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I help Roofers get more clients through Facebook Ads

26/09/2022

TIPS FOR PROMOTING YOUR BUSINESS
1. CLAIM YOUR BUSINESS
If you don’t have your business set up on Google, you should contemplate in doing so. Claiming your business on Google is free and allows you to put relevant information out there so others can find and contact you.
An optimized Google Business listing starts with the core information of your business listed below:
• Name
• Number
• Address
• Website
• Description
• Category
The algorithm set up within Google will present your business information when people type in a google search your business’ name or roofers within a certain area, this makes very accessible for potential customers to get in contact with you.

16/09/2022

TAKE PICTURES OF COMPLETED JOBS
Show your digital audience how incredible your work is by taking before-and-after pictures of your jobs to display on your website along with a testimonial or your social media accounts. You can also use the photos in blog posts, press releases, and digital or print advertisements to show everyone what you can do instead of just telling them. This kind of advertising is priceless and can really capture your audience and future potential clients.

10/08/2022

Another tip to grow your business:
GIVE NEW HOMEOWNERS DEEP DISCOUNTS
New homeowners spend over $10,000 on items and home repairs for the first year after they move in. You can help them save money by marketing your services at discounted prices. Look for direct-mail services and directories that can help you find new homeowners in your area.
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08/08/2022

STAND OUT FROM THE CROWD:
Only marketing a roofing company as a roofing company won’t make you stand out from your competitors. You need to bring a DIFFERENT angle to the way you market for example marketing your business as an eco-friendly roofing company or one that provides the most options for roof types in your area. Make it crystal clear to your audience how your company stands out from the rest and why people should choose you.
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06/08/2022

⭐️Here is another tip to attract more potential customers⭐️
FORM DETAILED QUESTIONS AND ANSWERS
One of the best forms of content may be blog post in which you have questions and Answers that typically cover what most of your customers ask. You can use these blogs to cover certain questions in depth that will help potential customers get the answers that they are looking for.
For example, “What’s the average price of a roof?” is a question a typical customer may ask and one that you, as an expert, can accurately answer.
Some common questions that homeowners may ask:
• Which roofing materials are the best to consider for my home?
• Should I repair or replace my roof?
• What guarantee comes with the work that you do?

05/08/2022

Attract more clients through:
STARTING A PPC CAMPAIGN
PPC (Pay-Per-Click) advertising is defined as the results that you see when you search for a term in Google, and sponsored results display at the top of the page. You pay a set amount for each time someone clicks on your advertisement, up to a specified budget.
For example someone searches “Leeds roofing company,” which could be a few keywords that you target in your campaign, your business advertisement will display above Google’s search results. This can result in more sales.
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31/07/2022

Social media is an amazing tool for roofers. Facebook Instagram and YouTube are gold mines for roofers. We have seen plenty of roofing owners generating engagement through social media platforms. So use these platforms to post videos and pictures to engage and show your work.

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29/07/2022

Referral program
Although we are in the era of digital technology you will be surprised at the amount of people that listen to what others have to say about your services. Word-of-mouth advertising may seem out of your control, but businesses weather small or large generate referral programs to encourage their customers to promote the good services that they offer.
People constantly ask their Facebook friends for referrals.
Nowadays, referral is a two-part process:
1. Ask satisfied customers to provide feedback, reviews, or testimonials. It could be through pictures or videos.
2. Post the feedback on your socials such as emails, Facebook and websites.
By providing quality services and sharing positive feedback on your social platforms, you allow good reasoning for someone to refer your business when their friend or family members look for a good roofer.

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25/07/2022

Email marketing
If you think that your customers and potential customers don’t want to receive emails from your company, think again. People do check their emails frequently and love to be up to date with offers, tips, and information.
Email marketing gives you an opportunity to connect and build trust with your potential customers by providing helpful tips, offers, trends, and industry updates. Emailing also offers one of the highest ROIs of all digital marketing initiatives — email marketing averages $36 earned for every $1 spent. To get started:
1. Focus on collecting email addresses from your client list.
2. Offer small discounts, a free guide, or other incentives to sign up for your email list.
3. Commit to sending at least one monthly email newsletter.
The network that you will build from email marketing will help you convert leads that are suitable loyal customers and you will start to gain the trust of your target audience as an industry expert.

23/07/2022

Paid advertisements
If you have enough budget investing in ads online can be a great way of boosting your business. Many customers find roofing companies by searching e.g., “roofers near me” — “near me” searches are examples of local searches. People that search these terms are more likely to become your clients and this is where you can target them with paid advertisements. Google Ads and Facebook are two places where you can start. To get the most out of paid advertisements, make sure you target specific demographics and search terms.

22/07/2022

MAKE A WEB AND MOBILE-FRIENDLY WEBSITE
In this digital word it is unheard of not having a website. once you have one it should be optimized for the web and mobile. it should be clear, quick to load and user friendly, as you don’t want to lose potential customers of poorly set up website.

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