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EstoreSpecialist Helping you succeed on Amazon Middle East, certified PPC Wizard, Global Marketplace Expansion, Let's Grow Together! DM for Consultation!

Exciting opportunity in your city Dina!!!EstoreSpecialist is pleased to announce the launch of our advanced Amazon Priva...
01/07/2024

Exciting opportunity in your city Dina!!!

EstoreSpecialist is pleased to announce the launch of our advanced Amazon Private Label course. Designed for entrepreneurs, businesses, and students aspiring to become virtual assistants, this comprehensive course covers everything from product selection and sourcing to branding and optimization.

Whether you are looking to create and market your own brand on Amazon or earn money as a virtual assistant, join us to gain valuable insights and practical knowledge that will help you succeed in the competitive world of e-commerce.

Looking forward to you!
Location: Hong Kong Plaza G.T Road Dina 2nd Floor Office Number: 17

25/01/2024

Amazon has updated the backend search terms; now they will be 500 instead of 250. This means that in SEO you will have more room to play. You will have a better possible way to adjust more keywords and it is a great way to get your indexed on more keywords for free.

24/01/2024

Brand Tailored Promotions now available in seven new international stores
Brand Tailored Promotions are now available in the UK, Germany, Spain, Italy, France, Mexico, and Canada.
Brand Tailored Promotions allow brand owners to customize and send promotional codes to incentivize high-intent customers (known as Brand Tailored Audiences) to buy products and help improve sales.

Use the program to offer promotional discounts of 10% to 50% off a product in your brand catalog. Engage different types of customers, such as repeat customers, high-spend customers, recent customers, and cart abandoners to help boost repeat purchases, improve customer retention rates, and build brand loyalty.

Run promotions during holiday deal events to take advantage of the increased traffic to maximize year-end sales and gain new customers who click your products or add them to their carts. You can also convert prospective customers into purchasers by offering cart abandoners discounts on your brand catalog.

Optimizing your listing once is like watching one episode of Game of Thrones - you're missing the whole story!Dispelling...
19/01/2024

Optimizing your listing once is like watching one episode of Game of Thrones - you're missing the whole story!

Dispelling a common myth in the world of Amazon selling: optimizing your listings is not a one-and-done affair! It's not a sprint; it's a marathon. Imagine your product listings as dynamic entities, constantly evolving in the vast online marketplace. While it's tempting to believe that a single round of optimization will suffice, the reality is quite the opposite.

Your listings need a regular check-up, akin to a well-oiled machine that requires periodic maintenance. Consider implementing a quarterly optimization strategy to ensure your product listings are not only relevant but also competitive. This involves revisiting your keywords, fine-tuning product titles, updating images, and making adjustments based on ever-changing market trends.

And let's not forget about advertising – the heartbeat of your visibility on Amazon. It's not a 'set it and forget it' scenario either. Testing and filtering keywords should be a continuous process. What worked last month may not yield the same results today. Stay agile, adapt to evolving consumer behavior, and refine your advertising strategy accordingly.

In essence, think of your Amazon listings as a garden that needs constant care and attention. Regular nurturing ensures they not only survive but thrive amidst the ever-shifting landscape of e-commerce. So, embrace the idea of ongoing optimization, for it's the key to staying ahead in the game of Amazon selling.

Want your listings to be fully optimized according to the latest updated algorithm? Let's get in touch with us through [email protected].

Waiting for you in our DM, till then by by…

Why have your Amazon sales for a product declined? If you immediately dive into your PPC campaigns, you might miss out o...
26/10/2023

Why have your Amazon sales for a product declined? If you immediately dive into your PPC campaigns, you might miss out on the complete picture.

-- Review your Business Reports

-- Examine your Unit Session Percentage

-- Analyze Brand Metrics

-- Check Organic Rankings

-- Review CPC

These steps can provide you with a more comprehensive understanding than what 99% of your competition has. Take a look!

Amazon Unveils Sponsored TV: A New Ad Type for Brands to Connect with Streaming AudiencesAmazon has introduced Sponsored...
25/10/2023

Amazon Unveils Sponsored TV: A New Ad Type for Brands to Connect with Streaming Audiences

Amazon has introduced Sponsored TV, a groundbreaking ad format designed to empower brands of all sizes to engage with audiences through streaming TV content. This self-service solution, currently available for U.S.-based Amazon sellers, eliminates minimum spend requirements, offering brands the flexibility to tailor their campaigns to their specific needs.

With Sponsored TV, brands can effectively reach their target audience across a diverse range of streaming platforms, including Amazon Freevee, Twitch, and third-party streaming TV services accessible through Fire TV apps. The recommended daily budget for these campaigns ranges from $150 to $250.

Leveraging Amazon's Ads API or the ads console, brands can seamlessly create and manage their Sponsored TV campaigns. The platform's sophisticated targeting capabilities enable brands to connect with audiences based on their content preferences and interests in specific product categories available on Amazon.

Notably, Sponsored TV audiences closely mirror those of Sponsored Display, allowing brands to leverage high-performing SD audiences for their Sponsored TV campaigns.

This announcement marks a significant step forward in Amazon's advertising offerings, empowering brands to effectively engage with the ever-growing streaming TV audience. Stay tuned for further announcements as Amazon continues to expand its advertising capabilities.

Hey Amazon Sellers, These are very basic things that you can check and you will have a clear idea of what is really miss...
03/10/2023

Hey Amazon Sellers,

These are very basic things that you can check and you will have a clear idea of what is really missing and how you can improve that.

If you need any help regarding this, feel free to reach out!

Quick PPC tips for Amazon Sellers and the PPC managers!
03/10/2023

Quick PPC tips for Amazon Sellers and the PPC managers!

Do check your deals after scheduling your Prime Exclusive Deals, most of the time they get suppressed for multiple reaso...
02/10/2023

Do check your deals after scheduling your Prime Exclusive Deals, most of the time they get suppressed for multiple reasons.

A quick update about the Amazon Sponsored Display Ads!
01/10/2023

A quick update about the Amazon Sponsored Display Ads!

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