09/02/2026
All of the joy. None of the drawbacks.
Building on early momentum, Nature Clear Recovery Powder set out to refresh its name, brand, and packaging—aiming to rise above a crowded category and connect more meaningfully with modern consumers.
That work led to JoyRise—a name rooted in the compelling promise that you can savor life’s best moments without missing a beat.
The identity pairs vibrant, gradient color with an upbeat, clever voice, capturing the feeling of waking up refreshed and ready to go. Lively, celebratory photography reinforces that promise—reflecting real moments of enjoyment, movement, and connection.
The result is a brand that feels fresh, joyful, and ready to have it all.
Don't miss the full project at autumn-brands.com/work/joyrise