Ashley Marie Flynn Marketing

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Ashley Marie Flynn Marketing We are a boutique Facebook and Instagram ads agency.

AN ENTREPRENEUR IS THE PERSON WHO'D RATHER WORK 80 HOURS A WEEK FOR THEMSELVES THAN 40 HOURS A WEEK FOR SOMEONE ELSE Her...
20/05/2022

AN ENTREPRENEUR IS THE PERSON WHO'D RATHER WORK 80 HOURS A WEEK FOR THEMSELVES THAN 40 HOURS A WEEK FOR SOMEONE ELSE

Here’s what irks me in the online business space:

How many people are flaunting a misleading “build-a-business-from-the-beach” solution which is simply too easy to be true.

They also hint that it can be done without moola! In 3.5 minutes a day (seriously!! I recently saw this exact CLAIM in an ad) or with a small audience and no list. (Even do it while you’re on vacation they say!).

So I tease...but it’s really not a far exaggeration of MANY advertisements for the courses I see online.

But don’t buy it for ONE second.

When you’re an entrepreneur it’s HARD.

It takes time (lots of time).

It takes hustle (more than you ever realized you even had).

More tenacity and persistence than seems humanly possible.

You’re gonna get to bed late many days, rise ridiculously early others, have a business meeting to put out a fire while on vacation, despite your best attempts otherwise.

The laptop lifestyle being sold online is nothing more than a tempting deception being sold to line other people’s pockets (plus I never got that whole “work from the beach” anyway...there’s no reliable wifi at the beach...is there?!).

I digress.

So let’s face it, friends: There are no easy solutions.
✅ You need money.
✅ Dedication.
✅ Time.
✅ Energy.
✅ Focus.
✅ Vision.
✅ Enthusiasm.
✅ And an incredible imagination for what COULD BE:
More freedom, more independence, more creativity, more helping, more fulfilment and on and on and on...

Because IT IS possible. (I’m LIVING PROOF.).

But I can promise you it’ll be harder than you ever imagined. But I believe in you. You can do it.

Because when you’re ready, there really are good people willing to help get to your dream life as quickly as possible (and will NOT sell you an elaborate fabrication for a quick buck).

If there’s one thing you could do to increase your sales this year it would be to embrace live video. And not only “embr...
19/05/2022

If there’s one thing you could do to increase your sales this year it would be to embrace live video. And not only “embrace” it but do it as if the success of your business depends on it. I used to say it was a “bonus” if you could get comfortable on live video but now I ensure that all my clients are open to doing live video on a consistent basis. (in fact, I hand all my new clients a checklist of the exact videos we need).

Why? Because without video it’s nearly impossible to compete as an online coach, consultant or personality-based business.

Hands-down, video is the best way (next to meeting someone in person) to building rapport and trust with customers. It also means that if you can create an online video presence on Facebook and Instagram your chances of success are suddenly vastly improved.

So do everything you can to get comfortable on live video, start sharing live video and start researching ways to really command the screen and speak from the heart.

Even better? Challenge yourself to 30 days of live video and watch the magic happen. Oh and don’t forget to put real, hard CASH behind your videos (yes, promote them!), after you’ve recorded them.

18/05/2022

WHY WE IGNORE ADS & THE DECLINE OF THE EFFECTIVE AD

The main problem with “ads” these days?

Take, take, take…

They just want an opt-in of some sort AND there’s rarely follow-up (or if there IS follow-up, they’re spamming you to death with things you don’t care about!).

Then you get retargeting with another ad of “look at my shiny stuff!” (that you don’t really care about).

We all know what it feels like to be on the receiving end of that:

Yuck.

But if you’ve watched any number of trainings for marketing, it can be confusing because that’s the GOLDEN rule, right?!

✅ Give the lead magnet/freebie!
✅ Get the email!
Make 💰💰💰

This WORKS they say! (Maybe in 2016? When ads were cheap and you could advertise anything and make a win?).

But here’s what REALLY wrong with the whole Facebook ads marketing approach taught in 99% of courses...

It’s all about take, take, take.

The vast majority of email marketing campaigns TAKE from their potential customers and don’t give back (they SAY they're giving with a generous lead magnet, but c'mon. We know the purpose).

The REAL problem with ads campaigns these days is they all WANT something (AKA “look at my stuff!”).

(This is aside from the obvious problem of the fantastical story-telling of how this person made x number of $$$ in x number of days while walking on a beach—you KNOW why those don’t work).

Newsflash:
Nobody cares about your stuff.

Nobody is even that impressed with your lead magnet (unless it REALLY speaks to them).

What MATTERS is:
The relationship you build with people.
How OFTEN you show up for them.
How much you CARE about responding to then and interacting with them (and if you’re too busy, hire a VA to help you do that!).

The problem with ad campaigns is they’re not designed with the customer journey in mind.

They are aggressive and try to push you through a funnel you may not care about.

They’re not designed to BUILD relationships.

They’re designed to make a quick sale.

The good news?

The Facebook advertising platform makes it REALLY easy to run “Ads that don’t FEEL like ads” (my favorite saying!).

To run ads that provide VALUE and build relationships without asking for anything in return until your customer comes to you (and then it’s THEIR idea).

If there’s ONE shift you’ll make this year, make it more human ad campaigns (AKA relationship-building campaigns).

Make a lot of videos. Write a lot of posts. Let people into your life. (Then make those retargeting "ads").

Trust that THIS will be far more effective at helping with sales than anything else. (Ads that don’t feel like ads).

17/05/2022

Here's a sad tale...people often hop on a call with me after they're spent ten of thousands of dollars on coaches, trainings and marketing programs. What most of these "programs" lack is the personal touch - the customized advice OR they are coaching businesses being run by coaches who haven't yet achieved success (so they are just feeding you theories really!).
😥
And most of these programs or coaches will get you to waste far too much time on things like website, logos, printing business cards, writing personal letters from the perspective of your ideal customer avatar, etc and spend far too little time on the MONEY MAKING tasks of your business! (AKA just put yourself out there!)

So many people have said to me: If ONLY I had spent some advertising at the
beginning. Advertising (even a little a day!) is a great way to find out 1) who likes what you're speaking about! 2) What kind of offerings might they like!

So here's the truth: start advertising way before you think. Start recording FB lives on various topics and promote them!

All those courses and programs that you think will be the ticket to your success are NOT. They are, my friend, just another fancy distraction from just putting yourself out there!

Says prospective client: "I'll invest in ads when I KNOW there will be an ROI." To be blunt? Few things frustrate me as ...
16/05/2022

Says prospective client: "I'll invest in ads when I KNOW there will be an ROI." To be blunt? Few things frustrate me as much as hearing this.

And I hear it far more often than I wish to admit.

Most people are not afraid to invest if they KNOW THEY WILL GET A RETURN. Sounds game right? LIke you're being a smart entrepreneur?

Wrong.

That's like saying, "I'd be happy to get married if I could be guaranteed divorce, sickness or death won't happen." Good luck with that.

I won't insult your intelligence by saying there are no guarantees in life, but it always strikes me how many people think this is a valid approach and mindset to advertising....

"I'll invest so long as I know there will be an ROI."

That's like saying, "I'll buy a lotto ticket if I know it's a winner."

And I get that it's not entirely their fault.

Many well-meaning entrepreneurs have been led to believe that in order to invest in advertising, we've got to know there's going to be a clear ROI (return on investment).

We see SO MANY people flaunting how they make $10 for every $1 they invest in ads, so it's no surprise we have these totally unrealistic expectations about what's "normal" online.

Can I tell you a secret from someone who's spent a LOT with Facebook(TM) ads behind the curtains of many businesses (who have made hundreds of thousands of $$$).

A guaranteed ROI doesn't exist. This is never possible.

The people who reap the reward are those brave enough to take the risk.

Do we want it to be a calculated risk? Most definitely!!

Do we want to make sure we have the best people on our teams? No brainer!! But can any product or service be "guaranteed" to succeed? Sadly no. (Otherwise pictured "Colgate Entrees" wouldn't have happened).

While I can commend you for being business savvy, even the most seasoned of entrepreneurs know that testing a new offers takes time, effort, investment and time to make tweaks.

Every truly honest business owner will admit that only every 9 out of 10 business ideas actually take off.

And even if you've got a great idea, it can take a few months or more to crack the funnel and make the needed modifications to optimize (and this is always evolving).

If there were such thing as a "guarantee" then the business world would be so much simpler and far more people would be in business.

I can promise you the people with the MOST successful online products did extensive advertising testing, tweaking to their offers, putting in blood, sweat and tears, having faith it would work out and the courage to persist and fund their dreams maybe when it didn't even seem possible.

Above all, they have the mindset that advertising is an investment and even if it doesn't have the results you dreamed of, it's gonna give you a ton of data about what you could be doing better.

People grossly underestimate the importance of regularly posting to your page. People get discouraged and think...
14/05/2022

People grossly underestimate the importance of regularly posting to your page. People get discouraged and think that no one is noticing or engaging.

But you know who does notice? Facebook. Yup. In fact, we’ve done some recent experiments and noticed that running ads from pages that are posting/active at least once per day and have LOTS of engagement see their ads costs reduced by as much as 88%. 88%!!!!!

So simply do not underestimate just HOW important it is to post to your page daily.

What do you post? Post 10 inspirational/engaging posts like memes or entertainment, 4 information posts and 1 direct call to action. The 10X4X1 rule 😊 Watch the magic happen!

Let us help you make your business dreams a reality. ✨
13/05/2022

Let us help you make your business dreams a reality. ✨

Content that appeals to audiences most is more realistic and raw!   is boring. Read about what Meta has to say about it!...
12/05/2022

Content that appeals to audiences most is more realistic and raw! is boring. Read about what Meta has to say about it! (Link in the comments)

“It’s quite fun to do the impossible.” – Walt Disney I've enjoyed my share of Walt Disney World, so I think Walt probabl...
11/05/2022

“It’s quite fun to do the impossible.” – Walt Disney

I've enjoyed my share of Walt Disney World, so I think Walt probably gives pretty good advice 😜

Ok, so you’ve…✅ Got the freebie...✅ Got the website with just the right font…✅ Got the elaborate ideal client avatar des...
10/05/2022

Ok, so you’ve…✅ Got the freebie...✅ Got the website with just the right font…✅ Got the elaborate ideal client avatar description mapped out in full…

✅ Got the proper packages just WAITING to be bought…

✅ Got the business cards…

✅ Tried some local networking at this local women’s business group…

✅ SEEM to be gaining more followers on the 'gram (although you lose as many as you get most days)

Let’s face it. You haven’t made much progress. 😭
Or, at least, you were REALLY hoping that it would take off a WHOLE LOT FASTER, right? 💔

But here’s the really weird thing:
🌟 Most people pull out ALL the stops for their businesses… 🌟
They buy all the coaching sessions, the do-it-yourself programs, the websites, the domains, weighing JUST the right business name, blend of program offerings and price points, yet fail to do this one crucial thing…

Advertising. 🌈
= A streamlined system for success while you sleep.
AKA: A kick butt paid advertising campaign.

That's where we come in!
Our specialty is helping online entrepreneurs, consultants and personality - based businesses scale quickly to success with fully automated funnels and campaigns (on this very platform)!

Curious to learn more? Book a free strategy call today.

09/05/2022

Happy Monday! And thanks for visiting my page!

Curious about my services? Come on over to my website and check it out! It will be painless, I promise. 😁

ashleymarieflynn.com

Welcome to my page!
04/05/2022

Welcome to my page!

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