Erin Osovets Strategies

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Erin Osovets Strategies Performing Arts and Music Industry Marketing/Communications (FKA theoryX PR)

theoryX is a boutique public relations, social media and brand management agency focused on the music and entertainment industry, with an emphasis on electronic dance music.

Hi, it’s been a long time! Most of you know me from theoryX Public Relations, working with your favorite DJs and record ...
31/05/2023

Hi, it’s been a long time! Most of you know me from theoryX Public Relations, working with your favorite DJs and record labels. For the last five years, I’ve been at a performing arts organization but I’m excited to announce that I’m diving back into contracting across all industries as a marketing and communications consultant. Let’s work together!

As a marketing and communications consultant, I leverage my expertise to assist businesses in developing effective strategies and compelling messaging. With a keen understanding of target audiences and market trends, I collaborate with clients to craft cohesive brand identities, devise innovative ma...

23/02/2018

After almost seven years as a tiny boutique agency in the EDM world, today we shut our virtual doors and say goodbye. We're proud to have partnered in the careers of many talented artists and to have seen the industry grow beyond our wildest expectations. However, we're all moving on to new adventures and are excited about what the future holds.

Thank you to all the media outlets, writers, bloggers, photographers, club managers, record labels, and agents, along with our former clients who remain dear to us (and whom we'll continue to support as fans!): Tritonal, Super8 & Tab, JES, ARUNA, Craig Connelly, DJ LTN, John 00 Fleming, Gabriel & Dresden, SYDNEY BLU, Sh**un, Kyau & Albert, Max Graham, Garuda Music, Enhanced Music, Armada Music and many, many more!

Peace, love, unity and respect.

The latest in JES' acoustic series is "Anything Can Happen," a rework on her collab with Fatum. Grab it today and keep a...
31/07/2017

The latest in JES' acoustic series is "Anything Can Happen," a rework on her collab with Fatum. Grab it today and keep an eye out for the video, coming soon! :)

https://jes.lnk.to/AnythingCanHappen

JES brings tranquility during divided times with acoustic series:"In Ohm" and "Photograph" streaming across digital plat...
27/06/2017

JES brings tranquility during divided times with acoustic series:

"In Ohm" and "Photograph" streaming across digital platforms now! Check back every month throughout the summer and fall for new covers and originals.

And be sure to watch the music videos for each track:

"In Ohm" - https://www.youtube.com/watch?v=RHHYikvzv8U&feature=youtu.be

"Photograph" - https://www.youtube.com/watch?v=GD0cO9GbZSo&feature=youtu.be

FREE DOWNLOAD of the track here https://JES.lnk.to/FreeDownload Add it to your favorite digital/streaming platform here https://JES.lnk.to/InOhm Releasing th...

DJ LTN and julie thompson's powerful debut single "Devil & Deep" is out today on Interplay Recordings! Download on Beatp...
16/06/2017

DJ LTN and julie thompson's powerful debut single "Devil & Deep" is out today on Interplay Recordings!

Download on Beatport: https://www.beatport.com/release/devil-and-deep/2047339

Provided to YouTube by Armada Devil & Deep · LTN & Julie Thompson Devil & Deep Released on: 2017-06-16 Artist: LTN Artist: Julie Thompson Auto-generated by Y...

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