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ChangeMakers

ChangeMakers is a strategy and communications firm designed to help you lead boldly and thrive.

17/11/2025

Data overload is real in pharma. But insights that actually change behaviour? That’s what counts 🧠

Michael Service and Autumn Gehring from ChangeMakers Health share their thoughts on navigating shrinking budgets and increasing misinformation by focusing on what really matters.

They also discuss case examples that demonstrate insight in action - for one campaign, this drove substantial growth in website traffic, organic search, and brand awareness across the board.

Read the full article here: 👇
https://strategyonline.ca/2025/11/11/changemakers-from-insight-to-impact/

22/10/2025

Behind every great idea is a story worth telling.

Our Consumer PR team was proud to support Dyson on the 20th James Dyson Award, guiding strategy, facilitating judging, managing earned media, and capturing content to highlight the innovators driving change.

We loved shining a light on Canada’s National Winner, Rashmi Prakash, and her work on Aruna Revolution. Congratulations, Rashmi! 🎉

16/10/2025

Stories have the power to connect us, inspire us, and uplift our communities!

For almost 10 years, ChangeMakers has been proud to support Indigenous authors through the First Nation Communities READ Award, helping share their voices with readers across Canada. 📚

Join us in celebrating the 2025 honourees and the incredible work they do to keep culture and storytelling alive. 👏✨

10/10/2025

Great things take time - like nine years resting in wood barrels. 🥃

In partnership with Suntory, ChangeMakers recently supported the launch of Alberta Premium’s new 9 Year Old Golden Rye release in Canada.

Our social-first creative helped drive engagement while capturing the bold and refined character of this iconic release from one of Canada's most treasured distilleries, Alberta Distillers in Calgary.

From strategy to ex*****on, we helped create a digital moment whisky lovers everywhere could celebrate. ✨

30/09/2025

On National Day for Truth and Reconciliation, we honour Survivors, families, and Indigenous communities across Canada.

Over the past week, we have shared five location-inspired illustrations - from Vancouver to Halifax - each highlighting a region where ChangeMakers' team members are privileged to live and work, and each incorporating elements that pay tribute to the land and its people. United by the Orange Shirt Society’s shade of orange, these illustrations remind us that the journey of remembrance and reconciliation is ongoing.

Together, we can reflect, learn, and take meaningful steps toward healing.

Artwork: Christian Kent, Brooke Jewell, Christopher Mitchell

29/09/2025

As we approach National Day for Truth and Reconciliation, ChangeMakers is highlighting Winnipeg, the ancestral lands of the Anishinabe, Cree, Oji-Cree, Dakota, and Dene peoples.

This fifth illustration in our series celebrates the heart of Manitoba by featuring deer, rivers, and crocuses.

Explore our curated list of Orange Shirt Day events in Winnipeg: https://heyor.ca/gCjWEz

Artwork: Christian Kent

28/09/2025

The fourth illustration in our lead-up to National Day for Truth and Reconciliation brings us to Vancouver, the traditional territory of the xʷməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nations.

This illustration celebrates the best of British Columbia, featuring sweeping mountain ranges and vibrant wildlife, including salmon and local berries.

Learn more about supporting Orange Shirt Day in Vancouver: https://heyor.ca/gCjWEz

Artwork: Brooke Jewell

27/09/2025

Toronto, the traditional territory of the Huron-Wendat, the Chippewa, the Anishnabeg, the Haudenosaunee, and the Mississaugas of the Credit, marks the third ChangeMakers location we are highlighting in our series leading-up to National Day for Truth and Reconciliation.

The turtle, lake, forest, and trillium featured in our illustration represent harmony and the beauty of the surrounding local environment.

Explore how you can honour Indigenous communities and Orange Shirt Day in Toronto by visiting our events list: https://heyor.ca/gCjWEz

Artwork: Christopher Mitchell

26/09/2025

We're continuing our series leading up to National Day for Truth and Reconciliation by featuring Halifax, where our staff are privileged to live and work on the traditional territory of the Mik'maq people.

This Halifax illustration honours the eagle, fiddleheads, and the ocean, all inspired by the natural beauty of the East Coast.

Explore Orange Shirt Day activities happening in Halifax: https://heyor.ca/gCjWEz

Artwork: Christopher Mitchell

25/09/2025

Leading up to National Day for Truth and Reconciliation, also known as Orange Shirt Day, we're sharing illustrations from each of ChangeMakers' Canadian office locations to honour Indigenous communities across Canada.

We begin with an illustration for Calgary, the traditional territories of the Blackfoot Confederacy, Tsuut'ina First Nation, and Stoney Nakoda and the home lands of the Métis. Represented by the horse, foothills, and wild rose, these elements symbolize strength, resilience, and connection to the land.

Learn more about Orange Shirt Day activities happening in Calgary: https://heyor.ca/gCjWEz

Artwork: Brooke Jewell

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