Empire Engineering For Coaches, Consultants, and Course Creators

25/10/2022

Are you a certified “Captain Awkward' on sales calls?

Here’s how to know..

🙈you run for one last “tinkle” 2 mins before jumping on zoom
🙈the first 5 mins feel weirder than a tinder date
🙈you secretly hope the Zoom connection drops mid-call
🙈you break into weird skin rashes when dropping the price

Here’s the deal.

Sales is “awkward” for most coaches, consultants and course creators…

“Chess club captain on prom night”-level AWKWARD.

And here’s why…

We’re all following a “script” that was never built for us to begin with.

You’re not meant to suddenly morph into a “Hardcore Closer”, a “Sales Assassin”, or “The Wolf of Wallstreet” the moment your prospect joins the zoom room.

And if you’re feeling awkward on sales calls (or avoiding them altogether), it’s probably because at this stage, you literally can’t will yourself to arm-twist, gas-light, or bluntforce your way into a “submissive yes”...

With someone that you literally have to meet the next week on a coaching call. Lol

If you’d like to learn a powerful but sophisticated sales framework that leverages your natural abilities in COACHING a prospect towards an empowered and informed “YES’...

👉Hit that link to learn about the Engineering the Enrollment process that hundreds of high-integrity coaches are using to de-awkward their sales calls AND hit record-breaking close rates.

22/09/2022

A simple, yet criminally overlooked fact:

A coaching business is a coaching business.

It’s not a marketing, sales, and then finally, a coaching business.

25/05/2022

Do you ever feel like a total master at your craft, deserving of praise, shares, the podcast appearances, stages, guest trainings, affiliates, the platform, the amplification of your message…

Only to realize that this industry isn’t quite the meritocracy you thought it was?

21/05/2022

We go “all in”, and give 100% of ourselves to our creative pursuits, and when the future feels uncertain, it requires a degree of skill to find rest amidst the tension. 👇

We go “all in”, and give 100% of ourselves to our creative pursuits, and when the future feels uncertain, it requires a degree of skill to find rest amidst the tension.

18/05/2022

Legend of the "Hammock Hustler"

April was supposed to be a bit of an “off” month.

Philip R. Powis was living the pura-vida lifestyle in Costa Rica.

I was recovering from dental surgery and a delayed Canadian spring (the final, stubborn AF patch of snow juuuust melted).

And we essentially already had the “core deliverables” locked for our impending CTC Circle inaugural launch.

But then Phil did what Phil does best…

He went into beast wizard mode.

Logging 8+ hour days from a hammock.

( ?)

And flooding our slack channel with screenshots from the next-level Circle membership experience he was crafting.

Finding a way to organize 7+ courses, various layers of support, and community channels into an easy-to-use interface…. with some world-class onboarding is some serrrrrious work.

And if I’m being honest…

I didn’t expect anywhere that level of perfection for a v1 of our membership (before it enrolled a single member).

And it’s not just me saying that.

(check out some of the early reviews in the comments below).

Anyway, Phil’s total lack of respect for building an “MVP”, essentially means that CTC Circle is optimized from Day 1 to help you…

✅ get timely (and valuable) feedback to any marketing/copy/tech q’s keeping you stuck

✅ meet, seek (and find) collaborators, partners or testers for your current (or next) offer.

✅ navigate through whichever of the 7+ full programs will help earn you your next win

✅ never get “lost in the sauce” of a disorganized “vault” of stuff that doesn’t quite add up

The “general” doors swing wide open early next week,
But we’ve opened up an early enrollment window for friends/familia (particularly those who wanna snag one of just 10 Tier 2 spots that get you personalized coaching).

And of course, drop as a line if we can help sort any q’s.

17/05/2022

Having a pretty good morning seeing how some of our first members are enjoying the onboarding experience for CTC Circle.

Put a lot of ❤️ into it.

I guess magic happens when you build something on Pura Vida time. 🌴 🙂

The Coaching The Conversion™ method has been shared with the audiences of: Presenting CTC Circle An elite monthly membership and…

01/05/2022

No one wins by sitting “on the fence”; or meandering in a self-inflicted purgatory of uncertainty, mental ma********on, and unfettered resistance.

This purgatory is the land of self-sabotage.

26/04/2022

TRUTH: Implementing scalable messaging systems is a lot more profitable, faster (and safer) than throwing more cash at Zuckerberg for the next round of leads.

26/04/2022

This year is ramping fast, and I’ve got stuff hitting the calendar already well into Q4, in addition to taking more time off in 2022.

This is helping --> https://www.neuyear.net/collections/wall-calendars

thanks

19/04/2022

Create a closing culture; not based on aggressive arm-twisting, but in clarity, confidence, and accountability.

18/04/2022

Weekly, actionable cash flow ideas, in 10 minutes or less. Haven’t pulled the trigger on the premium membership quite yet, but flirting with the idea 🙂

checkit --> contrarianthinking.com

Thanks

18/04/2022

The “I just want a fully automated webinar funnel so I can chill out on a beach sipping mojitos” dude has become a tired cliche…

a running joke in the industry…

and a caricature of someone that literally doesn’t exist.

Because it can’t.