Socially Conscious Social (2026)

10/05/2024

So if even Chat GPT knows that a Strategy is a must in 2024 then what are you waiting for?

10/05/2024

DYK the SCS team has a combined total of almost 40 years experience in social media marketing!?!

Needless to say, we know a thing or two about social media. Slide into our DMs today. 143!

ID:

Image of an old school boom box with a teal filter on a pink floral background. Text reads “Our Experience Goes Wayyy Back.”

08/08/2023

Are you feeling a ping of joy each time you pull your phone out?📱

No? Then your brand's story may not be as engaging as it could be! 😮

Let us help you turn those routine social media checks into moments of inspiration and connection.💫 For socially conscious brands like yours, every like, share, and comment can be a step towards a better world. 🌍✨

Isn't it time to empower your brand's voice and make it resonate with the right people?

So give us a call 📞 and let's create a wave of positive change, one post at a time. 🌱

Your phone is already in your hand... why wait? ☺️

Id: Image of phone with a colorful floral cover being pulled out of a back jean pocket.

01/08/2023

🌟 Embrace the Bold - Empower Your Brand's Impact! 🌟

Meet Megan, a creative powerhouse for our clients at Socially Conscious Social. As a Pasifika woman and a passionate content creator, she's a driving force in amplifying impactful voices.✨

In a rapidly evolving world, being bold is not just a choice; it's a necessity for brands seeking to make a difference. 🌍🌈💞This means challenging the status quo, pushing boundaries, and fearlessly addressing crucial issues that matter to your audience. 🔥

That's why we believe that social media strategy and content creation go beyond just aesthetics. They are powerful tools to shape narratives, challenge norms, and promote positive change.

Just like the book "Extra Bold" 📚 suggests, our approach revolves around the transformative power that a socially conscious lens can bring to your social media strategy. By adopting a feminist, inclusive, anti-racist, and nonbinary perspective, we unlock the potential to connect with your audience on a deeper level.

Our mission is to guide you in navigating this ever-changing landscape with authenticity and purpose. Let's harness the power of your unique story and values to inspire positive change, one compelling post at a time.✨

Ready to empower your brand's impact and leave a lasting impression? Let's embark on a transformative journey together!

ID: Image of Megan, a Pasifika woman sitting in front of a pink/red wallpaper background holding up a book called: Extra Bold - A feminist, inclusive, anti-racist, nonbinary field guide for graphic designers.

28/06/2023

As the rainbow merch goes on clearance, let’s not forget true allyship!

Pride is a testament to resilience, a movement for liberation and equality. It's essential that we continue these practices in honor of LGBTQIA+ history and futures. ✊

Swipe for more as we shed light on the profound importance of true allyship and the do's and don'ts for brands and Pride. It's crucial that we educate ourselves, amplify marginalized voices, and actively advocate for equality.

Although June is coming to an end, Pride is a year-round commitment. Let's go beyond performative gestures and ensure our allyship is genuine and impactful. It's time to walk the talk and foster a society where everyone feels accepted and celebrated for who they truly are. 🌈 🫶

ID:

Slide 1 - Copy reads “There is more to Pride than rainbows” over a light and dark purple spiral background with a white person’s hand with red nail polish holding a flag that switches between multiple LGBTQIA+ flags.

Slide 2 - Copy: Pride Was A Riot. And not a marketing campaign. We need to reclaim its radical roots and use this month as a catalyst for demanding tangible progress and justice for the LGBTQIA+ communities. Swipe to further amplify and take action to create a world where every individual can thrive authentically.

Slide 3 - Copy: Do’s. Amplify a variety of LGBTQIA+ voices. Share LGBTQIA+ efforts all year round. Continue to research current issues and history of LGBTQIA+ communities. Dont’s. Fill your feed with meaningless rainbow graphics. Use the month to promote sales and product. Backdown at backlash - rather be prepared, it's bound to happen!

Slide 4 - Copy: Activists to Follow.

Slide 5 - Copy: Orgs To Support.

Slide 6: Copy: Which brands have consciously represented Pride? Tag them below!

26/06/2023

Megan is an inspired Pasifika Gen Z content creator who brings her talents for social media campaign development and graphic design to every project.

She completed her Bachelor’s Degree in Digital Marketing with a focus on Social Media in 2021.

She has since worked on a variety of different brands and nonprofits producing highly engaging, niche content.

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Slide 1 - Image of Megan, a Pasifika woman in a teal striped long sleeve with her arms crossed, over a repeating blue floral background. Banner across reads Introducing Megan Vitko.

Slide 2 - Copy: Megan Vitko (she/her) Social Media Content Creator. She has a Bachelor’s Degree in Digital Marketing with a focus on Social Media. Works on a variety of different brands and nonprofits producing highly engaging, niche content

Slide 3 - Copy: Megan's Values: Megan’s personal activism centers around land back movements for Indigenous peoples, LGBTQIA+ rights, gender equality, gun violence, and criminal justice reform.

Slide 4 - Megan’s Fave Resources 1 Gen Z For Change: empowers and mobilizes Gen Z through easily digestible news on social media, driving progressive change and holding those in power accountable.

Slide 5 - Megan’s Fave Resources 2. Matt Bernstein: shines a light on relevant LGBTQIA+ issues, offering perspective and clever comebacks to challenge the haters!

Slide 6 - Megan’s Fave Resources 3. : The largest gun violence prevention organization in America, working to implement evidence-based solutions and unite communities to end gun violence.

Slide 7 - Q & A w/ Megan. Funniest comment you've seen on a client's page? "Lox without moral regret coming soon." Your favorite emoji? To add sarcasm or joy ✨ Your favorite account for a good laugh? has one of the best creative perspectives.

20/06/2023

Wishing Yolanda Williams of a very happy birthday today!

Yolanda is Socially Conscious Social's DEI Social Media Strategist and she's on a mission to empower our clients with the tools to curate critical and candid conversations about social justice with authenticity, truth, and compassion.

Swipe to learn more about her AND head to our stories right now to ask her all your DEI-related questions!

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Slide 1 - Image of Yolanda, a Black woman in a pink blouse and long dangling earrings, over a repeating orange floral background. Banner across reads Introducing Yolanda Williams.

Slide 2 - Copy: Yolanda Williams (she/her). Yolanda is a Racial Justice Educator and Social Media Strategist. Her work empowers our clients the tools to curate critical and candid conversations about social justice with authenticity, truth, and compassion.

Slide 3 - Copy: Podcast. Yolanda is also the founder of the Parenting Decolonized Podcast and Conference which aims to provide parents with support to heal intergenerational traumas, and educators with tools to address white supremacy in their classrooms.

Slide 4 - Copy: Yolanda’s Values. Yolanda’s primary focus is on children’s rights, disability rights, namely autism acceptance, conscious parenting for social justice, and mutual aid and community building.

Slide 5 - Yolanda’s Fave Resources #1. The Body is Not An Apology. Sonya Renee Taylor curates such important discussions on radical self-love as a path to liberation.

Slide 6 - Yolanda’s Fave Resources #2. Shawn Ginwright of Flourish Agenda. Author, Professor, and Activist whose expertise centers on African American youth, youth activism, and youth development.

Slide 7 - Yolanda’s Fave Resources #3. Anti-Racism Daily. Free daily newsletter and social media accounts to learn how to build a more inclusive community.

Slide 8 - Q & A w/ Yolanda. Social Media Platform you never thought you’d come to love? TikTok. Fave time to scroll? At night when my brain is the most active. Who should just be banned from social media? Andrew Tate.

12/06/2023

Just going to leave this right here...

Image Description: Statement "Our beliefs don't make us better people. Our behavior does." on branded colored backgrounds.

09/06/2023

Listen up! If you're not absolutely in heed-over-heels-in-love with your Instagram feed right now then this post is for you!

Still with us? Good, let's try to diagnose the problem - which of of these best describe you?

✔️ Your social media just doesn't represent your brand or make you proud
✔️ You were fine until video became so important TBH
✔️ You go a while in between posting because, uh, life!
✔️ You think your feed looks ok but it isn't getting engagement that's so depressing
✔️ You're posting just to post, instead of having custom tailored strategy for your specific goals and target audience.
✔️ You know you need to be connecting with your customers based on the values you share, but you're worried you'll do it wrong

Or maybe you simply just don't know where to start! We get it, the ever evolving world of social media is overwhelming...

But that's where we come in! We specialize in organic social media for changemaking businesses and we know how to create and execute a social media strategy that performs!

Are you ready to experience what a highly skilled Social Strategist can do for you? Drop us a line via the link in our bio or DM us today. Or take a peek at our case studies tab if you're feeling shy.

Image Description: Taryn, a white woman, sitting on a couch cross legged looking at her phone. She has a bob with bangs and is wearing a blue shirt with jeans. In the background you can see some of her office artwork.

02/06/2023

The sad reality is that gun violence continues to impact us in the US. Here at Socially Conscious Social we believe that Life > Guns but that's not what this particular post is about.

We want to take a moment to help you consider the impact these types of tragedies will have on your social strategy so that you are prepared to support your audience and community when it is appropriate to do so.

We know that these events will happen, so it's important to be ready with a conscious plan that matches your values.

Swipe to explore how a few brands have reacted to gun violence and reflect on which, if any of their actions, feel appropriate for your business, audience and community. If you're unsure, feel free to DM us or comment below.

Regardless of which methods feel right to you, this , we encourage you to stand in social. With 57% of Americans supporting stricter gun laws, it's very likely your audience will appreciate it and rally behind you. We know future generations will!

For more information on gun violence, please visit:

01/06/2023

Don't know who needs to hear this but Pride isn't all about Rainbows!

As politicians are proposing hundreds of bills attacking LGBTQ+ rights across the US, it's never been more crucial for brands to understand their role as allies.

Recent incidents involving Target, Bud Light and North Face highlight the challenges brands face when featuring the LGBTQ+ community in their campaigns.

In this charged cultural and political moment, brands must really think about their intentions and level of commitment. Simply using rainbow designs and generic slogans won't cut it. Brands need to show up with purpose, decide where they stand, and take meaningful action. Empty gestures can actually harm both their reputation and the LGBTQ+ community..

When brands participate in Pride campaigns, they're making a statement about which side they support. Meaningful allyship goes beyond marketing. It means getting involved and supporting organizations fighting for LGBTQ+ rights, and advocating for systemic change. Of course all brand messaging should always be echoed by the executive suite, because Pride is about being vocal, not silent.

Representation matters, but it's not enough. If we feature drag queens or transgender individuals, we must acknowledge the challenges they face. Laws in states like Tennessee, Kentucky, and Oklahoma threaten their rights and safety. Brand's must be prepared to stand with them and support the community they showcase.

Brands should be prepared for backlash when featuring LGBTQ+ individuals. They need to create safe spaces, prioritize the well-being of talent, and protect them from trolls and hate speech.

As LGBTQ+ allies, brands must also stand up for our employees. Anti-trans legislation puts their safety and well-being at risk. Internal systems, diversity policies, and protections should be up to date and robust.

Celebrating Pride becomes challenging when the very existence of LGBTQ+ individuals is threatened. So let's back our campaigns with action and advocacy. By genuinely committing to understanding LGBTQ+ challenges, we can make a real difference and contribute to a more inclusive society. 🏳️‍🌈

25/05/2023

Listen up it's 2023, and your followers want to know what you think about the issues that matter to them.

If you’re not putting your values front and center, you can't attract the kinds of passionate followers and customers you want, and you’ll eventually lose out to your competition.

But don't just take my word for it!

I'm all about warm fuzzies, but I believe in numbers. And here's the stats! 👀

👉 80% of Millennials say making the world a better place is one of their top priorities, and that they PREFER purpose-driven brands.

👉 78% of Americans believe companies must do more than just make money; they must positively impact society as well.

👉73% of Millennials and 66% of all consumers are willing to SPEND MORE on a brand that has socially conscious or sustainable practices.

👉68% of Americans say they are more WILLING TO SHARE the content from purpose-driven brands on social media over that of traditional companies.

BUT...

👉 61% of Americans DON'T BELIEVE a company really has purpose unless it is made obvious on product packaging, the company website, and arguably most importantly, social media.

So it's absolutely crucial that you let your audience know where you stand on the things that matter to them!

Don't know where to start? This is where we come in!

Check out our Link in Bio or our "Start Here" IG Story Highlight.

We can't wait to show you want a Socially Conscious Social strategy can do for you!

Socially Conscious Social

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