Comprend

Hem
Sverige
Stockholm
Comprend

Tech-enabled marketing and communication for transformative impact.

Tech-enabled marketing and communication for transformative impact.
📍Stockholm | Malmö | Helsinki | London

For more information, visit: https://next.comprend.com/

22/09/2026

Erik Olsson Hermansson, our Head of AI Transformation, and Eliott Friberg, our AI Initiative Manager, are heading to Amsterdam.

They will be at HumanX talking through how AI is reshaping marketing and communications and sharing a few things we're building at Comprend along the way.

Find them at the Optimizely booth, or drop a comment below if you'd like to set up a time to meet.

See you there!

02/09/2026

You can't always explain a texture. Sometimes you just have to feel it. 🍋

We built a whole campaign around that thought, and the results spoke loudly: 2,573 pieces of content created on-site, and a 68% content-to-post conversion rate.

More than two thirds of visitors chose to share what they made.

That's not reach you can buy - that's genuine enthusiasm!

Proud of the whole team on this one. 💛

Jasmine Cederblad, art director
Salma Emad, project manager
Per Lindgren, creative director
Wilma Finne, Content creator
Malin Sjöstedt, copywriter
Victoria Sjögren, copywriter
David Birde, copywriter
Emma Bergkvist, client director
Avalon, Event Activation

27/08/2026

Thank you to everyone who joined us at Best of Cannes - Malmö! ☀️

It's always energising to get together and unpack what made this year's most award-winning campaigns work – the ideas, the risks, and the results behind them. A huge thank you to Ulla-Karin Barrett for bringing her 15th year of Cannes expertise to the stage and sharing what actually mattered this year.

A big thank you to everyone who came along, asked questions, and shared their own perspectives.

It was a fantastic session.

If you couldn't make it, we're hosting Best of Cannes in Stockholm on 23 September.

To sign up - link is in bio.

31/07/2026

Read the full article - link in bio!

02/07/2026

Great days in Almedalen last week.

Good weather, inspiring people, and more steps than we can count through the streets of Visby.

We hosted a roundtable bringing together people from communications, marketing, and HR to talk about how AI is changing our teams and ways of working. The conversation was open, honest, and full of things we hadn’t heard before.

The takeaway everyone seemed to agree on: there’s so much to learn from each other – we just need to talk more across industries.

Thank you to everyone who joined us.

22/06/2026

Almedalen Week starts today, and we'll be there.

Thomas Johansen, Lars Tengen, Johan Koos, Johan Sixtensson, and Hanna Nilsson are heading to Visby for one of Sweden's biggest arenas for politics, business, and public debate.

If you're attending, reach out - we'd love to meet!

09/06/2026

Longest day, longest wear. 💅🏼🌞 From photoshoot to final assets – our essieMidsummer 2026 campaign was built around intimacy, close-ups, small rituals and memorable moments.

Capturing the magic of the nordic midsummer from morning expectationsto evening celebrations. Live across Meta, TikTok, Snapchat and YouTube infour Nordic markets. 🍋🌸

05/06/2026

AI is easy. Change is not.

That was the message on our stand at the AI Strategy Summit 2026 today, and it turned out to be the theme running through almost every conversation we had.

Because the technology is rarely the hard part. The hard part is the human side: the culture, the processes, and keeping people at the centre as organisations move fast with AI.

As main partner, we took the stage in both the keynote programme and the panel. A huge thank you to Erik Olsson Hermansson, AI Specialist, and Staffan Lindgren, Group CTO and Chief AI Officer, for representing Comprend with such clarity and confidence today. You made us proud.

Thank you to everyone who joined the discussions, stopped by our stand, and made the day what it was. The conversation continues!

04/06/2026

AI strategy is where theory meets the hard questions.

How do you actually make it stick across a whole organisation? That's what we're there to explore.

Join us today at ! We can't wait to meet you.

29/05/2026

Website builds became a commodity. Now we're back in boardrooms.

That was Staffan Lindgren's take during Optimizely Partner Close-up in Stockholm, and it's a shift we're seeing across our client work. After years of building, the conversation has moved to how AI can genuinely improve marketing and communication. That's where we want to be.

It was a day full of sharp thinking, from Shafqat Islam's keynote on where the market is heading, to real conversations about Opal's first year and what comes next.

We also had two proud moments in the evening. Erik Olsson Hermansson received the newly created MickeJäderlind award, and Comprend took home the Agentic transformation award.

Thank you, Optimizely, for an inspiring partner day, bringing the community together and for a memorable evening to round it off.

Adress

Stockholm

Webbplats

https://comprend.com/

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