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Wave Digital Design Web Design | SEO | Hosting and Maintenance | WordPress | Helping businesses grow with strategic, client-focused websites
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31/05/2026

Your footer is prime real estate! Stop treating it like the junk drawer of your website.

It’s like the space under the couch: easy to ignore, but full of hidden value (and in my toddler’s case… a very valuable Thomas the Train 🚂).

Here’s what your footer should be doing for you:
1️⃣ Include key links – services, contact, privacy policy, FAQs.
2️⃣ Add your location + phone – Google loves this for local SEO.
3️⃣ End with a call-to-action – “Book your consult” or “Get a free quote.”

Try this today: Scroll to the bottom of your own website.

Would a new visitor know what to do next? If not, you’ve got a quick win waiting.

What a way to kick off a Friday! I had the absolute pleasure of sitting on an expert panel at the Mudgeeraba Chamber of ...
31/05/2026

What a way to kick off a Friday!

I had the absolute pleasure of sitting on an expert panel at the Mudgeeraba Chamber of Commerce breakfast — talking all things Marketing Your Business In Today's AI-Driven World.

Together with Tina Hay and Stephanie Hornby, we covered strategy, websites, SEO, social media, content, photography and more — and the conversation was rich. But the thread that tied it all together?

Humans still matter. A lot.

In a world where AI can generate content at the click of a button, the businesses cutting through aren't the ones churning out the most — they're the ones showing up with personality, authenticity, and a recognisable voice.

Use AI? Absolutely. But add YOUR flavour. Your stories. Your quirks. The stuff that makes your audience feel like they're hearing from a real person — not a prompt.

The questions at the end were brilliant too. Nothing beats a room full of curious business owners who aren't afraid to dig in.

Thank you Mudgeeraba Chamber of Commerce for having me, and Gordon Johnson for organising — loved every minute.

Your website is your digital storefront.And right now, a lot of storefronts look great…but no one’s walking in.With 18+ ...
27/05/2026

Your website is your digital storefront.

And right now, a lot of storefronts look great…
but no one’s walking in.

With 18+ years in web design and SEO, I’ve seen the same pattern:

Beautiful sites that don’t convert.
Templates that don’t guide.
Businesses that stay invisible.

So I built something different.

The Website Starter Pack combines:
– design
– strategy
– and real-world experience

Because your website shouldn’t just sit there looking pretty…

It should be working harder than your morning coffee

If you’re ready for a website that actually does something → grab the pack.
https://vist.ly/55kjt

25/05/2026

You can’t improve what you don’t measure.

Running your website without Google Analytics is like toilet training a toddler without keeping track of when they last went, you’re just guessing and hoping for the best. 😅

Here’s what Analytics helps you do:
1️⃣ See where your traffic comes from – social, search, paid, or referrals.
2️⃣ Track what pages convert best – focus on what’s already working.
3️⃣ Spot drop-offs early – fix pages where visitors vanish.

Set aside 10 minutes this week to open Google Analytics and check your top 3 pages. Are they performing how you expect?

👉 Try it, then come back and tell me one thing that surprised you, I bet you’ll find something juicy.

SEO is changing… but not in the way people think.You don’t need to learn a whole new language.You don’t need to rewrite ...
22/05/2026

SEO is changing… but not in the way people think.

You don’t need to learn a whole new language.
You don’t need to rewrite your entire website.

But… the way people find you?
That’s definitely shifting.

Right now:
– Google is answering questions before people click
– AI tools are becoming the starting point for searches
– And being “ #1 on Google” isn’t the whole goal anymore

I know that can feel a bit like the tide’s turning faster than expected 🌊

But here’s the good news:

If your content is clear, helpful, and actually answers real questions…
you’re already ahead of most.

SEO isn’t disappearing.
It’s just evolving.

Save this so you don’t spiral the next time you hear “SEO is dead” 😅
Tag a business friend who needs to hear this

Looking forward to being part of this event with Tina Hay and Stephanie Hornby
21/05/2026

Looking forward to being part of this event with Tina Hay and Stephanie Hornby

Your website doesn’t need to be:❌ perfect❌ custom-coded❌ complicatedIt just needs to:✔ be clear✔ be strategic✔ convert v...
19/05/2026

Your website doesn’t need to be:
❌ perfect
❌ custom-coded
❌ complicated

It just needs to:
✔ be clear
✔ be strategic
✔ convert visitors into enquiries

That’s it.

The Website Starter Pack does exactly that — without the overwhelm.

Start simple. Start smart. Start here → $19
https://vist.ly/54n7x

18/05/2026

Google loves a website that’s easy to navigate - and so do your visitors.

Think of internal links like holding your toddler’s hand in a busy car park. You’re guiding them (or trying to!) exactly where you want them to go. Your website should do the same.

Here’s how to make your links work harder:
1️⃣ Link between related blogs – keep readers exploring your content.
2️⃣ Connect service pages – e.g. Web Design → SEO Strategy → Maintenance Packages.
3️⃣ Use descriptive link text – “Explore our SEO Strategy Packages” beats “click here.”

Pro tip: Every page on your site should have at least one internal link. It helps visitors and tells Google what’s connected.

When’s the last time you updated your links?

Let’s break this down…Most people think:“I’ll just grab a template and figure it out.”But what they don’t see is:– hours...
14/05/2026

Let’s break this down…

Most people think:
“I’ll just grab a template and figure it out.”

But what they don’t see is:
– hours lost trying to make it look right
– pages with no clear structure
– zero SEO direction
– visitors… but no enquiries

Here’s what’s inside the Website Starter Pack instead:

✔ 2 professionally designed templates
✔ Built-in SEO-friendly structure
✔ Step-by-step setup guide
✔ A 1:1 call with me to get clarity

This isn’t just a template.
It’s your starting strategy.

Think of it like switching from writing raw code…
to having a clean, optimised framework ready to deploy

Skip the trial-and-error phase → grab the pack for $19
https://vist.ly/545i6

Let’s break this down…Most people think:“I’ll just grab a template and figure it out.”But what they don’t see is:– hours...
13/05/2026

Let’s break this down…

Most people think:
“I’ll just grab a template and figure it out.”

But what they don’t see is:
– hours lost trying to make it look right
– pages with no clear structure
– zero SEO direction
– visitors… but no enquiries

Here’s what’s inside the Website Starter Pack instead:

✔ 2 professionally designed templates
✔ Built-in SEO-friendly structure
✔ Step-by-step setup guide
✔ A 1:1 call with me to get clarity

This isn’t just a template.
It’s your starting strategy.

Think of it like switching from writing raw code…
to having a clean, optimised framework ready to deploy

Skip the trial-and-error phase → grab the pack for $19
https://vist.ly/5457k

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