Nicole Teufel

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Nicole Teufel

Entrepreneur, believer, mom. Brand Consulting Pickleandpearkc.com
Wedding Stationery PricklyPearkc.com

03/10/2023

What a wild ride! We rocked it and had a blast. Huge thank you to .torishirah for coming in clutch 👏🏼

Print:
Event Branding:
Swag/Badges: Print + Promo Guy
Balloons:

15/03/2023

Are you tired of feeling like your brand is not resonating with your audience? ⁠
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Are you struggling to create a cohesive and authentic brand identity? ⁠
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Join my Close the Gap 3-day challenge and discover the secrets to creating a brand that truly reflects who you are and what you stand for. ⁠
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In this challenge, you will learn how to define your brand's unique offerings, identify your "why", develop a brand style that resonates with your audience, and create an implementation plan for nurturing growth. ⁠
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You'll receive trainings from me and a community of like-minded entrepreneurs who are on the same journey as you. ⁠
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Let's create a brand that's fueled by purpose! ⁠
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Sign up > https://bit.ly/424AX30

30/01/2023

FREE Download 🤑⁠

Our Brand Strategy Guide is the ultimate tool for defining and building a powerful, impactful brand. Whether you're a small business owner, a marketing professional, or an entrepreneur, this free download will guide you through the process of creating a cohesive, authentic brand that resonates with your target audience.

Inside, you'll find instructions and exercises to help you identify your brand's core values, mission, and positioning. You'll also learn how to create a brand messaging strategy and visual identity, and how to apply these elements consistently across all touchpoints.

Whether you're just starting out or looking to refresh and refocus your brand, this guide is an invaluable resource that will help you build a strong, successful brand that stands the test of time.

https://view.flodesk.com/pages/62826af7216f0c9143607a51

30/01/2023

1. Why does my business exist?
There's a need for what I have to offer. I just didn’t know enough about the industry to put it in clear words.

2. How did I decide on pricing?
I really fumbled through this. I did research on businesses above me and below me. There was a major gap. It took a couple years to feel confident with where my sweet spot was.

3. What makes me different from competitors?
This is the ultimate “discovering who you are” phase of adulthood. Putting this into words is also a long process of revisions.

4. Who is my ideal client and why?
I knew I didn’t want to have the same niches as everyone else. I wanted to be open to more opportunities, but eventually I discovered what I enjoyed the most and that was experience brands. Because ya girl loves experiences ;)

5. How do you define success?
Revenue is often the first sign, but profit is much more important. Efficiency in operations is vital to success. If your branding and marketing goes well, are you prepared to manage the influx of clients?

27/01/2023

When I first started my business I took on any and every project that came my way. I was putting together random quotes, running on a messy schedule and receiving unpredictable income. It took me years and lots of personal and professional development to discover myself, my style and my sweet spot. SO, I created something that will help YOU get there much quicker! Because who has time for that, am I right?⁠
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Maybe your business feels something like this right now:⁠
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-You feel insecure about your offers or pricing ⁠
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-You never really know what to post on social media⁠
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-You're getting random clients from all walks of life and feel like you have to reinvent the wheel for each situation⁠
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-You're worried about when your next client or sale will come⁠
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-You're online presence is inconsistent and doesn't reflect your vision⁠
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Identifying your Dream Client in a specific and precise way is the BEST way to grow your business and make marketing and selling SOO much easier. ⁠
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💥People don't buy when they're being chased. They buy things they are ATTRACTED to and I want that to be YOU, darling!⁠
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Grab my FREE Dream Client workbook and start actually running the business of your dreams. 🤑

25/01/2023

Branding is a vital component of any successful business and should be carefully cultivated and protected. Consumers form an opinion of your brand based off of each and every experience they’ve had.

Top Branding Statistics:

Using a signature color can increase brand recognition by 80%

It takes .05 seconds for people to form an opinion about your website

Consistent presentation of a brand had been seen to increase revenue by 33%

77% of consumers buy from brands who share the same values as them

60% of consumers avoid companies with logos that have unappealing designs even if they have good reviews

77% of consumers prefer shopping with brands they follow on social media

In today's competitive business landscape, having a clear and differentiated brand is crucial for attracting and retaining customers. What are you waiting for?

23/01/2023

Are you a bad business owner?

The early years of running a business can be an up and down roller coaster of feeling on top of the world or like giving up. In week one you might be thrilled about a great pitch made, but the next you may wonder where all your hard work is getting you.

Between staying sane, keeping the lights on, and the bills paid, there’s rarely any time to reflect on the big picture.

The first key to a successful business is knowing your numbers and creating a “Big Picture” plan. You can’t have a sustainable, profitable business if you aren’t clear on what it takes to get there.

But, once you work through the math and have a clear roadmap of what you need to do, turn your energy to the impact. Put your head down and do the work. Refine your processes so precisely that you can easily delegate and train someone else.

20/01/2023

Have you been thinking about hiring a brand designer but not sure if it’s the right time?

Maybe you’ve received a proposal or looked into a service guide and it was more expensive than you were wanting or expecting to pay.

Instead of dismissing it immediately, take a moment to ask yourself: how will this investment help me grow my business and increase my profits?

Brand design is an investment and your brand is your LARGEST asset. It will allow you to produce higher profit over a long period of time. Not temporary results.

Good design sells, bad design repels.

The most important thing to keep in mind, your good design must be applied throughout your entire sales process! Don’t cut corners with DIY or cheap hires.

18/01/2023

Are you repelling potential clients? It may be time to rebrand.
Here’s what branding can do for your business:

Attract your ideal audience
-making marketing efforts more efficient

Conversion rates and retention will increase
-leading to higher sales

Stand out in your industry
-will be the first brand customers think of

Build emotional connections
-creating loyal and repeat buyers

Convey your values and the quality of your business
-raise your prices

16/01/2023

Making a plan and taking action are important steps in achieving any goal. Here are some tips for how to do so effectively:

1.Start by clearly defining your goal and breaking it down into smaller, more manageable tasks. This will make it easier to track your progress and stay motivated.

2. Identify any resources or support you may need in order to accomplish your goal. This may include things like financial resources, expertise, or help from others.

3. Create a timeline and schedule for completing each task. Be sure to include built-in checkpoints to track your progress and make any necessary adjustments to your plan.

4. Take action! This means setting aside dedicated time to work on your goal and following through on your tasks and commitments. Be sure to celebrate your progress along the way.

5. Stay flexible and adaptable. It's important to be open to making changes to your plan as needed. Remember, the path to achieving your goal may not always be a straight line, and that's okay.

By following these steps, you can make a plan and take action effectively, setting yourself up for success in achieving your goals.

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http://pickleandpearkc.com/

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