30/11/2020
🌟TIPS FOR CHRISTMAS SELLING🌟
We’re hitting December tomorrow which means there are still 24 days of shopping left - here are a few tips to make sure you’re ship shopping shape.
ON FACEBOOK you can
🎁 Add text to your Facebook header which has any important info on it such as opening times, last order dates, special offers and discount codes.
🎁🎁 Create a post with that and any other important info and pin it to the top of your feed.
🎁🎁🎁 Feature customer stories and user generated content in your posts. UCG is particularly good at encouraging sales as customers trust reviews 12x more than marketing that comes directly from the brand itself.
🎁🎁🎁🎁 When you get tagged in posts ask if you can share them on your own profiles.
🎁🎁🎁🎁🎁 Don’t forget Facebook Stories!
🎁🎁🎁🎁🎁🎁 Set up your Facebook catalogue so you can sell directly. Also, ‘enhance’ all the entries where possible by adding as much information as you can, eg pattern, style, colour etc.
ON INSTAGRAM:
🎄Update your bio with important information such as opening times, last order dates, special offers and discount codes.
🎄🎄Create a gift guide. This new feature is available to everyone, it’s brilliant and hugely versatile. If you’re selling gifts, it’s great for collating items into categories for example. You can still use it if you’re offering a service, you can offer ideas for great gifts relating (or not!) to your sector or location. Guides are really quick and easy to set up. If you don’t already have Guides you can create one by going to mine, or anyone else’s - at the end of the Guide you’ll see the ‘Create Guide’ button.
🎄🎄🎄And don’t be afraid to sell, sell, sell! Everyone is looking for gifts right now.
🎄🎄🎄🎄And of course if you are selling physical goods, do set up your Instagram Shop. The process is made all the easier if you already have a Facebook catalogue or a Shopify website.