Platinum Seed

25/04/2024

Generating more sales doesn’t have to be as complicated as it seems.

Unlock the full potential of your eCommerce website with these five user experience must haves and watch your conversions climb.

22/11/2023

Marketing a B2B product or service is nothing like selling a pair of jeans. With multiple decision influencers and market competition to face, you need a strong product and a long-term vision.

You also need a clear go-to-market strategy that covers in-depth audience analysis, strategic marketing collateral and the flexibility to adapt.

Here’s how we did just that for Joshu, a digital insurance product development platform /

Marketing a B2B product or service is nothing like selling a pair of jeans. With multiple decision influencers and market competition to face, you need a…

12/10/2023

Only four weeks into the campaign, Polyco and the Million+ initiative have already reached more than 1,000,000 plastic recyclers, and those numbers haven’t stopped growing.

When Polyco asked us to help them continue fighting the good fight, we set out to take the work out of plastics recycling by encouraging South Africans to recycle at work.

And we can’t help but say that the results speak for themselves.

Help Polyco spread the word by visiting the Million Plus Recyclers website and sharing a video… or three / www.millionplusrecyclers.co.za

22/09/2023

What’s a passing fad, and what part of the cultural soup that we’re forever swimming through is a trend that will endure?

Here’s how to sort trends from mere trifles:

What’s a passing fad? What trends will endure? And what part of the cultural soup that we’re forever hurtling through, is a trend that will endure.

18/09/2023

A balance of technical functionality and user experience, total visual uniquity and a fully realised hub of information that supports multiple languages.

These are just a few of the elements that we deep-rooted in the AfriFOODlinks website, and we have our long standing client, ICLEI Africa to thank for allowing us to dig deeper and push the envelope.

See how it’s done / visit the AfriFOODlinks website here: https://bit.ly/3KpLwq5

14/09/2023

Customer-centric cultures are no longer negotiable, and here’s why:

If you have a strong brand identity, a worthy product and various USPs, that’s great. However, the biggest differentiator between you and your competitors.

06/09/2023

Here are 10 ways to enhance your online store's ROI through digital marketing /

Employ these 10 strategic digital marketing techniques to increase your website's revenue and ROI.

05/09/2023

Today, let’s take a look back to when Russian Bear & Platinum Seed put the spotlight on aspiring hip-hop stars.

After reaching 3 million people, increasing sales by 69% and achieving a ROAS of 700%, we proved you can’t overlook local talent.

See it for yourself /

Today, let’s take a look back to when Russian Bear & Platinum Seed put the spotlight on aspiring hip-hop stars. After reaching 3 million people, increasing…

21/07/2023

Before Covid made it a necessity, Platinum Seed was already changing the face of online education.

In partnership with Valenture Institute - a leader in online high school curriculums - we helped digitise everything except a cafeteria.

From a new website and fresh social media content to digital textbooks and learning collateral - we did it all.

See how we inspired students, parents and teachers alike, to Think Outside the Classroom / https://bit.ly/42fYzjY

Before Covid made it a necessity, Platinum Seed was already changing the face of online education. In partnership with Valenture Institute - a leader in…

21/07/2023

We aren’t just pretty pictures and epic websites. What we actually do is help launch, build and refine entire businesses.

We aren’t just pretty pictures and epic websites. What we actually do is launch, build and refine entire businesses. In South Africa, and beyond, Platinum…

10/07/2023

Do you remember the first time you really wanted something?
Got some cash together. Bought it.

But how happy did the purchase make you, and for how long?
Understanding why products don’t bring humans lasting happiness is the clue to understanding the future of marketing.

Get our perspective /

Understanding why products don’t bring humans lasting happiness is the clue to understanding the future of marketing.