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We’ve explored before how blockchain is radically transforming the fabric of international business. From global supply ...
02/12/2021

We’ve explored before how blockchain is radically transforming the fabric of international business. From global supply chain to social media influencers, the technology has the potential to lower the costs of fast and secure transactions online. But building up a blockchain infrastructure from the ground up necessitates heavy upfront investments. While the model has proven to work, many businesses spend considerable resources trying to develop in-house solutions....

We’ve explored before how blockchain is radically transforming the fabric of international business. From ...

We’re delighted to introduce Luxe Digital, the publication of reference for luxury professionals leading the digital tra...
02/12/2021

We’re delighted to introduce Luxe Digital, the publication of reference for luxury professionals leading the digital transformation of their business. Luxe Digital features original articles and insights crafted with an informed and analytical point of view. Our goal is to connect and inspire the world’s leading luxury professionals with clarity and depth of understanding. An essential resource and must-read for luxury’s most influential power players, Luxe Digital is aimed primarily at the senior leadership of large and well-established high-end brands as well as digital-first new entrants in the luxury industry....

We’re delighted to introduce Luxe Digital, the publication of reference for luxury professionals leading the digital tra...

Just like every other sector, the real estate industry is undergoing a digital transformation of its own. Established pl...
02/12/2021

Just like every other sector, the real estate industry is undergoing a digital transformation of its own. Established players and digital-first startups are competing to develop new solutions that will drive growth and efficiencies in a sector that still requires significant manual and administrative tasks. Welcome to the PropTech revolution! “PropTech is one small part of a wider digital transformation in the property industry,...

Just like every other sector, the real estate industry is undergoing a ...

High-end retailers are experimenting with a transformation of their storefronts into highly-curated showrooms centred on...
02/12/2021

High-end retailers are experimenting with a transformation of their storefronts into highly-curated showrooms centred on their brand storytelling to cater to Generation Z consumers. In this experimental market where content adds value, some brands are bringing online engagement models, like members-only subscriptions, to physical spaces. Digital retail powerhouses like Amazon and technological advancements in augmented reality (AR) and virtual reality (VR) are shifting how consumers approach retail, particularly shoppers aged 20 years and younger....

High-end retailers are experimenting with a transformation of their storefronts into highly-curated showrooms centred on...

Millennials and digital. These two words have a host of implications and meanings for luxury brands today. However, perh...
02/12/2021

Millennials and digital. These two words have a host of implications and meanings for luxury brands today. However, perhaps the most humanitarian of those implications is the rise of successful philanthropic high-end and avant-garde e-commerce. Millennials are the next power purchasers. According to Forbes, those between the ages of 17 and 34 collectively are expected to spend more than $200 billion annually in 2018 and $10 trillion in their lifetimes....

Millennials and digital. These two words have a host of implications and meanings for luxury brands today. However, perh...

This article is part of a mini-series on the future of luxury. Discover how digital is transforming the world of luxury ...
02/12/2021

This article is part of a mini-series on the future of luxury. Discover how digital is transforming the world of luxury and shaping new consumer expectations. The Year In Review: The Best Of Luxury In 2018. A curated selection of the best stories of 2018. The Future Edition: 6 Critical Luxury Trends To Stay Ahead In 2019. An opinionated take on the most important trends to engage affluent consumers....

This article is part of a mini-series on the future of luxury. Discover how digital is transforming the world of luxury ...

Beyond technology, successfully transitioning your company for the digital age heavily relies on one key element: People...
02/12/2021

Beyond technology, successfully transitioning your company for the digital age heavily relies on one key element: People. But finding, hiring, and retaining talents with the right digital skills to help your luxury business grow is proving increasingly challenging. As digital technologies disrupt the workplace, competition to hire the right talents capable of driving a digital transformation — no matter what sector you are in — intensifies....

Beyond technology, successfully transitioning your company for the digital age heavily relies on one key element: People...

The luxury industry in India is booming. With increasingly more international luxury brands paying close attention to In...
02/12/2021

The luxury industry in India is booming. With increasingly more international luxury brands paying close attention to Indian affluent consumers, the country’s luxury sector is set to be worth over $30 billion (USD) by the end of the year, growing at 26 percent year over year. And things will only accelerate from there. Experts estimate that the luxury market in India will expand five-fold…...

The luxury industry in India is booming. With increasingly more international luxury brands paying close attention to In...

Instagram has quickly become an effective business tool for building brand awareness and gaining new affluent customers....
02/12/2021

Instagram has quickly become an effective business tool for building brand awareness and gaining new affluent customers. Boasting 800 million active users, Instagram is becoming a social platform of choice for luxury brands. According to research group L2, Instagram has seen year-on-year growth of 53 percent in 2017 for the luxury fashion sector alone.[1] And for good reason: the inherently inspirational and aspirational nature of Instagram and focus on visual storytelling make it the ideal medium to share lifestyle and luxury experiences....

Instagram has quickly become an effective business tool for building brand awareness and gaining new affluent customers....

The Opportunity The high-end hospitality industry continues to grow exponentially, with an estimated US$528B of direct s...
02/12/2021

The Opportunity The high-end hospitality industry continues to grow exponentially, with an estimated US$528B of direct spending on worldwide hotel reservations in 2017, and is projected to grow by over 50% by 2026. Digital brings scalable means at very low cost to all players, accelerating the industry shifts between OTAs and hotel groups, but also between the winners and the losers of the digital transformation....

The high-end hospitality industry continues to grow exponentially, with an estimated US$528B of direct spending on world...

The Opportunity Social media influencers can provide luxury brands with an authentic and engaging story for their high-n...
02/12/2021

The Opportunity Social media influencers can provide luxury brands with an authentic and engaging story for their high-net-worth consumers, compensating the decline of traditional digital advertising channels. Influencers can take care of the content production and distribution, leveraging their significant online following base to drive reach. The Problem Influencer-led or co-created content requires luxury brands to loosen up their creative control....

Initially considered just an experimental advertising channel, especially for high-end and luxury brands, influencer mar...

The Opportunity There is a strong high-end foodie culture growing online, fueled by social media. High-net-worth individ...
02/12/2021

The Opportunity There is a strong high-end foodie culture growing online, fueled by social media. High-net-worth individuals are looking for new and innovative dining experiences. 81% of luxury consumers search for fine dining restaurants through mobile apps and 75% make decisions from those search results. There is immense potential for upscale restaurants to reach customers prior to launch. Restaurant owners can now showcase their culinary journey to an audience seeking experience-led dining....

The concept of hospitality in the fine dining industry is nowadays as much personal as it is digital. As online channels...

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