Virtual Brand Assistant

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Virtual Brand Assistant Carli is the founder of VBA, a marketing and branding agency specializing in social media management.

With experience managing Instagram and TikTok accounts for over 40 businesses, Carli creates tailored strategies that drive brand growth.

25/05/2026

This is a hot and controversial topic right now! So let’s hear it… can you tell which posts are AI? Comment below 👇 🍔

15/05/2026

I’ma be doin’ my thing 📸

13/03/2025
Does your eCommerce company have a good bounce rate? This is so important to brand success! 👇🏻⁣A bounce rate represents ...
24/06/2020

Does your eCommerce company have a good bounce rate? This is so important to brand success! 👇🏻

A bounce rate represents the amount of website visitors who leave (bounce) your site after only viewing one page. For example if web visitors are continuously viewing your homepage then leaving before making it to product pages, you probably don’t have a good bounce rage and your sales will be poorly effected. ⁣

You can lower your bounce rate by having a website that’s easy to navigate, special offers that entice visitors to go to about page (15% off your first purchase or all summer pieces are 20% off), on point content marketing, and proper SEO / meta descriptions to target the right consumer on the web. ⁣

Remember, a lower bounce rate means a higher conversion rate! Optimal to eCommerce brand success 🙌🏻

DM to get started today 💻📱
20/06/2020

DM to get started today 💻📱

I meannn... who doesn’t want to stay in bed AND help their business at the same time? Sounds like a no-brainer. Here are...
19/06/2020

I meannn... who doesn’t want to stay in bed AND help their business at the same time? Sounds like a no-brainer. Here are five positive things you can do from your bed to boost your brand 👇🏻⁣


1. Research - this one may sound boring but at least it’s something that can easily be done from bed. New business owners should ALWAYS be researching, whether it’s new marketing tactics, creative social media elements, or researching their target demographic. I tend to research about how I can grow my business right before I go to bed at night. Then in the morning I aggressively apply what I’ve learned.⁣


2. Engagement - this one is self explanatory. Waking up and scrolling through social media is something everyone can relate to. Instead of just scrolling, take this time to actually engage with your followers. ⁣


3. Scheduling / To-do Lists - something I love doing in the morning while I’m still in bed is thinking of everything I have to do for the day for my business and writing it all down. This will help me take action and stay organized. I also can add tasks or meetings to my calendar right from my bed. ⁣


4. Posting - I’m seriously posting this from my bed right now. Unprofessional? Maybe. But no one would know! Luckily, I have all my posts planned out regardless so it’s super easy to post from my bed, but I also like to use this time to post on Pinterest, twitter and Facebook. ⁣

5. Checking Insights - When I’m in bed and happen to be on my phone anyways, I like to check in on my clients insights and my own insights. It’s super easy to open a social media post and check it’s insights or open Shopify / Wix analytics to see how we’re progressing for the day. Then if my insights aren’t going as planned, I can take action!

Social media planning is essential to building a brand. Many business owners tend to outsource Social media management b...
18/06/2020

Social media planning is essential to building a brand. Many business owners tend to outsource Social media management because of how time consuming it is. If you need help with your SMM, reach out to VBA today - I create seamless, branded social calendars such as the one I made for 💻✨

ENGAGEMENT 👏🏼 this part of social media marketing is often overlooked, but in reality it’s one of the most important par...
18/06/2020

ENGAGEMENT 👏🏼 this part of social media marketing is often overlooked, but in reality it’s one of the most important parts of the branding process. You can’t expect your audience to engage in your content if you are never doing the same. If engagement is something you struggle with, try setting aside specific times in the day to log on and be active.

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33301, 33304-33306, 33308-33309, 33312-33313, 33315-33316, 33334, 33394

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