Meaghan Alvarado, aka Just Me aghan

01/27/2021

How should you distribute your spend to generate high ROI❓

Here's a step-by-step guide to help with budgeting for ad spend. https://qoo.ly/3aewab

Learn how to budget your Facebook ad spend based on your revenue goal and how to distribute your budget across campaigns to meet that goal.

01/08/2021

We already know that Facebook loves engagement, but did you know that if your Group has a lot of engagement they will start recommending it to other users for free❓

Read this if you're looking to add to your strategy or add more members to your Group.

https://qoo.ly/3a4t3e

Discover four ways to grow your Facebook group and learn to create engagement that prompts Facebook to show your group to others more often.

10/23/2020

"You get what you pay for," this statement rings true when buying Instagram followers for your .

And the truth is...
❌ You're only buying followers, not engagement.
❌ The accounts who follow you will mostly be bots.
❌ Modern buyers will notice the abnormality in the number of followers versus how much engagement each post gets.

Explore the pros and cons of buying fake followers for your Instagram page in this article. It should help you decide whether you want to go through with it.
[Hint: DON'T DO IT!!!]

💡 I help businesses improve their strategy. If you want help in growing your followers organically, feel free to send me a message!

The price to purchase 1,000 Instagram followers is about the same as the price of a small Starbucks latte. But there's a catch...

10/08/2020

Uncertain about taking a dip in the pool of ?

I can help. Get in touch to find out how I can improve your small business's on-site SEO.

No obligation, just DM me here or visit www.meaghanalvarado.com

07/29/2020

I paid a cool $100 for over $25,000 worth of courses and business resources. 🤯 No joke.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The Bundle Co. offered a Business Bundle earlier this month with almost 100 courses and downloads - 99 to be exact. I can already tell it was a fantastic investment.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I started out with these three and finished them in a week:⠀⠀⠀⠀⠀⠀⠀⠀⠀
-Organic Engagement Pro from Your Social Team⠀⠀⠀⠀⠀⠀⠀⠀⠀
-Liz White's Transformational Journaling⠀⠀⠀⠀⠀⠀⠀⠀⠀
-'s Instagram Content System⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Now I've moved on to System Envy's course to Master Facebook & Instagram Ads.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I love learning what works for other people and applying it to my clients and myself.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It's a lot easier than the trial and error of figuring things out on your own.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Though with my trusty sidekick Google and community of fellow , I do a lot of that too.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Be sure to follow me to see my biggest takeaway from each of the courses as I make my way through the list.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Though I probably won't complete them all, about half look right up my alley.
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How have you invested in yourself and your business lately? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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📸 Repost: The Bundle Co.

07/16/2020

Kaya and I both spend a lot of time in this peacock chair... in the morning journaling, occasional reading breaks, while she watches me practice yoga, and sometimes recording videos about .
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A couple of weeks ago, I spoke with eight other successful at the She Loves Social Summit 💃 on Creating a Social Media Strategy that Drives Traffic and Generates Engagement.
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One of my takeaways for viewers is the need to optimize your profile when you're trying to get noticed and create traction on social.
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Here are three tips to keep in mind when working on the about section of your social media profiles:
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1) Incorporate 🔎 keywords - Use keywords related to your industry, products or services, and location.
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2) Speak 🗣 to your target audience - Write for your buyer personas (more on identifying your brand’s buyer persona is coming in a future post!) or your target audience.
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3) Share the value 🤝 you offer - Make sure people understand the pain point your company addresses. Why are YOU the solution they need?
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If you want more advice about optimizing your page(s) specifically, download my free ebook - Definitive Guide to Optimizing Your page. The link is in the comments below.
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Many of the tips apply to Instagram and LinkedIn too!

07/13/2020

Pinning my style down a few years ago has made choosing what to wear much easier. It's a lot like .
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You won't find anything hot pink in my wardrobe. 🙅🏻‍♀️ My go-to "uniform" is a green, black, or white top, and whichever clean black pants or jeans are within the closest reach.
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A brand's style guide (which I recommend to all businesses) outlines things like your tone, messaging, colors, font, hashtags to use often, hashtags to use sparingly, how many to use, etc.
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Brands without a style guide look messy and not put together. Their message is scattered, and it's challenging to get an idea of the brand's personality.
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𝙄𝙩'𝙨 𝙝𝙖𝙧𝙙 𝙛𝙤𝙧 𝙥𝙚𝙤𝙥𝙡𝙚 𝙩𝙤 𝙧𝙚𝙡𝙖𝙩𝙚 𝙬𝙝𝙚𝙣 𝙩𝙝𝙚𝙮 𝙙𝙤𝙣'𝙩 𝙪𝙣𝙙𝙚𝙧𝙨𝙩𝙖𝙣𝙙 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪𝙧 𝙘𝙤𝙢𝙥𝙖𝙣𝙮 𝙞𝙨 𝙖𝙗𝙤𝙪𝙩.
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If you look at my Instagram account, it's pretty obvious (I hope 😬 ) that I'm a passionate digital marketer, nature and animal lover, seeker, yogi, and wife.
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For solopreneurs, YOU are your brand. Similar to how I've removed any trace of hot pink from my closet (it's just not my color), your brand should show consistency. Avoid things that don't align with your business and the perception you want to portray.
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Your images AND captions/hashtags reflect your brand. So tell me, what are three things you want people to know about your brand when they view your Instagram profile?



🖼: on Instagram

07/12/2020

Ziggy says it's time for a Sunday 🍩 donut run! Are you team frosted or team powdered ?

07/01/2020

Happy ! 🍦 Don’t leave your out in the heat to melt this summer! Contact me for a consultation. https://meaghanalvarado.com/contact/

06/29/2020

Wow! Over 100 attendees signed up for my talk about social media strategies at the . That's like five classrooms full of people who wanted to listen to what little old me had to say. I'm so grateful.

Thank you for believing in me and asking me to speak at your event Jenny Valino-Monzón! Even though it was WAY outside of my comfort zone, I truly enjoyed presenting.

Friends - This is your reminder to try something new, even if it scares the crap out of you. The fears of speaking and being judged by people felt a lot like skydiving.

All of the anxiety in the days leading up to the jump, then gearing up and getting into the plane, get your adrenaline pumping. But then the time comes to jump, and it's a sudden rush of euphoria.

Thanks again, Jenny! I needed that. ;)

06/26/2020

What's being said about your brand? Here Hootsuite explains how to conduct brand monitoring, so you can take action on the available insights. https://qoo.ly/36s66h

It's never been easier to observe, analyze and optimize the conversation around your brand — also known as "brand monitoring" — especially with these tools.