Unleash My Coaching Power (2026)

By the end of our trainings, you will be able to set your automated marketing system that uniquely suits your business.

10/09/2021

Hey there,

In the last email we spoke about High Ticket Vs. Low Ticket products and the different uses for them inside your coaching business.

Today, we will have more in-depth information about creating our High Ticket product or service.

Let's break it down into few questions for the sake of better understanding.

Will people buy my high ticket product?
Won't they prefer low ticket ones?

-The answer to this lies within our good understanding of the market.
We should imaging the market as a pyramid consisting of different categories.
Each category has different qualities and paying abilities than the others.
So, it is not about changing the customer's decision to buy but rather finding him and convincing him (as we illustrate inside our program)

Can I sell my product under the high ticket category?

- Does your product solve a big issue in a relatively small amount of time?
Does it contain the value expected by your customer, and exceed it?
If yes, then all you need is to target your right customer and serve him.

Do I have to give a lot of content/time for a high price?

- We need to understand that, our customer is always here in order to find a solution.
He does not want to read a 300-page book or take a mini diploma in a certain subject.
All you need to do is to provide him with the solution, and preferably in the least time possible.
You do not have to create a 30-hour course..
You do not have to have 3-hour sessions with him..

Remember always that You Need To Provide Him With A Solution!

See you later with more tips to grow your coaching business.

Unleash My Coaching Power
Rafik Nasr

06/09/2021

Hello!

I hope you are doing great!

Today, we will speak about something crucial to any business, which is charging the right amount of money that matches the value of my product or service.

First things first, we need to differentiate between two types of products, and how they should be used inside your business.

These are:
- Low ticket products
- & High ticket products

1- Low ticket products:

These are the products or services that you provide for a relatively low amount of money.
The most common use for these products is to acquire a customer, and add him to your customer base, so that you can serve him more in the future with different products.

Of course, we can use them this way (to acquire customers), but bear in mind that these products alone are never enough for any business.

2- High ticket products:

On the contrary, these are the products or services that you provide for a relatively high amount of money.
These products are considered the core of any business.
Another privilege for them is that they help you acquire a better quality of customers.
These are the customers with less refunds, with more compliance and with more satisfaction with your services in general.

In the next email, we will speak more about "The Right Way To Create Your High Ticket Product"

Stay Tuned!

See you later with more tips to grow your coaching business.

Unleash My Coaching Power
Rafik Nasr

04/09/2021

Hello!

I hope you are doing great!

Whenever you create content on your social media platforms, you ask yourself:
What should I speak about?
Which topic will click with the specific needs and aspirations of my followers?

This rule will help you to find the right topics to speak about while connecting with your followers;

By far, we have learned that it is always about the customer.
His requirements, his needs and his emotions.
And, it is not about our service features.

So, the best way to know which topic to speak about, is to get this information from your audience themselves.

The rule's name is: "80/20 Rule"

20% of your content, connects best with your audience.
Believe me, it's a consistent pattern!

If you post 10 videos about 10 different topics, you will find 2 of them getting the most engagement.

From here, we can build our content strategy.

1- We post 10 different pieces of content, each one of them representing a general topic in our area of expertise.

2- We monitor the 2 general topics that get 80% of the engagement.

3- We take each one of these 2 general topics, and post 10 pieces of content speaking about 10 different small topics inside each one of them.

4- We monitor the 2 small topics that get 80% of the engagement.

5- We post more in-depth content about these small topics.

6- Repeat the process.

This way, you will be sure that your content is always relevant to your specific audience and tailored to their needs.

See you later with more tips to grow your coaching business.

Unleash My Coaching Power
Rafik Nasr

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