27/07/2026
I'm Matt. I live on a few acres in rural Idaho, mess with radios, and build websites for a living. For eight years that meant websites for anybody. Dentists, restaurants, whoever needed one.
But somewhere along the way my client list turned into gear makers, radio companies, fi****ms trainers, and cut and sew shops. People who make real things and would rather be making them than fighting with a website. I stopped pretending that was an accident.
So this is the flag in the ground: I build sites for tactical, outdoor, and maker brands. WordPress and WooCommerce, on hosting you control, because this crowd knows better than anyone what happens when a platform decides it doesn't like what you sell.
The numbers in the slides are from real client stores. The full case studies are pinned right next to this one if you want to check my work.
And if your website is the one piece of your operation that isn't squared away, send me a DM. First look is free, and I'll give it to you straight.