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SEM/Digital Marketing Tips Search Engine Marketing (SEM), Digital Marketing, Social Media Marketing. Google Ads Certified!

target bid strategy. It’s a smart bidding AI. Test it out if you have reliable tracking for conversions and conver...
09/07/2020

target bid strategy. It’s a smart bidding AI.

Test it out if you have reliable tracking for conversions and conversion values.

10/05/2020

Today created a simple that pulls Adgroup Performance Report including impr, clicks, CTR, conv, conv rate, conv value, cost per conv, value per conv, search impr share, top impr share, abs top impr share, date, dayofweek, hours, etc and put into a sheet in a Google Sheets that already has a pivot table and a graph that use the report data.

As soon as the data is refreshed, the pivot table and the graph refresh as well. Very nice!

You can see ads disapprovals or warnings in the mobile app as well.
08/05/2020

You can see ads disapprovals or warnings in the mobile app as well.

Have you used app on your mobile phone yet?If not, try it out. It's quite convenient.You can check performances, see...
08/05/2020

Have you used app on your mobile phone yet?

If not, try it out. It's quite convenient.

You can check performances, see recommendations, apply recommendations, make bid adjustments etc.

A new feature on Google Ads shows up today 4/14. Instead of having sub menus on the right window, it now puts the menus ...
08/05/2020

A new feature on Google Ads shows up today 4/14. Instead of having sub menus on the right window, it now puts the menus under the main menus which can be expanded or collapsed. I think it allows for a quicker access to the sub menus that you want to go to.

It saves one page load. Here is how it looks like.

"Call-only ads are now call ads" a new notification displayed on today Wed 5/6/2020. This a new name change, which h...
07/05/2020

"Call-only ads are now call ads" a new notification displayed on today Wed 5/6/2020.

This a new name change, which happens quite often.

As you can see, this one campaign that I am managing has a budget of $45,000/day! Multiply that by 30, equals to $1,350,000 per month. That is just one campaign. There are many more campaigns 🙂 ...

06/05/2020

Recently at a lunch meeting sponsored by two account managers, they told me that Bing is removing “ave position” as well, following a move made by Google Ads to remove the ave position.

She said since removed it and people aren’t using it anymore and is not useful, so it is being removed.

Presentor at a Bing Ads master class that I attended told the attendees that they were not planning to remove ave position yet!

Attendees were happy to hear that.

But finally it will be removed too.


Today 5/4 I got notified by Google Ads again that there is a new feature call table view which is a new view of the Reco...
05/05/2020

Today 5/4 I got notified by Google Ads again that there is a new feature call table view which is a new view of the Recommendations in a table format.

You can also download the table into Excel as well.

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