a dirty chai to a lavender latte! ☕

We're lucky to have her on the Ed2Market team!

13/08/2026

The best curriculum, technology, or instructional resource can only make an impact if educators feel confident using it.

That's why professional learning is so important.

As another school year begins, we want to shoutout the organizations leading workshops, supporting curriculum implementation, and creating PD opportunities so that teachers feel prepared this school year.

We're proud to partner with professional development organizations that are making a real difference for educators. Let us handle the marketing with a team that understands K-12, so you can stay focused on helping teachers and students succeed.

12/08/2026

Usually we’re sharing screens. This week, a few team members shared three courses! 🍽️

As a fully remote organization, it’s rare that we are in the same place at the same time. So when three of us happened to be near LA, Katie flew out to celebrate the occasion with a mini team lunch!

07/08/2026

You're investing in paid ads, email campaigns, webinars, and content to drive traffic, but is your website ready?

Before your next campaign launches, run through this checklist! ⤵️

02/08/2026

August is here, which means schools and districts are actively exploring solutions that align with their needs and budgets for this school year.

Now is your time to:
→ Send targeted email campaigns with real results and helpful resources
→ Build credibility through webinars, workshops, and conferences
→ Show up consistently with organic and paid social media campaigns

As educators and administrators are researching and evaluating solutions, make sure your organization is top of mind.

29/07/2026

Ever wonder what a day in the life of an agency founder looks like?

Spend a day with Katie Stoddard, the Founder & President of Ed2Market, as she navigates client partnerships, program growth, team leadership, and more!

26/07/2026

Are you reading this from your phone?

If so, you’re part of the estimated 64% of global web traffic that comes from mobile devices.

If you’re an edtech organization, it’s time to start prioritizing the mobile-first experience. Every digital touchpoint, including your website, blog content, and email campaigns, should be optimized for today's online consumers.

At Ed2Market, we can help create mobile-friendly websites and content marketing strategies that engage your target audience, strengthen brand visibility, and drive results.

As mobile usage continues to rise, now is a good time to evaluate your digital experience. DM us if you're not sure where to start.

24/07/2026

It’s time to re-think how you evaluate content. Rather than asking, “How much engagement did this content get?” start with these four questions.

The K-12 market doesn’t reward the marketing team that publishes the most. It rewards the team that earns the trust of district decision-makers during an already overwhelming evaluation process.

21/07/2026

With back-to-school season around the corner, we thought it’s a good time to remind you, we’re here to help!

We specialize in marketing strategy and implementation for curriculum companies, professional development providers, edtech organizations, authors, nonprofits, and more.

Are you…?
→ Looking to develop a strategic marketing plan and calendar
→ Wanting to launch a social media initiative
→ Needing to develop rich content marketing assets
→ All of the above!

The experienced team at Ed2Market can help you meet your outreach goals!

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