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Bernard Nader PPC Maestro | Custom Amazon PPC Systems | Tennis Freak

My Sunday routine has changed my business.Every Sunday, I spend about 30 minutes planning the week ahead.Not answering e...
05/07/2026

My Sunday routine has changed my business.

Every Sunday, I spend about 30 minutes planning the week ahead.

Not answering emails.

Not checking Slack.

Just thinking.

I ask myself one simple question.

What are the three things that will have the biggest impact this week?

This week, mine are improving our AI reports, finishing a new lead magnet, and building better systems for the business.

Everything else is secondary.

I’ve learned that if I don’t decide what matters on Sunday, my inbox will decide for me on Monday.

That usually leads to a busy week.

Not a productive one.

How do you start your week?

23/06/2026

Prime Day is not the day to “set it and forget it.”

On big traffic days, clicks can spike fast, but orders do not always follow.

That is when ad spend gets dangerous.

My recommendation today:

Check your account every 2–3 hours.

Look at TACoS, ACoS, spend, clicks, and sales.

And for Prime Day, I would not rely only on Sellerboard, Scale Insights, or any delayed third-party dashboard.

Use Seller Central and Amazon Ads Console because the data is closer to real-time.

It will still have delays, but it is usually the cleaner source when you need to make fast decisions.

If spend is climbing and orders are not keeping up, do not be afraid to cap budgets, lower bids, or pull back aggressively.

We had accounts today where we had to cut bids and budgets by as much as 50%.

Prime Day traffic is great.

Prime Day wasted spend is not.

Are you watching your Amazon PPC every few hours today, or are you checking it after the damage is already done?

Most Amazon ad spend is wasted before sellers have enough data to make decisions.That’s why scaling early feels expensiv...
10/02/2026

Most Amazon ad spend is wasted before sellers have enough data to make decisions.

That’s why scaling early feels expensive.

Inside our agency, we don’t scale until the data earns it.

We teach Amazon relevancy first.
Then we expand.
Then we scale.

Simple. Controlled. Repeatable.

I just packaged this into a short system we use to launch and fix Amazon PPC.

Comment “ZERO” if you want the link.

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