World Digital Foundation

28/04/2023

If you're looking to attract potential investors, creating effective landing pages and developing specific marketing themes are key to your success. Landing pages are the first impression potential investors have of your campaign, and a well-designed one can make all the difference in converting tomorrow's customers into today's customers.

To create an effective landing page, make sure it has a clear headline, value proposition, benefits, social proof, and calls-to-action. Additionally, developing a specific marketing theme that is consistent across all marketing channels will build trust with potential investors. Utilizing social media and paid advertising can also be powerful tools for driving traffic to your landing page.

Check out our latest blog post from World Digital Foundation to learn more about how to create effective landing pages and marketing themes for your B2B and equity crowdfunding campaigns. https://1l.ink/PWB352K Take your campaigns to the next level! 💻📈

14/04/2023

"Programmatic advertising is changing the face of digital advertising by making it more efficient, effective and transparent. It enables advertisers to reach their desired audience at the right time with the right message, and provides valuable insights into campaign performance."

- Rakhi Patel, Director of Programmatic at Infectious Media, in an article published by Campaign UK on March 22, 2023.

Read full article: https://1l.ink/6TDFWHR

04/04/2023

''Paid native content (advertising) spending is increasing and reached $52.75 billion in the US alone last year which has grown tenfold in less than seven years according to a report by eMarketer''

Native Content is one the most valuable tools in a marketers arsenal, many fail to use it!

Learn how World Digital Foundation uses it to help its clients : https://1l.ink/HJJLJC7

Insider

02/02/2022

A big thank you to our event partners World Digital Foundation who have helped us launch our six-part webinar series exploring and evaluating the ongoing US crowdfunding revolution, starting in February 2022.

Learn more: 1l.ink/ZTRQDQ7

02/02/2022

Panellists for 'The importance of compliance' crowdfunding webinar: Jim Caboy, Chief Compliance Officer at Rialto Markets, Douglas Ellenoff, Partner at law firm Ellenoff, Grossman & Schole LLP, and Nirvana Patel, Chief Compliance Officer at Prime Trust

Register: https://bit.ly/3g12fAq

24/05/2021

It's never been more important for local businesses to have an online presence, and one way to enhance yours is through Google Ads.

Discover how you can grow your business online through Google Ads below.

Google Advertising is almost essential if you're looking to grow your digital presence and be invaluable to your business if you know how to use its facilities to its full potential. Learn more about these Google Advertising statistics and what that means to your company in this article below. 8

06/05/2021

2020 was a turbulent year for all industries and sectors, but how has the media industry changed in the last 12 months?

Read this summary of a recent Cision report to find out.

https://1l.ink/SL33FD4

2020 was a troublesome year for all industries and sectors, and the media is no exception. Communities looked to the media for information around the extraordinary events of the COVID-19 pandemic, the effects of a global recession, racial, social, and political strife, as well as some catastrophic n

09/04/2021

LinkedIn is the number one social media platform for many B2B businesses, with 740m members worldwide.

These unique statistics provide insight into the platform, and how you can get the most out of LinkedIn.

LinkedIn has more than established itself as the number one B2B social media platform over the last five years. Yet, many of us do not know the benefits of utilizing LinkedIn to its fullest potential. Here are some facts and statistics gathered by Hootsuite that you should consider when putting tog

11/03/2021

500 SEO professionals took part in a survey revealing what the future of SEO might look like.

Find out their predictions for the future below.

Search Engine Optimisation analysis website Best SEO Companies gathered the opinions of 500 SEO specialists in a survey and compiled their answers into an intriguing report. The report offers inside information around the industry's state and what working within SEO will be like in the future. Her

23/02/2021

Starting a newsletter can be a daunting task, and doing your research beforehand is a must.

Make sure your newsletter is in top condition with this guide below.

At first, starting a newsletter and adding it as part of your marketing strategy can be daunting. You have to ensure you proofread your copy, create CTAs that are effective, use an intriguing subject line, create a responsive design, avoid spam triggers and play by the rules of email law. All of th

15/02/2021

Discover the power of influencer marketing for both B2C and B2B businesses in this article below, as well as why influencer marketing can be a more powerful tool than digital ads.

Digital Ads have long been a popular method for marketers in reaching their target audience with relevant, timely content. However, in recent years influencer marketing has become recognized as another legitimate way to increase sales and grow your audience. In this insights article, we can explore

11/11/2020

72% of Journalists say that the Press Release is still their most reliable source of information, so you can't afford to get them wrong.

Check out our eight-step guide to the perfect Press Release below!

The world of media may have changed in recent years, but high quality press releases are still as important as ever. Here’s the eight key steps you need to take to get your press release picked up by journalists, and to reach your target audience with your story. 1. Headlines Keep it short. Jou