Alder Consulting

  • Home
  • Alder Consulting

Alder Consulting Alder Consulting is a brand development company with offices in Lagos & London.

In the inaugural edition of the Alder SME Practice articles, we discussed the 5 phases of business creation. In this art...
12/07/2024

In the inaugural edition of the Alder SME Practice articles, we discussed the 5 phases of business creation. In this article, we will focus on understanding your target market and examine some of the things you should know about your target market.

To read the full article, visit this link: https://alderconsulting.com/understanding-your-target-market/

Tell us what you think in the comments.
23/05/2024

Tell us what you think in the comments.

To find out how to create a good product, click the link in our bio to read the latest article from Alder SME Practice.
20/05/2024

To find out how to create a good product, click the link in our bio to read the latest article from Alder SME Practice.

Alder SME Practice
17/05/2024

Alder SME Practice

It is a truth universally acknowledged that a bad product will lead to poor sales. Yet, releasing a bad product is a mis...
03/05/2024

It is a truth universally acknowledged that a bad product will lead to poor sales. Yet, releasing a bad product is a mistake often made by businesses. The fact remains that customers want good products. In developing a product, you need to ask: what is a good product?

In this month's article we explore the three things you need to consider when developing a product. You can read the full article here: https://alderconsulting.com/product-matters/

We will be in the comments for 1 hour to answer your questions about the article. Please note that we cannot answer questions relating to your business or business needs.

Alder SME Practice: The Invisible Stakeholder A 40 something year old man sits in his study searching for cars on the in...
05/04/2024

Alder SME Practice: The Invisible Stakeholder

A 40 something year old man sits in his study searching for cars on the internet. His twelve-year-old daughter walks in and asks him what he’s doing. He replies that he’s looking at options for a new car. Immediately his daughter tells him that he must buy a BMW X5. He listens in wonder as she launches into an effusive monologue about the car, its height, its shape, its sound system and the fact that it comes with mini televisions...

This week we discuss The Invisible Stakeholder and why it is important to know who your brand's invisible stakeholders are.

Read the full article here: https://alderconsulting.com/the-invisible-stakeholder/

Do you know there is a difference between marketing and branding?In the latest article by Alder SME Practice, we discuss...
08/03/2024

Do you know there is a difference between marketing and branding?

In the latest article by Alder SME Practice, we discuss the difference between marketing and branding and what the difference can mean for your business.

You can read the article here: www.alderconsulting.com/alder-sme-practice

Address


Website

,

Alerts

Be the first to know and let us send you an email when Alder Consulting posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Alder Consulting:

Shortcuts

  • Want your business to be the top-listed Advertising & Marketing Company?

Share