Frank & Friend

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Frank & Friend

Frank & Friend offer highly strategic & practical marketing support for the Auto-Tech sector.

21/11/2023

Looking forward to the London EV Show next week.

Last year we helped to launch a brand new Commercial Vehicle Contract hire company Vertellus to the market. How?

We went through an 8-step process ( full case-study here https://shorturl.at/acequ )

1. Competitor Research
2. Bespoke Stakeholder Workshop
3. Brand Development & Guidelines
4. Campaign Planning
5. Creative Development
6. Assets & Delivery
7. Launch Event
8. Ongoing support

Vertellus offers a unique EV Discovery Programme (in partnership with Renault Trucks UK and Zenobē) providing an EV Truck + Fast Charger + Maintenance + Account Support for 3 months, at a fixed price allowing operators to trial EV risk-free.

Hoping to connect with more companies like this next week.

19/04/2023

On the big screen. 📺

Yesterday our clients at Vertellus and Renault Trucks UK were featured on the BBC talking about the decarbonisation of the haulage industry.

Both brands were represented brilliantly.

And at the risk of blowing our own trumpet, we think the branding looks 🔥

Source: BBC iPlayer https://bbc.in/3A6l1jZ

06/02/2023

According to the WOW Benchpress report, less than 1/3 of agency owners are women.

As TWO women agency owners, we are DOUBLE determined not only to create a work environment that works for us and our young families but to champion other women within this industry too.

And to continue to support flexibility for all.

F&F was born with flexibility in its DNA. We've always operated on a 4 day working week, we work around school drop-offs and pick-ups as and when we need to. And guess what, the work gets done and clients remain happy

05/01/2023

We've had such a great time working with the team at Vertellus and supporting their goal to launch a market-leading brand.

The project was made up of everything we love to do:

⭐️ Branding
⭐️ Strategy
⭐️ Creative
⭐️ Planning
⭐️ Campaigns

And yes that does make 5 stars, which is exactly the review our client gave us in this testimonial. 👇

05/12/2022

Hi 👋

Over the past few months, we’ve been refining our offer and working on a brand refresh and new website.

Check it out 👀

www.frankandfriend.com

02/05/2022

Do you adjust your marketing plans to account for bank holidays?

If not then you should consider how bank holidays impact your audience behaviour.

Consumers and B2B audiences will be spending more time away from their laptops, so ensuring marketing plans are optimised for mobile is even more important around the long weekends.

Spending habits change too of course, particularly as the weather warms up, so consider how this alters your audiences usual buying patterns. You might even experience a sales peak around the bank holiday so a targeted email campaign might be worth implementing.

Get in touch if you're unsure how to adjust your marketing strategy.

27/04/2022

Content marketing: The power of a blog

Does your business website have a blog or do you create your own articles as part of your content marketing strategy? If not then you may be missing out on driving crucial traffic to your website.

Blogs also help to increase dwell time, and are a great way to strengthen your customers relationship with your brand.

At Frank & Friend we have a great team of Copywriters who can help you create blogs that convert your visitors into sales.

15/04/2022

Everyone loves a long Easter weekend, but no one loves trying to cram the two days of work from the bank holiday into the remaining working hours! We're still smiling though of course. 😊

Who else is hoping for a very large Easter egg from the Easter bunny on Sunday morning to counteract the busy four day weeks?!

Have a good one whoever you're egg hunting with. 🥚🥚

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http://www.frankandfriend.com/

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