Diagonal Comms

21/05/2026

The BTCC rolls into Norfolk 💨

This weekend, the Diagonal team heads to Snetterton for event three of the 2026 British Touring Car Championship season 👊

We'll be on the ground delivering a turn-key comms, PR, content creation, and social media solution for the series ✍️🎥

🚨 IT IS RACE WEEK! 🚨

We’re headed to Snetterton this weekend for the third event of the year!

Who do you think will steal the show? 🤔

18/05/2026

Meet the racing doctor driven to boost mental coaching access among young drivers ✍️

Our Diagonal team recently placed the article below by Feeder Series on behalf of Elina Haukipuro. Learn more about who she is and her work in motorsport now 👇

Feeder Series spoke with Elina Haukipuro, a former doctor at the Mercedes and Williams F1 teams, about her work as a mental coach for drivers in F2 and F3.

14/05/2026

Ahead of the Miami Grand Prix, Diagonal Comms client Racing Pride HQ supported the 2026 'Grand Prix Edition' of the prestigious Harvey Milk Honors Awards Gala, an annual event led by the Harvey Milk Foundation that celebrates LGBTQ+ role models, promotes inclusivity, educates on the importance of activism, and remembers the life and legacy of Harvey Milk 🇺🇸🏳️‍🌈

Jessica Hawkins, Driver Ambassador for the Aston Martin Aramco Formula One Team and passionate advocate for LGBTQ+ equality and inclusion, was awarded the Harvey Milk Honors Medal during the Gala, the news of which we at Diagonal shared to our blackbook of motorsport contacts on behalf of Racing Pride via a bespoke press release and comprehensive mainstream media outreach 🏅

28/04/2026

A new look for a milestone moment ⚫️⚪️🇺🇸

With our help, Diagonal client the Cadillac F1 Team today revealed a Miami Grand Prix Special Livery, presented by TWG AI, to mark its first race on home soil and celebrate its American roots.

Isn't it pretty?! 🤩

22/04/2026

The Stig x N1A 🏎️💨

The Diagonal team recently placed the below feature for Nichols Cars, during which Top Gear took the N1A for a spin at their test track.

The result? The N1A recorded the circuit record for a manual car. Watch in full below ⬇️

198 likes, 19 comments. "New 525hp Ariel Atom 4RR vs Top Gear Track! | 4K"

21/04/2026

A stunning start to the 2026 season for our client, the BTCC 🤩

The BTCC enjoyed brilliant opening rounds at Donington Park last weekend, with all three new cars crossing the line first 👀

Make sure you catch up with all of the action via the BTCC YouTube channel 👇
https://www.youtube.com/

20/04/2026

Following its official launch last week, we at Diagonal placed the below DuPont REGISTRY article for EVESO Bozeman, the private automotive estate and adventure lifestyle club in the heart of Montana’s Gallatin Valley 🏎️🏔️

Learn more about it below ⬇️

EVESO Bozeman launches as a private automotive estate in Montana, offering deeded garage ownership, asset management, and an adventure lifestyle for collectors.

14/04/2026

For the first time in 2026, it's race week for our client, the BTCC! 🎉

So what should you be looking forward to? A new team in Cataclean Plato Racing, the debut of the Qualifying Race, the return of major German marques Audi and Mercedes, and much more...

Don't miss it 😎

We’re back! 😏

It’s Race Week 1 of 2026. Who’s Ready? 🙋

Let’s get this show on the road!

13/04/2026

Why elite leadership - in all sectors - begins in the brain ✍️

Check out the brilliant article below from CEOWorld Magazine, which we at Diagonal placed on behalf of our client Dr. Marcia Goddard ahead of the launch of her new book on May 12 👇

Elite leadership begins in the brain. I’ve been thinking a lot about why some leaders get better under pressure, and why others (even brilliant ones) don’t. What seems to separate them is something more fundamental yet often overlooked: How the human brain functions when the stakes are high. Tha...

08/04/2026

📢 Introducing SportSync Hub

We at Diagonal are proud to be working with SportSync on the PR, comms, and social media for SportSync Hub, a brand-new service and marketplace platform designed to connect teams, athletes, suppliers, and service providers across elite sport 👊

30/03/2026

This Friday, April 3, Diagonal Comms client Racing Pride HQ will host its annual Accelerate Pride event at the British Motor Museum! 📅

Accelerate Pride brings the motorsport, automotive, and LGBTQ+ communities together, and features a variety of panels and speaker appearances 🎙️